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Key Trends Reshaping the On-Road Motorcycles Market: Innovative Product Launches In The On-Road Motorcycles Market Industry Transformation

06-25-2025 12:45 PM CET | Logistics & Transport

Press release from: The Business Research Company

On-Road Motorcycles Market Size

On-Road Motorcycles Market Size

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On-Road Motorcycles Market Size Growth Forecast: What to Expect by 2025?
The market size for on-road motorcycles has seen a rapid expansion in the past few years. Projected to escalate from $67.85 billion in 2024 to $74.65 billion in 2025, it has a compound annual growth rate (CAGR) of 10.0%. The considerable growth witnessed in the historical period is due to factors such as the cultural and lifestyle allure of motorcycles, their fuel efficiency, use in urban mobility, emergence in new markets, proliferation of motorcycle clubs and communities, and safety regulations.

How Will the On-Road Motorcycles Market Size Evolve and Grow by 2029?
The market size for on-road motorcycles is projected to experience rapid expansion in the coming years, reaching a valuation of $117.55 billion in 2029 at a compound annual growth rate (CAGR) of 12.0%. This anticipated increase during the forecast period is likely due to various factors such as lifestyle and cultural trends, environmental consciousness, and economic circumstances. Additionally, the advent of electric motorcycles, market growth in emerging economies, and shared mobility also contribute. The future trends undoubtedly encompass technology integration, superior connectivity, lightweight and compact models, electric motorcycles, with a touch of retro and vintage aesthetics.

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What Drivers Are Propelling the Growth of On-Road Motorcycles Market Forward?
The on-road motorcycles market is anticipated to grow with the increased number of motorbike sports enthusiasts. Motorbike sports present a diverse sector inclusive of all facets of motorcycling. In activities such as motorbike racing, on-road bikes are frequently used because they are considerably quicker than off-road ones. These on-road motorcycles are employed by motorbike sports practitioners for maneuvering in pits or preparatory areas during motocross races and similar events. For example, the American non-profit organization, the Insurance Institute for Highway Safety (IIHS), indicated that there were 4.31 lakh registrations in the sports bike segment in the United States in 2022. Consequently, the surge of motorbike sports enthusiasts is fuelling the expansion of the on-road motorcycles market.

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Which Emerging Trends Are Transforming the On-Road Motorcycles Market in 2025?
A significant trend emerging in the on-road motorcycles sector is the emphasis on product innovation. Leading companies in this market are focusing on designing new products to maintain their market share. As an example, in September 2022, MG, a UK-based automotive brand, introduced the trailblazing MG4 electric vehicle in Europe. This innovative electric car is the first among many MG models that are constructed around the advanced new Modular Scalable Platform (MSP), a product of SAIC.

What Are the Key Segments in the On-Road Motorcycles Market?
The on-road motorcycles market covered in this report is segmented -

1) By Type: Sports Bikes, Cruiser Motorcycles, Touring Motorcycles, Standard Motorcycles
2) By Application: Personal, Commercial
3) By End User: Offline, Online

Subsegments:
1) By Sports Bikes: Superbikes, SuperSport Bikes, Naked Sports Bikes, Adventure Sport Bikes
2) By Cruiser Motorcycles: Classic Cruisers, Power Cruisers, Touring Cruisers, Custom Cruisers
3) By Touring Motorcycles: Full-Size Touring Bikes, Adventure Touring Bikes, Sport Touring Bikes, Lightweight Touring Bikes
4) By Standard Motorcycles: Retro Standards, Commuter Motorcycles, Universal Motorcycles, Dual-Sport Motorcycles

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Who Are the Key Players Shaping the On-Road Motorcycles Market's Competitive Landscape?
Major companies operating in the on-road motorcycles market include Harley-Davidson Incorporation, Yamaha Motor Co. Ltd., Ducati Motor Holding SpA, Honda Motor Co. Ltd., Kawasaki Heavy Industries Ltd., Suzuki Motor Corporation, Triumph Motorcycles Ltd., Bayerische Motoren Werke AG, KTM AG, Aprilia SpA, Moto Guzzi, Vespa, Indian Motorcycle International LLC, Husqvarna Motorcycles GmbH, Royal Enfield, MV Agusta Motor SpA, Bajaj Auto Limited, Benelli QJ, Hyosung TNC Co. Ltd., Zero Motorcycles Inc., IMZ-Ural, Norton Motorcycle Co. Ltd., Lightning Motorcycles Crop., Guangdong Tayo Motorcycle Technology Co. Ltd., Bimota, Voxan Motors

What Geographic Markets Are Powering Growth in the On-Road Motorcycles Market?
Asia-Pacific was the largest region in the on-road motorcycles market in 2024.North America is expected to be the fastest-growing region in the forecast period. The regions covered in the on-road motorcycles market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa

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3. Policy Makers & Regulators - To track industry developments and align regulatory frameworks.
4. Consultants & Analysts - To support market entry, expansion strategies, and client advisory work.

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