Press release
Aktion Deutschland Hilft e.V. extends BrandMaker platform and now also uses the BrandMaker Web-to-Print module
Aktion Deutschland Hilft e.V. has extended its marketing resource management solution based on BrandMaker by the BrandMaker Media Management and now also benefits from optimized production processes for printed marketing materials.Karlsruhe, 03/27/2008: Aktion Deutschland Hilft is a federation of ten German aid organizations. It was established to provide quick and effective assistance in response of catastrophes. Already in the past year, the federation decided in favor of the BrandMaker Media Database “Media Pool” to support their marketing operations. With this application, the allocation of media for public and press, but also for the ten member organizations, could be optimized noticeably.
Now, with the implementation of the BrandMaker Media Management, Aktion Deutschland Hilft has added further support to the creation process of printed advertising materials, such advertisements, brochures and office equipment. With the new Web-to-Print application, Aktion Deutschland Hilft will be able to reduce the costs for the creation and production of advertising materials and secure that communication measures executed by the participating members are always CI-conform.
For the future, the templates for print-adverts will be made available by the central marketing of the organization in BrandMaker. The responsible persons can define fix and changeable contents of the print materials. Afterwards, the employees of the Aktion Deutschland Hilft offices and the several aid organizations simply select one of the templates in BrandMaker and adjust the changeable content to their specific communication requirements. From their input and the provided template, the Web-to-Print module creates a printer-ready PDF. Therefore, the BrandMaker installation of Aktion Deutschland Hilft is based on an Adobe® InDesign® Rendering Server.
“With the BrandMaker Media Management application in combination with the Media Pool, Aktion Deutschland Hilft has developed its marketing platform into a central Brand Management System. The interaction of both modules provides the organization a tremendous gain in efficiency when creating and managing their media”, said Mirko Holzer, CEO of pi-consult gmbh.
Kerstin Heinemann
Manager Marketing & Communications
Pi-consult gmbh
Haid-und-Neu-Strasse 7
76131 Karlsruhe
Phone: +49 721 9658-574
Fax: +49 721 9658-528
E-mail: kerstin.heinemann@brandmaker.com
Internet: www.brandmaker.com
About Aktion Deutschland Hilft
Aktion Deutschland Hilft is a federation of ten German aid organizations acting to provide quick and effective help in response to major disasters and emergencies abroad under the patronage of Richard von Weizsäcker, Germany's former Federal President. The participating organizations pool their long-lasting knowledge and capacities in the field of humanitarian foreign assistance, to optimize their previous successful work. Under the common donation account 102030 at the Bank für Sozialwirtschaft, the federation calls for solidary acting and help in response to catastrophes.
More Information: www.aktion-deutschland-hilft.de
About BrandMaker
BrandMaker is a web based, modularly structured software suite for the optimization and automatisation of marketing processes. According to the functionality of an ERP system in other departments BrandMaker accelerates the productivity through networking in the marketing area.
Hereby, BrandMaker particularly meets the requirements of the marketing area, concerning the functionality and usability.
The system links the entire marketing process chain from marketing planning over creation to reporting. The results are optimized as well as quality-assured communication, accelerated workflows and cost savings via automation and optimized resource assignment. BrandMaker is developed and distributed by the software company pi-consult which is located in Karlsruhe, Germany.
More Information: www.brandmaker.com
This release was published on openPR.
Permanent link to this press release:
Copy
Please set a link in the press area of your homepage to this press release on openPR. openPR disclaims liability for any content contained in this release.
You can edit or delete your press release Aktion Deutschland Hilft e.V. extends BrandMaker platform and now also uses the BrandMaker Web-to-Print module here
News-ID: 40804 • Views: …
More Releases from BrandMaker / A Division of pi-consult gmbh
BrandMaker provides free support at Marketing Process Optimization
Businesses are facing a hard 2009 with the financial crisis imposing major challenges to all companies – especially marketing will have to deal with budget cuts and cost pressure more than ever before. For this reason, the first publication of the BrandMaker Focus Papers in 2009 deals with the topic Marketing Process Optimization to help marketers face the crisis with lean and efficient marketing workflows.
Karlsruhe, Jan 23 2009 +++…
More Releases for Brand
FlipHTML5 Launches AI Brand Book Maker for Streamlined Brand Management
FlipHTML5 today announced the launch of its AI brand book maker (https://fliphtml5.com/ai/ai-brand-book-generator), a tool designed to help teams and businesses quickly create interactive digital brand books. It generates a starter draft that can be refined into a professional flipbook. The tool was developed to simplify brand management, reducing both the time and complexity involved in producing professional brand guidelines while ensuring consistency across all channels.
The platform offers two…
FlipHTML5 Introduces AI Brand Book Creator for Professional Brand Identity Devel …
Establishing a cohesive brand identity is essential for businesses aiming to communicate a consistent message across all channels. However, developing a professional brand book traditionally requires coordinating graphic designers, copywriters, and brand strategists, a process that can be both costly and time-intensive. FlipHTML5 simplifies this process with its AI brand book creator (https://fliphtml5.com/ai/ai-brand-book-generator), enabling organizations of all sizes to produce polished, comprehensive brand books without specialized design expertise.
The AI brand…
FlipHTML5's AI Brand Book Creator Empowers Users to Elevate Brand Storytelling
Brand books have become essential for organizations aiming to communicate their identity, values, and visual language with precision. With the increasing demand for digital brand books, companies are seeking efficient ways to produce engaging, consistent materials. FlipHTML5's AI brand book creator (https://fliphtml5.com/ai/ai-brand-book-generator/) addresses these needs by streamlining the design and publishing process, allowing businesses to craft, update, and share brand books that accurately reflect their unique story.
The AI brand book…
FlipHTML5 Helps Create Digital Brand Book to Strengthen Brand Voice
While a brand book is essential to every business, its creation is equally critical. If the brand book fails to convey the company's essence, the resulting creatives also miss the branding target. FlipHTML5, an innovative content creation platform, simplifies digital brand book (https://fliphtml5.com/learning-center/create/digital-brand-guidelines/) creation. It helps businesses organize and effectively express their unique brand voice.
FlipHTML5's user-friendly interface allows anyone to create an interactive brand book in minutes. Users can upload…
Brand Management 101: How to Maintain Brand Consistency
Brand management is a critical aspect of marketing that involves ensuring that your brand's identity, voice, and messaging remain consistent across all touchpoints. In an increasingly competitive and fragmented market, maintaining brand consistency has never been more important. The success of your marketing efforts depends on how well your team can manage the brand and uphold its integrity. By focusing on brand identity and implementing effective brand management practices, you…
Founder of Skincare Brand DIORLOMAKEUP Talks About Their Exciting Brand
Image: https://www.getnews.info/uploads/e9b4b5cd56ebc28b0ccc9149a9d68c03.png
The founder of DIORLOMAKEUP, the innovative skincare and makeup brand inspired by the rich culture and beauty of Senegal, talks about their brand and how it has become of the most exciting skincare brands of recent years.
There are more than 4,000 skincare brands around the world with hundreds launching each year. Many of those brands fail within the first two years with others failing within the first four years.…
