Press release
Hair Serum Market Size Worth USD 2.72 Billion by 2034 | CAGR: 6.8%
Hair Serum Market
According to the findings, the market stood at USD 1.41 billion in 2024 and is expected to reach USD 2.72 billion by 2034. It is anticipated to register a CAGR of CAGR of 6.8% from 2025.
What is Hair Serum Market?
The Hair Serum Market refers to the industry focused on hair care products designed to improve hair texture, reduce frizz, add shine, and protect against damage. These serums are formulated with active ingredients and are widely used across both personal and professional hair care segments.
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What Is the Report Scope?
Provides a comprehensive analysis of the market, including historical data, current trends, and future projections.
Covers both qualitative and quantitative insights to support strategic decision-making.
Examines key market segments and sub-segments to offer an in-depth market assessment.
Includes detailed regional analysis covering major geographic markets.
Assesses the competitive landscape with profiles of leading players, recent developments, and strategic initiatives.
What Is the Hair Serum Industry Developments?
June 2025: Drybar launched the Overnight Hair Serum under its new brand, Messy by Alli Webb. This leave-in treatment features natural oils like castor, acai, argan, and a sunflower blend. Designed to work overnight, it helps repair breakage, reduce frizz, and leave hair softer and stronger by morning.
March 2025: Olaplex introduced its No.0.5 Hydrating & Strengthening Scalp Serum, a lightweight gel serum formulated with ceramides, hyaluronic acid, and rice bran oil. It also includes Olaplex's signature bond-building technology to nourish the scalp and strengthen hair from the roots.
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Who Are Market Key Players?
This market features dynamic competition where prominent organizations continuously innovate and pursue strategic alliances to expand their market share and influence. Key Hair Serum Market participants include:
COTY INC.
Henkel AG & Co. KGaA
John Paul Mitchell Systems
Kao Corporation
L'Oréal S.A.
Revlon Consumer Products Corporation
Shiseido Company, Limited
The Estée Lauder Companies Inc.
The Procter & Gamble Company
Unilever PLC
Which Region Leads Market Demand?
The global market exhibits varied growth patterns across regions, with certain areas leading due to strong industrial presence, higher investment levels, and favorable economic conditions.
Hair Serum Market, Regional Outlook (Revenue - USD Billion, 2020-2034)
North America
Product Type Outlook
Hair Treatment Serum
Hair Fall Control
Hair Growth
Dandruff Control
Scalp Repair
Others
Hair Styling Serum
Frizz Control
Smoothing and Straightening
Heat Protection
Others
Category Outlook
Natural/Organic
Synthetic
Distribution Channel Outlook
Supermarkets & Hypermarkets
Pharmacy & Drug Store
Online Retail
Others
Europe
Product Type Outlook
Hair Treatment Serum
Hair Fall Control
Hair Growth
Dandruff Control
Scalp Repair
Others
Hair Styling Serum
Frizz Control
Smoothing and Straightening
Heat Protection
Others
Category Outlook
Natural/Organic
Synthetic
Distribution Channel Outlook
Supermarkets & Hypermarkets
Pharmacy & Drug Store
Online Retail
Others
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https://www.polarismarketresearch.com/industry-analysis/hair-serum-market
How Is Market Segmentation Done?
The market segmentation section provides a clearer understanding of demand patterns and growth opportunities across different segments. The market is segmented based on the following key parameters:
Hair Serum Market, Product Type Outlook (Revenue - USD Billion, 2020-2034)
Hair Treatment Serum
Hair Fall Control
Hair Growth
Dandruff Control
Scalp Repair
Others
Hair Styling Serum
Frizz Control
Smoothing and Straightening
Heat Protection
Others
Hair Serum Market, Category Outlook (Revenue - USD Billion, 2020-2034)
Natural/Organic
Synthetic
Hair Serum Market, Distribution Channel Outlook (Revenue - USD Billion, 2020-2034)
Supermarkets & Hypermarkets
Pharmacy & Drug Store
Online Retail
Others
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