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Emerging Plant-Based Butter Market Trends: Elevating Bakery Delights With Superior Plant-Based Butter Blend Shaping the Future of the Industry
Stay ahead with our updated market reports featuring the latest on tariffs, trade flows, and supply chain transformations.Plant-Based Butter Market Size Growth Forecast: What to Expect by 2025?
There has been significant growth in the plant-based butter industry in the past few years. The market, which will expand from $2.76 billion in 2024 to $2.95 billion in 2025, is projected to grow at a compound annual growth rate (CAGR) of 6.8%. Factors like health and wellness trends, ethical and environmental worries, alterations in dietary choices, marketing and product positioning strategies, as well as improved availability and accessibility, and investment and pioneering efforts in ingredient technology have all contributed to the growth experienced during the historic period.
How Will the Plant-Based Butter Market Size Evolve and Grow by 2029?
The market for plant-based butter is forecasted to witness robust expansion in the coming years, reaching $3.98 billion in 2029 with a 7.8% compound annual growth rate (CAGR). The momentum during the forecast period could result from increasing awareness about health, concerns over environmental sustainability, the rise of vegan and flexitarian diets, wide retail distribution and market availability, hefty investments in marketing and branding, along with government support and initiatives. During this forecast period, major market trends would include collaboration and partnerships, concentration on sustainability and environmentally friendly packaging, endorsement from celebrities and influencer marketing, expansion and easy accessibility in retail, and a variety of product offerings.
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What Drivers Are Propelling the Growth of Plant-Based Butter Market Forward?
The surge in health and wellness consciousness is projected to fuel the expansion of the plant-based butter market. This type of butter, derived from plants, is beneficial for weight loss and contributes to the development of healthy muscles and tissues. Compared to traditional dairy butter, it is rich in fiber and lower in both calories and fats. In 2024, for example, a survey by the American Psychiatric Association, a professional organization of psychiatrists in the U.S., revealed that 43% of adults felt more anxious than they had in the preceding year, showing an uplift from 37% in 2023 and 32% in 2022. Thus, the burgeoning health and wellness consciousness is a key driver for the upward trajectory of the plant-based butter market.
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Which Emerging Trends Are Transforming the Plant-Based Butter Market in 2025?
Major players in the plant-based butter market are introducing innovative products like Beleaf PlantBetter in order to maintain their market dominance. Beleaf PlantBetter, a plant-based butter, is particularly designed for baking uses. For example, in November 2023, Beleaf PlantBetter was launched by Bunge, an agribusiness and food enterprise based in the US. Beleaf PlantBetter caters to the superior taste with a unique aroma, flavor, and texture that resemble traditional butter. It is mainly a blend of coconut, cocoa butter, rapeseed, and lecithins and can seamlessly blend into any production process, thereby delivering the necessary aeration, volume, and taste in products.
What Are the Key Segments in the Plant-Based Butter Market?
The plant-based butter market covered in this report is segmented -
1) By Nature: Organic, Conventional
2) By Source: Nuts, Avocados, Coconut, Olive Oil, Canola, Palm Fruit, Other Sources
3) By Application: Food And Beverage Industry, Food Service Industry, Households
Subsegments:
1) By Organic: Certified Organic Plant-Based Butter, Non-GMO Organic Plant-Based Butter
2) By Conventional: Regular Plant-Based Butter, Flavored Conventional Plant-Based Butter
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Who Are the Key Players Shaping the Plant-Based Butter Market's Competitive Landscape?
Major companies operating in the plant-based butter market include Conagra Brands Inc., Upfield Holdings B.V., Pure Blends, Nutiva Inc., Jem Organics, Melt Organic, ForA Foods, Miyoko's Creamery, Prosperity Organic Food Inc., Premier Organics, Naturli Foods Ltd., Daisya Fine Food Ltd., The Forager Project, Goodmylk Ltd., Milkadamia Co., Nuts For Cheese, Axia Foods Inc., WayFare Foods, Earth Balance, Country Crock, Flora Plant Butter, Vitalite, Nutcrafter Creamery & Bakery Inc., Treeline Cheese Co.
What Geographic Markets Are Powering Growth in the Plant-Based Butter Market?
North America was the largest region in the plant-based butter market in 2024. The regions covered in the plant-based butter market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa
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