Golf Equipment Market Size to Reach USD 11.48 Billion by 2030 Driven by Female Participation and Smart Equipment Adoption

The golf equipment market is projected to expand from USD 9.24 billion in 2025 to USD 11.48 billion by 2030, registering a CAGR of 4.43%. This growth is underpinned by rising participation across diverse demographics, including women and younger players, alongside the adoption of smart clubs and simulators that attract novice golfers. Sustainability initiatives are influencing equipment design, with brands introducing recycled and bio-based materials to align with the eco-conscious goals of golf associations and course operators. The market benefits from the integration of golf into urban entertainment venues and strengthened government support for youth programs, expanding the sport's consumer base and replacement cycles.

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Golf Equipment Market Key Trends

Rising Popularity Among Younger and Female Demographics

The number of female golfers in the US reached nearly 7.9 million in 2024, up from 20% of participants in 2012 to 28% in 2024. Asia leads global participation, with 26.2 million adult golfers and women comprising 43% of off-course participants. Manufacturers are responding by designing gender-specific products and marketing strategies tailored to these groups. Companies like Topgolf Callaway have introduced beginner-focused platforms, such as the Topgolf Shop launched in October 2024, to address retention challenges among first-time golfers. This shift toward inclusivity is reshaping product development and broadening the industry's consumer base.

Technological Innovations in Golf Equipment

Artificial intelligence is reshaping golf equipment design and performance analysis. Partnerships such as LIV Golf's collaboration with Salesforce in 2025 focus on advanced AI applications. Smart golf simulators have gained traction, with over 6 million US golfers using them, prompting legislative attention like the BIRDIE Act to protect digital course copyrights. Equipment brands are integrating sensors into clubs and balls, delivering real-time performance data and personalized guidance to make golf more accessible. Collaborations between companies like Uneekor and LG are advancing integrated simulation experiences, enhancing golf's appeal to a wider audience.

Expansion of Golf Tourism and Travel

Golf tourism drives demand for clubs, balls, apparel, and accessories globally. Destinations such as Cabot Citrus Farms in Florida, with nightly rates starting at USD 1,250, illustrate consumer preference for premium experiences. Emerging markets are also investing; Benin is building its first golf course, creating around 250 jobs upon opening in 2025. Initiatives by Golf Saudi, including the Aramco Team Series and PIF Saudi International tournament, further promote regional market growth. Golf tourists often purchase premium equipment during travels, linking tourism expansion directly to equipment sales.

Government and Institutional Support Programs

The USGA increased its National Development Program budget from USD 3 million to USD 5.5 million, supporting 109 players and targeting 1,000 athletes by 2027. Investments include USD 1 million for Pittsburgh-area public courses and the Greenkeeper Apprenticeship Program to train up to 200 apprentices. Such programs expand player bases, improve facilities, and enhance course management, supporting steady equipment demand.

Golf Equipment Market Segmentation

By Product Type

Golf Clubs: Accounted for 38.84% market share in 2024, driven by frequent upgrades due to technological enhancements and consumer demand for performance improvement.

Apparel: Expected to grow fastest at a 4.88% CAGR to 2030, reflecting golf's cultural integration with fashion trends and the rising female player base.

Other Segments: Balls, footwear, bags, and accessories maintain steady demand aligned with participation levels and course activity.

By Category

Mass Market: Held 62.83% share in 2024, catering to entry-level and recreational players with competitively priced products.

Premium Segment: Projected to expand at a 5.23% CAGR through 2030, reflecting rising interest in high-end, performance-oriented equipment endorsed by professionals.

By End Use

Adults: Dominated with 85.92% share in 2024, driven by disposable income levels and established participation.

Kids: Expected to grow fastest at a 5.54% CAGR, supported by institutional junior programs and family-oriented golfing initiatives.

By Distribution Channel

Offline Stores: Accounted for 78.23% market share in 2024, offering personalised fitting and in-store consultation experiences valued by golfers

Online Channels: Forecast to grow at a 5.95% CAGR, reflecting broader e-commerce trends and convenience-driven purchasing, particularly among younger players.

By Geography

North America: Led the market with 48.47% share in 2024, backed by a mature golf infrastructure, strong institutional support, and a large participant base of 26.6 million US golfers in 2023.

Asia-Pacific: Expected to record the fastest 6.25% CAGR through 2030, driven by government initiatives, growing middle-class incomes, and the global prominence of Asian professional golfers.

Europe: Home to around 14 million golfers, supported by major investments such as The R&A's GBP 200 million commitment to boost participation and sustainability-focused initiatives.

Other Regions: South America, Middle East, and Africa are emerging markets investing in infrastructure, though they face distribution and awareness challenges.

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Golf Equipment Market Key Players

The golf equipment market is consolidated, led by:

Sumitomo Rubber Industries Ltd: Maintains market share through diverse product portfolios and sustainability-aligned products.

Topgolf Callaway Brands Corp: Integrates traditional equipment with entertainment-focused offerings, enhancing consumer engagement.

Ping Inc.: Renowned for precision engineering and performance-focused designs.

TaylorMade Golf Co. Inc.: Combines advanced materials and AI integration to appeal to professional and amateur players.

Misto Holdings Corp. (Acushnet): Offers comprehensive product ranges, maintaining strong brand equity across segments.

These companies leverage endorsements, global distribution networks, and technological integration to maintain competitive positioning. Emerging brands are challenging incumbents through direct-to-consumer models and eco-friendly innovations, such as Greenup's golf tees made from recycled coffee grounds. Potential ownership changes, like TaylorMade's anticipated sale by its private equity owner, could further reshape market dynamics.

Conclusion

The global golf equipment market is poised for steady growth through 2030, driven by rising participation among women and younger demographics, integration of smart technologies, and expansion of golf tourism. While high equipment costs and accessibility barriers in emerging markets pose challenges, government-backed programs, eco-friendly product development, and innovations in AI-powered equipment are enhancing the market's appeal. Companies that align their portfolios with these trends, offering diverse, performance-oriented, and sustainable products, are well positioned to capture growth opportunities in the evolving global golf industry.

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