Agent-Guided Digital Distribution (AGDD) Transforms Indonesia's Insurance Industry with 360Studio Launch

Jakarta, June 24, 2025 - The launch of 360Studio, a pioneering digital platform designed to revolutionize insurance distribution in Indonesia, introduces the Agent-Guided Digital Distribution (AGDD) model. By integrating digital efficiency with human expertise, AGDD delivers transformative value to consumers, agents, and the insurance industry, particularly in underserved and remote markets.

The launch was highlighted during a public webinar on June 3, 2025, titled Human-Guided Digital Distribution: Collaborating for a Consumer-Centric Indonesian Insurance Market. The event featured Adrian Siregar, Division Head of Insurance & Pension Fund Development at Indonesia's Financial Services Authority (OJK); Mahaning Riyana, Executive Director of the Indonesian Sharia Fintech Association (AFSI); and Nano Sutrisno, VP of Business Development Indonesia for 360Studio. Speakers emphasized AGDD's role in fostering inclusion, transparency, and trust in Indonesia's insurance sector.

The Value of AGDD: Making Insurance More Human, Scalable, and Inclusive
Agent-Guided Digital Distribution (AGDD) offers a practical alternative to fully automated platforms by blending intuitive digital tools with human guidance. At its core are features like the Smart Form and embedded business logic, which simplify the customer experience without removing the agent from the process. Consumers can easily complete applications and pay deposits, receiving a filled form via email, while insurers take over steps like underwriting. Agents remain involved as advisors, by being ready to step in when needed and creating a more guided, reassuring experience than what chatbot-only models can provide.

By automating routine admin tasks, AGDD also frees agents to focus on relationship-building and tailored advice, enabling them to serve more clients, especially in remote or underserved regions. This "one-to-many" model not only increases efficiency but also supports national efforts to boost financial literacy and expand insurance coverage. For insurers, it streamlines front-end processes, reduces operational burden, and speeds up policy issuance. "AGDD is a game-changer for insurance distribution," said Nano Sutrisno, VP of Business Development Indonesia. "It empowers consumers with tools they can understand, while helping agents connect with more people and deliver real value."

Improving Access and Distribution Efficiency in Emerging Markets
As Indonesia accelerates its digital financial inclusion agenda, with 76% of adults now having formal financial accounts but only 1.4%-2.7% penetration in insurance , there remains a significant protection gap, especially in rural and remote areas. 360Studio addresses this gap by leveraging existing agent networks and applying lightweight digital tools to reduce paperwork and streamline outreach. The result is broader access to insurance products without the need for extensive IT overhauls.

The platform has been adopted across multiple insurance lines, including life, health, and education products, and has been field-tested across varied geographies. Features include:
● Agent-Centric Automation: Administrative tasks are offloaded to the platform, enabling agents to focus on high-value customer engagement.
● Operational Efficiency at Scale: A single advisor can manage workflows that previously required an entire team.
● Rapid Deployment: Can be rolled out in weeks, with lightweight IT requirements.
● Multi-Line, Multi-Region Compatibility: Proven across product lines and adaptable to local market needs.

Regulatory Compliance and Localized Data Architecture
360Studio is available as both a plug-in module or a standalone tool. It supports output in various formats, including PDF, API, and custom integrations, and is built to comply with local data governance regulations, including those set by OJK (Indonesia), Bank Negara Malaysia, and the Monetary Authority of Singapore. The platform follows a strict data residency framework, ensuring that all customer data is hosted locally in accordance with jurisdiction-specific rules.

Looking Ahead: Redefining Insurance Distribution in Southeast Asia
As 360Studio prepares to scale across Southeast Asia, the platform is set to evolve with enhanced analytics, AI-driven insights, and strategic partnerships that expand its reach. Rather than replacing legacy systems or pushing insurers into fully digital models, 360Studio is designed to support agent-led distribution while modernizing workflows behind the scenes. By automating repetitive tasks and increasing agent capacity, the platform empowers insurers to reach more people, particularly in markets where trust is still built through human connection. With AGDD at its core, 360Studio introduces a new benchmark for insurance distribution in Indonesia-prioritizing transparency, scalability, and inclusivity. For more information or to request a tailored demo, visit https://360Studio.ai.

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About Wesurance Limited
Founded in 2017, Wesurance Limited develops AI-powered solutions for insurers and financial service providers. The company focuses on building scalable, human-centered technology that enhances service delivery in regulated markets. For more, visit https://www.wesurance.io

Media Contact:
Natalie Fong
COO Wesurance Limited
natalie_fong@wesurance.io
+44-20-32399311

Wesurance Limited
business@wesurance.io
+44-20-32399311
184 Shepherds Bush Road London W6 7NL United Kingdom

Wesurance Limited is a limited company registered in England
and Wales. With our flagship app, Wesurance, we set out to redefine the insurance landscape. Our app was more than a digital solution; it was a commitment to providing seamless access to insurance products for everyone, everywhere. And now, we grow bigger through the launch of 360Studio starting in Asia Pacific and beyond.

This release was published on openPR.