Rising Electric Vehicle Sales Propel Growth In The Vehicle Subscription Market: Strategic Insights Driving Vehicle Subscription Market Momentum in 2025

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How Large Will the Vehicle Subscription Market Size By 2025?
The vehicle subscription market size has grown exponentially in recent years. It will grow from $6.61 billion in 2024 to $8.29 billion in 2025 at a compound annual growth rate (CAGR) of 25.3%. The growth in the historic period can be attributed to changing consumer mobility preferences, urbanization trends, vehicle fleet diversity, digital transformation in automotive industry, consumer desire for hassle-free experience.

How Big Is the Vehicle Subscription Market Size Expected to Grow by 2029?
The vehicle subscription market size is expected to see exponential growth in the next few years. It will grow to $19.68 billion in 2029 at a compound annual growth rate (CAGR) of 24.1%. The growth in the forecast period can be attributed to expansion of electric and autonomous vehicles, sustainability and environmental concerns, integration of mobility-as-a-service, subscription models for commercial fleets, data analytics and predictive modeling, regulatory support for mobility innovations. Major trends in the forecast period include expansion of subscription models beyond luxury vehicles, increased integration of digital platforms, introduction of tiered subscription plans, focus on flexibility and convenience, collaborations and partnerships, subscription services for electric vehicles.

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Which Key Market Drivers Powering Vehicle Subscription Market Expansion and Growth?
Increased penetration of electric vehicle sales is expected to propel the growth of the vehicle subscription market going forward. An electric vehicle which is propelled by an electric motor that is powered by a battery and can be charged from an external source. An electric car subscription is car leasing which has been redesigned and is thought to be a wiser method to lease a car. The purchase of an electric vehicle is expensive, and maintaining one for several years is even more expensive. With a membership, a user may enjoy driving an electric car while eliminating many of the related expenditures and difficulties. For instance, in November 2023, according to the U.S. Energy Information Administration, a US-based government agency, the share of battery-electric vehicles (BEVs) in new light-duty vehicle sales reached 17.7% in the third quarter of 2023, with BEVs accounting for 16.0% of total new vehicle sales so far this year, up from 12.5% in 2022 and 9.0% in 2021. Therefore, the increased penetration of electric vehicle sales is driving the growth of the vehicle subscription market going forward.

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Which Fast-Growing Trends Are Poised to Disrupt the Vehicle Subscription Market?
Technological advancements have emerged as a key trend gaining popularity in the vehicle subscription market. Major companies operating in the vehicle subscription market are focusing on introducing new technologies to strengthen their position in the market. For instance, in June 2022, Santander Consumer Finance, a Spain-based financial services company, launched Ulity, a new technology platform for vehicle subscription-based solutions for companies. Its brand-new white-label technology platform is specialized in the creation of vehicle subscription-based solutions for the mobility service industry. Santander Consumer Finance has created its own SaaS technology by leveraging its in-depth industry knowledge and experience, allowing other business groups and companies to use it without incurring the costs of developing their own solution to expand their customer base, streamline their entry into vehicle subscription services, and enter new markets.

What Are the Emerging Segments in the Vehicle Subscription Market?
The vehicle subscription market covered in this report is segmented -

1) By Vehicle Type: IC Powered Vehicle, Electric Vehicle
2) By Subscription: Single Brand, Multi Brand
3) By Service Provider: OEM Or Captives, Mobility Providers, Technology Companies
4) By End Use: Business, Private

Subsegments:
1) By IC Powered Vehicle: Sedan, SUV, Hatchback, Pickup Truck, Luxury Car
2) By Electric Vehicle: Battery Electric Vehicle (BEV), Plug-In Hybrid Electric Vehicle (PHEV), Hybrid Electric Vehicle (HEV)

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Who Are the Global Leaders in the Vehicle Subscription Market?
Major companies operating in the vehicle subscription market include Daimler AG, Drover Limited, Facedrive Inc., Open Road Auto Group LLC, Primemover Mobility Technologies Private Limited, The Hertz Corporation, Dr. Ing. h.c. F. Porsche AG, Volvo Car Corporation, Toyota Motor Corporation, Clutch Technologies LLC, General Motors Company, FreshCar Inc., Drivemate Inc., LMP Motors Pvt. Ltd., Cluno GmbH, Sixt SE, Avis Budget Group Inc., Arval BNP Paribas, ORIX Corporation, Flexdrive Inc., Fair Financial Corp., BMW AG, Mercedes-Benz USA LLC, Audi of America Inc., Hyundai Motor America, Carbar Pty Ltd., CarNext, LeasePlan Corporation N.V.

Which are the Top Profitable Regional Markets for the Vehicle Subscription Industry?
North America was the largest region in the vehicle subscription market in 2024. Asia-Pacific is expected to be the fastest-growing region in the vehicle subscription market report during the forecast period. The regions covered in the vehicle subscription market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa

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