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Natural and Synthetic Menthol Market Forecast Driven by Consumer Wellness Trends and Industry Diversification | Valuates Reports
Natural and Synthetic Menthol Market SizeThe global market for Natural and Synthetic Menthol was valued at US$ 818 million in the year 2024 and is projected to reach a revised size of US$ 1161 million by 2031, growing at a CAGR of 5.2% during the forecast period.
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The natural and synthetic menthol market is experiencing robust market growth, propelled by rising demand across oral hygiene, pharmaceutical, and confectionery sectors. As manufacturers prioritize ingredient sourcing and functional appeal, the market size continues to expand, reflecting the compound's versatile value across end-use applications.
By type, natural menthol holds a significant market share due to consumer preference for botanical-derived ingredients and its premium positioning in clean-label products. Synthetic menthol, which currently leads in volume share, is the fast-growing segment driven by cost-effectiveness, consistent quality, and scalability for mass-market applications.
In terms of application, oral hygiene products occupy a substantial portion of market size, leveraging menthol's refreshing sensation in toothpaste, mouthwashes, and chewing gum. The medicine segment follows closely, where menthol is used for topical analgesics, cough remedies, and inhalants. Candy production also contributes meaningfully, reflecting its popularity in mints, throat lozenges, and confectioneries for flavor enrichment and cooling sensation. The tobacco category represents a smaller but stable share, with menthol-flavored variants maintaining niche consumer demand. The "others" segment-encompassing personal care, pet care, and household fragrances-is growing as industries explore menthol's sensory and functional benefits beyond traditional uses.
Overall, the natural and synthetic menthol market forecast indicates sustained market growth, supported by evolving consumer preference for clean and effective ingredients, formulation innovation, and expanding cross-sector applications.
by Type
• Natural Menthol
• Synthetic Menthol
by Application
• Oral Hygiene
• Medicine
• Tobacco
• Candy
• Others
By Company
Agson Global, Symrise AG, CHINA Nantong Mental Factory, Takasago, TIEN YUAN, Arora Aromatics, Anhui Fengle Perfume, Swati Menthol & Allied Chem, NecLife, Bhagat Aromatics, KM Chemicals, Silverline Chemicals, YinFeng, GREAT NATION, XIANGSHENG PERFUME, BASF, Anhui Province Yifan Spice, Mentha & Allied Products, Neeru Enterprises, Vinayak, Hindustan Mint & Agro Products, A.G. Industries, Wanhua
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