openPR Logo
Press release

MODERN PRINCESS LANVIN NEW LAUNCH

01-11-2017 10:17 AM CET | Fashion, Lifestyle, Trends

Press release from: Interparfums Paris

THE INSPIRATION

With this new fragrance, Lanvin explores a new, highly contemporary vision of a woman: one who lives in mysterious ways, one who accepts the hidden, unmentionable facet of her actions, a rebellious adventurer.
Free-spirited, she lives the life of a disarmingly modern princess, of one who breaks rules in general, and rules of romance in particular. Glamorous, untamed and fiercely sensual, she uses her own free will, playing with secrets and certainties. She has never been held prisoner of anything, nor of anyone. She creates her own destiny. Her freedom is precious.

THE STORY

Freedom, adventure, intensity, acrobatics… In her contemporary castle, this woman – a secret agent, perhaps? –thrives on an intriguing double life, returning home at dawn. What was she up to during the night? Bold and determined, she is definitely not a slave to her feelings. She sheds her spy’s armour to slip into a diaphanous red dress, because she is a woman of contradictions. Dangers, prohibitions… When her man meets her, she closes her eyes to savour every moment of their kiss. She alone holds the key to her story and, on her skin, a fragrance brimming with duality.

THE FRAGRANCE

"Texture, emotion and plenty of sensoriality"
- Christophe Raynaud, Firmenich

In this sexy floral, the combination of jasmine and Pink Lady provides a new temptation. The top notes are young and invigorating, almost innocent, with apple and redcurrants – mouthwatering and delicious. The middle notes are more womanly, with a great deal of self-confidence and attitude. The dual personality of jasmine, at once delicate and carnal, flirts with the timeless elegance of freesia. Fragile, romantic and delicate on the surface, it gradually becomes unsettling and alluring as it is released. This assertive femininity becomes even stronger in contact with white musks, which provide an ultra-sexy, velvety feel. The last woman to reveal herself is an extremely sensual one, transformed even into a femme fatale with vanilla orchid. Blond wood brings a luxury that only she can take on, and the white musks provide sexy, intense comfort, like a caress on the skin.

THE DESIGN

Versatile and multifaceted just like this modern woman, the bottle is dressed with a vertical signature set onto sensual curves. A metal chain – the symbol of the House – is wrapped beautifully around the ring at the bottle’s neck. Resonating with this spirit of contradiction, the resolutely modern box conveys the same duality of colour: an explosion of passion red from which bursts a shimmering white logo, synonymous with absolute purity.

THE FACE

Playful, spontaneous, urban and fiercely sexy, the model Steffy Argelich is the face of this new fragrance by Lanvin. She possesses an irresistible charm, innate sense of elegance and romantic urban charisma that are in perfect synergy with the spirit of Modern Princess: modernity, natural femininity, a free spirit and independence.

About Interparfums:
In the more than 30 years since its founding, Inter Parfums, Inc. has been selected as the fragrance and beauty partner for a growing list of brands that include Abercrombie & Fitch, Agent Provocateur, Anna Sui, Balmain, Banana Republic, bebe, Boucheron, Coach, Dunhill, Hollister, Jimmy Choo, Karl Lagerfeld, Lanvin, Montblanc, Oscar de la Renta, Paul Smith, Repetto, Rochas, Shanghai Tang, S.T. Dupont and Van Cleef & Arpels.

Inter Parfums is known for innovation, quality and its ability to capture the genetic code of each brand in the products it develops, manufactures and distributes in over 100 countries worldwide

Ahnif Sajid
Marketing coordinator
Premium Brands-Perfumes & Cosmetics
UAE Market

Salam Studio & Stores
Wafi Mall, P.O.Box 4199, Dubai-U.A.E
T +971-4704 8364 l F +971-4327 9595 l M +971 507248074
a.sajid@salams.com | www.salams.com

This release was published on openPR.

Permanent link to this press release:

Copy
Please set a link in the press area of your homepage to this press release on openPR. openPR disclaims liability for any content contained in this release.

You can edit or delete your press release MODERN PRINCESS LANVIN NEW LAUNCH here

News-ID: 409577 • Views: 566

More Releases for Lanvin

Dance Shoes Market 2019 SWOT Analysis By Eminent Players; Lanvin, VANESSA, Sansh …
Dance Shoes Market report provides an in-depth overview of product specification, technology, trends, Strong Application, product type and production analysis considering major factors such as revenue, cost, gross and gross margin. The company profiles of all the key players and brands that are dominating the Dance Shoes Market with moves like product launches, joint ventures, merges and accusations which in turn is affecting the sales, import, export, revenue and CAGR
Global Dance Shoes Market 2018:- Lanvin, VANESSA, Sansha, Bloch, J.Crew, Matt Be …
Market Research Store Exposed a new deep Industry research report focuses on Dance Shoes Market, delivers detailed analysis of market and future prospects of Dance Shoes market. The critical and significant data in the study makes the research a very important tool for experts, analysts and managers to get ready-to-access analysis by the industry professionals. The Dance Shoes Market report provides the complete analysis of Dance Shoes Market Size Data
Dance Shoes Market 2018-2025 Growing Fast Estimated By Top Key Players Lanvin, V …
Dance Shoes Market research report delivers a close watch on leading competitors with strategic analysis, micro and macro market trend and scenarios, pricing analysis and a holistic overview of the market situations in the forecast period. Get Exclusive FREE Sample Copy Of this Report @ https://www.upmarketresearch.com/home/requested_sample/28235 UpMarketResearch offers a latest published report on “Global Dance Shoes Market Analysis and Forecast 2018- 2025” delivering key insights and providing a competitive advantage to clients
Global Dance Shoes Market 2018 Key Players: Lanvin, VANESSA, Sansha, Bloch, Crew …
Dance Shoes Market: WiseGuyReports.com adds “Dance Shoes Market 2018 Global Analysis, Growth, Trends and Opportunities Research Report Forecasting 2025” reports tits database. Executive Summary In 2017, the global Dance Shoes market size was million US$ and is forecast to million US in 2025, growing at a CAGR of from 2018. The objectives of this study are to define, segment, and project the size of the Dance Shoes market based on company, product type,
Dance Market is Booming Worldwide by Leading Key Players: Lanvin , VANESSA , San …
HTF Market Intelligence released a new research report of 118 pages on title 'Asia Dance Market Report 2018' with detailed analysis, forecast and strategies. The study covers key regions that includes China , Japan , India , Korea , Southeast Asia , Others and important players such as Repetto , Mirella , Yumiko , Bloch , Capezio , Leo Dancewear , Wear Moi , Grishko , Chacott , So Danca
Dance Shoes Market Is Booming Worldwide | Lanvin, VANESSA, Sansha, Bloch, J.Crew …
HTF MI recently introduced Global Dance Shoes Sales Market study with in-depth overview, describing about the Product / Industry Scope and elaborates market outlook and status to 2023. The market Study is segmented by key regions which is accelerating the marketization. At present, the market is developing its presence and some of the key players from the complete study are Lanvin, VANESSA, Sansha, Bloch, J.Crew, Matt Berson, ToryBurch, Repetto, Prettyballerinas,