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Rising Demand For Ready-To-Drink (RTD) Alcoholic Beverages Driving The Beer Market Emerges as a Core Driver of the Beer Market in 2025

07-14-2025 02:09 PM CET | Food & Beverage

Press release from: The Business Research Company

Beer

Beer

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How Large Will the Beer Market Size By 2025?
In the past few years, there has been a significant expansion in the beer market size. It is forecasted to increase from $221.11 billion in 2024 to $232.98 billion in 2025, indicating a compound annual growth rate (CAGR) of 5.4%. The surge in growth during the historic period can be linked to the escalation in alcohol consumption, robust economic development in burgeoning markets, and the effect of low-interest rates.

How Big Is the Beer Market Size Expected to Grow by 2029?
Anticipations are high for a robust expansion of the beer market in the coming years, with projections suggesting a growth to $286.83 billion by 2029 at a Compound Annual Growth Rate (CAGR) of 5.3%. Various factors contributing to this potential surge in the forecast period include increasing online sales through e-commerce, ongoing technological advancements, and a growing global population. The forthcoming period is also expected to witness key trends such as the production of non-alcoholic beer, the introduction of products featuring natural additives and colorants, partnerships with e-commerce platforms, investments in Artificial Intelligence for enhanced quality and taste of beer, and emphasis on creating flavored beer with immunity-boosting properties.

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Which Key Market Drivers Powering Beer Market Expansion and Growth?
The forecast period is expected to see a boost in the beer market due to the rising demand for ready-to-drink (RTD) beverages. RTDs are pre-packaged, single-use beverages designed for immediate consumption upon purchase. These drinks are earning favor among working professionals due to their clear labels and practicality. The launch of novel flavors in the array of RTD alcoholic drinks, coupled with their easy portability and convenience, is predicted to enhance the demand for RTD alcoholic beverages. Therefore, the growing demand for all RTD beverages, particularly RTD alcoholic ones, is anticipated to fuel the beer market's growth in the future.

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Which Fast-Growing Trends Are Poised to Disrupt the Beer Market?
The proliferation of automation technology coupled with the need to enhance customer experience in packed bars have boosted the popularity of self-service beer bars. These bars feature an arrangement of taps, touch screens, and card readers on a wall. Customers have the freedom to select their preferred options via the touch screen, pay using RFID cards, and obtain their beer directly from the taps of the vending machine. Self-serve beer bars are designed to alleviate the difficulty of ordering drinks in crowded bars. For example, the PourMyBeer system offers self-service through interactive touch screens and taps attached directly to the wall. As of March 2022, this system has been introduced at over 500 destinations such as casinos, hotels, military bases, bars, restaurants, breweries, food halls among others. Another key player in the industry is Table Tap, which offers self-service beer walls under the WallTender trademark.

What Are the Emerging Segments in the Beer Market?
The beer market covered in this report is segmented -

1) By Type: Ales, Lagers, Stouts And Porters, Malts
2) By Packaging: Canned, Bottled, Draught
3) By Category: Mass, Premium
4) By Distribution Channel: Off-Trade Channels, On-Trade Channels

Subsegments:
1) By Ales: Pale Ales, India Pale Ales (IPAs), Brown Ales, Belgian Ales, Amber Ales
2) By Lagers: Light Lagers, Dark Lagers, Pilsners, Bocks, Helles
3) By Stouts And Porters: Dry Stouts, Milk Stouts, Imperial Stouts, Robust Porters, Baltic Porters
4) By Malts: Malt Beverages, Malt Extracts, Non-Alcoholic Malt Beverages

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Who Are the Global Leaders in the Beer Market?
Major companies operating in the beer market include Anheuser-Busch InBev SA/NV, Heineken N.V., Carlsberg Group, Molson Coors Beverage Company, Asahi Group Holdings, Ltd., China Resources Beer (Holdings) Company Limited, Diageo PLC, Kirin Holdings Company, Limited, Thai Beverage Public Company Limited, Kingfisher, Tuborg, Budweiser, Hangzhou Qiandaohu Beer Co., Ltd., Harbin Beer, Tsingtao Beer, Asahi Super Dry, Kirin Ichiban Shibori, Suntory The Premium Malt's and Sapporo Nama Beer Black Label, Hubei Jing Brand Brewing Co., Ltd., Taiwan Tobacco & Liquor Corporation, Zhaoyuan Brewing Factory, Krombacher Brauerei Bernhard Schadeberg GmbH & Co.KG, Birrificio Italiano, Bitburger Brewery, Breckenridge Brewer, Boston Beer Company, Dogfish Head Craft Brewery, Sierra Nevada Brewing Co., Squatters Pub, United Breweries Group, Erdinger Brewery, Lasco Brewery, New Belgium Brewing Company Inc., Oettinger Brewery, Radeberger Brewery, Scottish & Newcastle, Stone and Wood Brewing Co., Cloudwater Brew Co., North America Breweries, D.G. Yuengling & Son, Inc., Cool Beer Brewing Company, Craft Beer Importers Canada Inc., The Napanee Beer Company, Isla Brewing Company, The Beer Company Centro Histórico, Pabst Brewing Company, SABMiller Plc., China Res. Snow Breweries, Baltika Breweries LLC, Ambev S.A., Grupo Modelo, Kerin Beverage Company, Ball Corporation Crown Holdings, Inc., Chimay Beers and Cheeses, BAVARIA N.V, Group Castel, Constellation Brands.

Which are the Top Profitable Regional Markets for the Beer Industry?
Asia-Pacific was the largest region in the beer market in 2024. Western Europe was the second-largest region in the beer market. The regions covered in the beer market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa

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Learn More About The Business Research Company
With over 15,000+ reports from 27 industries covering 60+ geographies, The Business Research Company has built a reputation for offering comprehensive, data-rich research and insights. Our flagship product, the Global Market Model delivers comprehensive and updated forecasts to support informed decision-making.

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