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Agencies SEO Services Market Growth Accelerates: Strategic Forecast Predicts $157.81 Billion by 2029
Use code ONLINE30 to get 30% off on global market reports and stay ahead of tariff changes, macro trends, and global economic shifts.What Will the Agencies SEO Services Industry Market Size Be by 2025?
The market size of SEO services provided by agencies has seen a swift expansion in the recent past. The projections estimate an increase from $73.28 billion in 2024 to $86.7 billion in 2025, indicating a compound annual growth rate (CAGR) of 18.3%. This upward trend in the historic period is due to factors such as the surge in digital media usage, higher accessibility of smartphones and internet services, the digital inclusion of older demographics, and beneficial government policies.
What's the Long-Term Growth Forecast for the Agencies SEO Services Market Size Through 2029?
The market size of SEO services provided by agencies is forecasted to experience a significant increase over the next few years, expanding to $157.81 billion in 2029 with a CAGR of 16.2%. This expected growth during the forecast period can be linked to the surge in digital advertising incomes, the introduction of affordable internet in emerging nations, the swelling population of digital natives, and the escalating use of social media. Notable trends during this forecast period will include the adoption of rich snippets, emphasis on visual content, video content enhancement, mobile compatibility, focus on page user experience, voice search, in-depth keyword research, and the implementation of featured snippets.
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What Are the Key Growth Drivers Fueling the Agencies SEO Services Market Expansion?
The escalating use of smartphones and web services, especially in burgeoning economies, is projected to boost the demand for SEO services offered by agencies over the forecast period. For example, data from Uswitch Limited, a UK-based firm specializing in price comparison and switching services, indicated that as of February 2023, the UK had 71.8 million mobile connections, marking a 3.8% increase (or about 2.6 million) from 2021. Additionally, it's projected that 95% of the UK's 68.3 million citizens, equating to 65 million people, will possess a smartphone by 2025. The surging prevalence of smartphones and internet services has simplified access to video content and information, necessitating improved search optimization and, in turn, positively affecting the market for agency SEO services.
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What Are the Key Trends Driving Agencies SEO Services Market Growth?
Leading corporations that serve the SEO services sector are capitalizing on Zero-Click Search Results as a significant trend to magnify their prominence in search outcomes. Zero-click searches refer to a Search Engine Results Page (SERP) that provides a direct response to the entered query at the uppermost section, eliminating any need for additional clicks to conclude the search. A zero-click search effectively satisfies the search aim at the start of the SERP. For example, in October 2022, Semrush Holdings Inc., an American firm that offers digital marketing toolkits, released research indicating that zero-click searches constituted 25.6% of desktop searches and 17.3% of mobile searches. Zero-click searches integrate a variety of search styles, including database, dictionary, encyclopedia, and map direction searches.
How Is the Agencies SEO Services Market Segmented?
The agencies SEO services market covered in this report is segmented -
1) By Service Type: Online Services, Offline Services
2) By Subscription: Monthly, Annually, Other Subscription
3) By End Use Industry: Professional Services, IT Services, Ecommerce, Hospitality, Recreation, Real Estate, Other End-Use Industries
Subsegments:
1) By Online Services: On-Page SEO (Keyword Optimization, Meta Tags, Content Optimization), Off-Page SEO (Link Building, Social Media Engagement), Technical SEO (Site Speed Optimization, Mobile-Friendliness, Crawlability), Local SEO, E-commerce SEO
2) By Offline Services: SEO Training And Consultancy, SEO Strategy Development, Brand Reputation Management (PR), Competitor SEO Analysis, Analytics And Reporting Services
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Which Companies Are Leading the Charge in Agencies SEO Services Market Innovation?
Major companies operating in the agencies SEO services market include WEBFX, The SEO Works Limited, Moz Inc., WordStream, Ignite Visibility, Big Leap, SocialSEO, Victorious, Searchbloom, SAG ipl, SEO.in, TechMagnate, SEO Valley, SEOTonic, SEO Discovery, PageTraffic, Indazo, SEO Agency, SEO Shifu, GMA, Netconcepts, Digital Marketing Agency (DMA), Hangzhou SEO Network Technology, R1SEO, Webguru Tokyo, Info Cubic, One Egg Digital, Sparro, Newpath Web, Digital Next, Web Design Korea, DDB Group, Cartoozo, Genie Crawl, Custard Online Marketing, Pearl Lemon, iCONQUER, Boostability, Indexsy, DAC Media, Develoop Software, Webbing, Amplifica, Indigoextra Ltd, Wake Up Media, iCrossing, Contentbird, Ascensor Limited, Delante, Onely, MiroMind, Strategiczni.pl, Comrade Web, Flatstack, Nimax, InsightWhale, AppCraft, NNC Services, Danco Vision, JML Network, Xivic, SEO Cupcake, SmartSites, Lounge Lizard, Conklin Media, SEOValley, Inside Digital, Agência WnWeb, Sherlock Communications, Developers.dev, Biziil Inbound Marketing, Doomel, Goomark, Criação de Sites Profissionais AlanPereira.com, The Growth Agency, Mago SEO, Olivas Digital, Maudy SEO Consultant - Website Optimization, SEO Fernando, Curacautin - SEO and Mkt Digital, Agency Madison, WPSEO, SEO Marketing, Digital Marketing Agency, Spiralytics Agency, marketingagency.io, Site Square Marketing Digital, Digital Bees, LinoMix, Uprise Negócios Digitais, Bruce Clay Inc., BeOnTop, Professional SEO company TrustCorp, Zarief, Traffic, Brain Space, Angora Media, KeyScouts, Mobupps, SEO Studio, SEO Durban, Preferred Marketers, Web SEO Online, BlueMagnet, TopLine Comms, Storyteller, B&E Design Firm.
Which Regions Are Leading the Global Agencies SEO Services Market in Revenue?
Asia-Pacific was the largest region in the agencies SEO services market in 2024. Middle East is expected to be the fastest-growing region in the global agencies SEO services market during the forecast period. The regions covered in the agencies SEO services market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa
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