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Wi-Fi Analytics : Core Growth Enabler in the Wi-Fi Proliferation Fuels Wi-Fi Analytics Market Growth Market, 2025
Stay ahead with our updated market reports featuring the latest on tariffs, trade flows, and supply chain transformations.What Will the Wi-Fi Analytics Industry Market Size Be by 2025?
The size of the wi-fi analytics market has expanded tremendously in the past few years. It is projected to escalate from $17.94 billion in 2024 to $22.12 billion in 2025, with a compound annual growth rate (CAGR) of 23.3%. Factors contributing to the substantial growth in the historical period include the surge in Wi-Fi enabled devices, elevated internet consumption, increased demand for location-oriented services, concerns over data security, and the growing favorability of public Wi-Fi hotspots.
What's the Long-Term Growth Forecast for the Wi-Fi Analytics Market Size Through 2029?
In the coming years, the Wi-Fi analytics market is projected to experience significant expansion. By 2029, it is predicted to reach a value of $61.63 billion, with a compound annual growth rate (CAGR) of 29.2%. Several key factors can be attributed to this anticipated growth during the forecast period, including the adoption of the 6e Wi-Fi standard, combination of Wi-Fi analytics with AI and machine learning capabilities, development of smart city initiatives, improved Wi-Fi security protocols, and an augmented use of Wi-Fi in IoT devices. Noticeable trends during the predicted period consist of Wi-Fi 6 implementation and enhancement, deployment of cloud-centric Wi-Fi analytic solutions, emphasis placed on user experience analytics, introduction of Wi-Fi analytics in retail and hospitality sectors, and the proliferation of Wi-Fi as a Service (WaaS) models.
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What Are the Key Growth Drivers Fueling the Wi-Fi Analytics Market Expansion?
The expansion of Wi-Fi networks is playing a significant role in the progression of the Wi-Fi analytics market. Wi-Fi networks are internet connections distributed via a wireless router to numerous devices within a household or business. Their use is quickly gaining traction as the utilization of laptops, tablets, and smartphones increases. For example, as per the World Population Review, a demographic information agency in the United States, nearly 69% of the global population, equivalent to 4.9 billion people, were engaged with the internet in 2022. The rate of internet usage growth is about 4% per year, adding more than 196 million new users to the network annually. In its Annual Internet Report, Cisco, an American networking hardware corporation, predicts a quadrupling of Wi-Fi hotspots to 628 million by 2023. Thus, the fast-paced enhancement in Wi-Fi network utilization contributes significantly to the growth of the Wi-Fi analytics market.
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What Are the Key Trends Driving Wi-Fi Analytics Market Growth?
Technology progression is becoming a trending phenomenon in the Wi-Fi Analytics market. Fast-paced technical advancements and enhancements in Wi-Fi standards have paved the way for complex platforms abundant with several simultaneously connecting systems and IoT interactions. These are particularly required in areas like hospitals, airports, and other public transit points demanding real-time data handling. For instance, Intel Corporation, an American technology firm, introduced Intel Connectivity Analytics in April 2023. This program employs AI technology to facilitate seamless understanding of wireless network performance and operations. The program grants a software development kit (SDK) that caters to comprehensive scrutiny of wireless traffic created by Intel-based Wi-Fi 6 chipsets. The initiative is targeted at refining the overall wireless experience of users by delivering network-level information straight from the source. The program further aims at ensuring network performance enhancement, security threat identification, and problem-solving.
How Is the Wi-Fi Analytics Market Segmented?
The Wi-Fi analytics market covered in this report is segmented -
1) By Component: Solution, Services
2) By Deployment: Cloud-Based, On-Premise
3) By Application: Wi-Fi Presence Analytics, Wi-Fi marketing Analytics
4) By Industry Vertical: Retail, Hospitality And Tourism, Sports And Entertainment, Transportation, Healthcare, Other Industry Verticals
Subsegments:
1) By Solution: Wi-Fi Analytics Software, Heat Mapping Tools, Performance Monitoring Solutions
2) By Services: Consulting Services, Implementation Services, Support And Maintenance Services
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Which Companies Are Leading the Charge in Wi-Fi Analytics Market Innovation?
Major companies operating in the Wi-Fi analytics market include Cisco Systems Inc., Skyfii Limited, Purple Wi-Fi Limited, Fortinet Inc., Zebra Technologies Corporation, Hughes Network Systems LLC, GoZone WiFi LLC, Aptilo Networks AB, Bloom Intelligence LLC, Cloud4Wi Inc., Retailnext Inc., CommScope Holding Company Inc., Soft Emirates, WeFi, Singapore Telecommunications Limited, SpotOn, Aislelabs Inc., MetTel Corporation, Extreme Networks Inc., Yelp Wi-Fi Inc., Navenio Inc., Huq Industries Limited, Briteyellow Inc., Hewlett Packard Enterprise company LP, Zimperium Inc., Ruckus Networks a Broadcom company, Eleven Software, Flame Analytics Inc., Guest Networks, WhoFi Networks Inc., Presence Aware Technologies, Intelligent Automation Inc.
Which Regions Are Leading the Global Wi-Fi Analytics Market in Revenue?
North America was the largest region in the Wi-Fi analytics market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the Wi-Fi analytics market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa
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