Press release
Aktion Deutschland Hilft e.V. extends BrandMaker platform and now also uses the BrandMaker Web-to-Print module
Aktion Deutschland Hilft e.V. has extended its marketing resource management solution based on BrandMaker by the BrandMaker Media Management and now also benefits from optimized production processes for printed marketing materials.Karlsruhe, 03/27/2008: Aktion Deutschland Hilft is a federation of ten German aid organizations. It was established to provide quick and effective assistance in response of catastrophes. Already in the past year, the federation decided in favor of the BrandMaker Media Database “Media Pool” to support their marketing operations. With this application, the allocation of media for public and press, but also for the ten member organizations, could be optimized noticeably.
Now, with the implementation of the BrandMaker Media Management, Aktion Deutschland Hilft has added further support to the creation process of printed advertising materials, such advertisements, brochures and office equipment. With the new Web-to-Print application, Aktion Deutschland Hilft will be able to reduce the costs for the creation and production of advertising materials and secure that communication measures executed by the participating members are always CI-conform.
For the future, the templates for print-adverts will be made available by the central marketing of the organization in BrandMaker. The responsible persons can define fix and changeable contents of the print materials. Afterwards, the employees of the Aktion Deutschland Hilft offices and the several aid organizations simply select one of the templates in BrandMaker and adjust the changeable content to their specific communication requirements. From their input and the provided template, the Web-to-Print module creates a printer-ready PDF. Therefore, the BrandMaker installation of Aktion Deutschland Hilft is based on an Adobe® InDesign® Rendering Server.
“With the BrandMaker Media Management application in combination with the Media Pool, Aktion Deutschland Hilft has developed its marketing platform into a central Brand Management System. The interaction of both modules provides the organization a tremendous gain in efficiency when creating and managing their media”, said Mirko Holzer, CEO of pi-consult gmbh.
Kerstin Heinemann
Manager Marketing & Communications
Pi-consult gmbh
Haid-und-Neu-Strasse 7
76131 Karlsruhe
Phone: +49 721 9658-574
Fax: +49 721 9658-528
E-mail: kerstin.heinemann@brandmaker.com
Internet: www.brandmaker.com
About Aktion Deutschland Hilft
Aktion Deutschland Hilft is a federation of ten German aid organizations acting to provide quick and effective help in response to major disasters and emergencies abroad under the patronage of Richard von Weizsäcker, Germany's former Federal President. The participating organizations pool their long-lasting knowledge and capacities in the field of humanitarian foreign assistance, to optimize their previous successful work. Under the common donation account 102030 at the Bank für Sozialwirtschaft, the federation calls for solidary acting and help in response to catastrophes.
More Information: www.aktion-deutschland-hilft.de
About BrandMaker
BrandMaker is a web based, modularly structured software suite for the optimization and automatisation of marketing processes. According to the functionality of an ERP system in other departments BrandMaker accelerates the productivity through networking in the marketing area.
Hereby, BrandMaker particularly meets the requirements of the marketing area, concerning the functionality and usability.
The system links the entire marketing process chain from marketing planning over creation to reporting. The results are optimized as well as quality-assured communication, accelerated workflows and cost savings via automation and optimized resource assignment. BrandMaker is developed and distributed by the software company pi-consult which is located in Karlsruhe, Germany.
More Information: www.brandmaker.com
This release was published on openPR.
Permanent link to this press release:
Copy
Please set a link in the press area of your homepage to this press release on openPR. openPR disclaims liability for any content contained in this release.
You can edit or delete your press release Aktion Deutschland Hilft e.V. extends BrandMaker platform and now also uses the BrandMaker Web-to-Print module here
News-ID: 40804 • Views: …
More Releases from BrandMaker / A Division of pi-consult gmbh
BrandMaker provides free support at Marketing Process Optimization
Businesses are facing a hard 2009 with the financial crisis imposing major challenges to all companies – especially marketing will have to deal with budget cuts and cost pressure more than ever before. For this reason, the first publication of the BrandMaker Focus Papers in 2009 deals with the topic Marketing Process Optimization to help marketers face the crisis with lean and efficient marketing workflows.
Karlsruhe, Jan 23 2009 +++…
More Releases for Brand
Ecoworld Pharm's 'Dr. Brocco' Wins Best Sustainable Brand at The Brand Laureate …
Image: https://www.globalnewslines.com/uploads/2025/08/5d1691d4d8e3a296c9af5a17b6a66bad.jpg
On March 31, 2025, at the Shangri-La Hotel in Singapore, Ecoworld Pharm's Dr. Brocco was honored with the Best Sustainable Brand award at the 20th Anniversary Brand Laureate Awards, a prestigious recognition previously awarded to global leaders such as Starbucks, Intel, 3M, Samsung Electronics, and Hyundai Motor.
The Brand Laureate, organized by The World Brands Foundation (TWBF), is the world's only brand-based non-profit organization. Established in 2005, TWBF evaluates the…
Brand Management 101: How to Maintain Brand Consistency
Brand management is a critical aspect of marketing that involves ensuring that your brand's identity, voice, and messaging remain consistent across all touchpoints. In an increasingly competitive and fragmented market, maintaining brand consistency has never been more important. The success of your marketing efforts depends on how well your team can manage the brand and uphold its integrity. By focusing on brand identity and implementing effective brand management practices, you…
Founder of Skincare Brand DIORLOMAKEUP Talks About Their Exciting Brand
Image: https://www.getnews.info/uploads/e9b4b5cd56ebc28b0ccc9149a9d68c03.png
The founder of DIORLOMAKEUP, the innovative skincare and makeup brand inspired by the rich culture and beauty of Senegal, talks about their brand and how it has become of the most exciting skincare brands of recent years.
There are more than 4,000 skincare brands around the world with hundreds launching each year. Many of those brands fail within the first two years with others failing within the first four years.…
Boost Brand Loyalty with Brand Featured PR
Brand Featured gives 5 reasons why getting a PR distribution company gives brands the instant boost they need.
Image: https://www.getnews.info/uploads/a90f6bb3fb6eeeb43d3723ca1f715b77.jpg
In business, one constant challenge faced by company owners is the quest for brand loyalty. Despite their best efforts, establishing a loyal customer base remains elusive for many brands. This challenge is compounded by the vastness of digital PR and the multitude of platforms vying for consumer attention. In such a competitive…
Brand Experts Launches an Innovative Executive Online Certification- "You As A B …
The newly launched innovative executive certificate course "You As A Brand" is based on "Synaptic CRM Gap"- an innovative, scientific, and patented (in process) metric.
It reveals the components of a professional "imprint" and Career Brand Equity trajectory to enable you to maximize the return on investment from your personal brand and professional experiences.
You learn to devise strategies for managing professional reputation by Creating a Personal Brand Management Metric…
Branding Market Is Booming Worldwide | Cato Brand Partners, Brand House, Blue Ma …
A new independent 115 page research with title 'Global Branding Market Report 2018 guarantees you will remain better informed than your competition. The study covers geographic analysis that includes regions like North America, South America, Asia, Europe and important players/vendors such as Cato Brand Partners, Brand House, Blue Marlin, Brandimage, Brandopus With n-number of tables and figures examining the Branding the research gives you a visual, one-stop breakdown of…
