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Rapid Digital Transformation Driving Growth In The Enterprise Streaming Media Market Emerges as a Core Driver of the Enterprise Streaming Media Market in 2025
Enterprise Streaming Media
What Is the Expected CAGR for the Enterprise Streaming Media Market Through 2025?
The market size of enterprise streaming media has been expanding swiftly in the past few years. The market is projected to rise from $40.86 billion in 2024 to about $48.2 billion in 2025, achieving a compound annual growth rate (CAGR) of 17.9%. Factors such as corporate training and communication, growing popularity of remote work, business globalization, expanding mobile workforce, and a transition to cloud-based solutions contribute to the observed growth during the historic period.
What's the Projected Size of the Global Enterprise Streaming Media Market by 2029?
The market size for enterprise streaming media is projected to experience significant expansion in the coming years. The size is predicted to reach $98.36 billion by 2029, exhibiting a compound annual growth rate (CAGR) of 19.5%. This growth during the forecast period can be linked to factors such as the adoption of hybrid work structures, improved security implementations, integration of artificial intelligence (AI), use of virtual and augmented reality (VR/AR), and the proliferation of webcasting and virtual events. Key trends for the forecast period consist of the surge in hybrid and multi-cloud strategies, emphasis on low-latency streaming, incorporation of AI and machine learning (ML), enhanced security and content protection measures, and integration of enterprise video conferencing.
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Top Growth Drivers in the Enterprise Streaming Media Industry: What's Accelerating the Market?
The increasing embrace of digital innovations is anticipated to play a significant role in driving the expansion of the enterprise streaming media market. This digital evolution involves the application of digital technologies across all segments of a company, revolutionizing its operational methods and enhancing its service delivery to customers. The need for improvement, inventiveness, and competitiveness in an ever-changing digital economy is leading to a surge in digital transformation. Enterprise streaming media becomes indispensable in this context as it facilitates effective communication, allows for real-time cooperation, and enables scalable content dissemination among teams situated in different geographical locations. For example, as Eurostat, a government agency based in Luxembourg reported in September 2023, a basic level of digital intensity was accomplished by 70% of all EU companies in 2022. This percentage was marginally less for SMEs at 69%, falling significantly short of the EU's 2030 target by around 20 percentage points. In stark contrast, larger organizations exhibited a much higher degree of digital intensity, with 98% attaining at least basic levels. These firms also surpassed SMEs at higher digital intensity levels with 30% and 54% displaying very high and high intensity respectively, compared to the 4% and 27% of SMEs in these categories. Thus, the quick-paced digital transformation is propelling the growth of the enterprise streaming media market.
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What Trends Will Shape the Enterprise Streaming Media Market Through 2029 and Beyond?
In the enterprise streaming media marketplace, product innovation is becoming a prevalent trend. Major enterprises active in this market are concentrating on the creation of novel solutions to consolidate their market standing. Brightcove Inc., a leading US software firm that creates online video platforms, for instance, launched Brightcove Communications Studio in February 2023. This video streaming solution is designed to help HR and communications experts build stronger relationships and effectively engage with their internal stakeholders. This tool is customized and streamlined to engage stakeholders internally and externally. Brightcove Communications Studio addresses the typical internal communication hurdles, ranging from integrating new employees to circulating updates and training company-wide, by offering a user-focused streaming experience.
What Are the Main Segments in the Enterprise Streaming Media Market?
The enterprise streaming media market covered in this report is segmented -
1) By Solution: Video Conferencing, Video Content Management, Webcasting, Web Conferencing
2) By Service: Professional Service, Managed Service, Support And Maintenance
3) By Deployment: On-premise, Cloud
4) By Application: Team Collaboration And Knowledge Transfer, Corporate Communication, Training And Development, Marketing, Other Applications
5) By End-User: Banking, Financial Services And Insurance (BFSI), Healthcare, Manufacturing, Government, IT And Telecom, Media And Entertainment, Retail, Other End-User
Subsegments:
1) By Video Conferencing: On-Premises Solutions, Cloud-Based Solutions
2) By Video Content Management: Content Creation Tools, Content Distribution Platforms
4) By Web Conferencing: Collaboration Tools, Screen Sharing Solutions, Virtual Meeting Platforms
3) By Analytics And Reporting Tools: Webcasting, Live Webcasting Solutions, On-Demand Webcasting Solutions
4) By Web Conferencing: Collaboration Tools, Screen Sharing Solutions, Virtual Meeting Platforms
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Which Top Companies are Driving Growth in the Enterprise Streaming Media Market?
Major companies operating in the enterprise streaming media market include Haivision Inc., Adobe Inc., AVI-SPL Inc., Cisco Systems Inc., Microsoft Corporation, International Business Machines Corporation, Alphabet Inc., Amazon.com Inc., Tencent Holdings Ltd., Kaltura, Vidyard, Poly Inc., Cloudfare Inc., Cincopa LTD, Akamai Technologies, Brightcove Inc., Dacast Inc., Limelight Networks, MediaPlatform, Brightcove, Panopto, Qumu Corporation, Ramp, RealNetworks Inc., Sonic Foundry Inc., MediaKind, Telestream, VBrick, Verizon Communications Inc., Vewd Software AS, Vimeo Inc., Wowza Media Systems, Zixi, Zype Inc., JW Player, Wistia
Which Regions Will Dominate the Enterprise Streaming Media Market Through 2029?
North America was the dominate region in the enterprise streaming media market in 2024. The regions covered in the enterprise streaming media market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa
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