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Steady Expansion Forecast for Healthcare CRM Market, Projected to Reach $45.34 Billion by 2029
Healthcare CRM
Healthcare CRM Market Size Valuation Forecast: What Will the Market Be Worth by 2025?
The market size of healthcare CRM has experienced quick expansion in the previous years. It is forecasted to swell from $20.87 billion in 2024 to $24.12 billion in 2025, boasting a compound annual growth rate (CAGR) of 15.6%. Factors such as patient-centered care, regulatory compliance, management of population health, telehealth integration, and referral management have contributed to the growth during the historic period.
Healthcare CRM Market Size Forecast: What's the Projected Valuation by 2029?
In the coming years, the healthcare CRM market is predicted to experience a significant surge, reaching a value of $45.34 billion in 2029 with a CAGR of 17.1%. This anticipated growth throughout the forecast period is due largely to the expansion of telemedicine, predictive analytics, interoperability, readiness for pandemics, and value-based care. Key trends to watch out for during this period encompass data analytics and insights, mobile CRM applications, tailored care plans, artificial intelligence, and chatbots, as well as social determinants of health.
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What Are the Drivers Transforming the Healthcare CRM Market?
Increased use of Customer Relationship Management (CRM) systems in healthcare institutions like hospitals and clinics is predicted to significantly boost the growth trajectory of the healthcare CRM market. The CRM software used in healthcare is known for managing a secure patient database which remains confidential and protected from any external access. The information needed by patients is easily retrievable from the CRM-based medical software through various modes such as text messages, phone calls, or emails anytime and anywhere. The presence of medical CRM brings about immediate service provision, solution provision and overall hospital efficiency enhancement. For example, a 2022 article from Financesonline, a platform based in Poland which reviews SaaS/B2B software and financial products, predicts that over 90% of hospitals will implement electronic health records (EHRs). Here, CRM aids EHR by facilitating seamless communication for multiple simultaneous patient interactions and also providing user access to patient profiles. Consequently, the growing prevalence of CRM systems in hospitals and clinics is stimulating the healthcare CRM market demand.
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What Long-Term Trends Will Define the Future of the Healthcare CRM Market?
Leading players in the healthcare CRM market are creating innovative products. One such example is MyChart, which boosts patient interaction by allowing them access to their personal health records, schedule appointments, and facilitate secure conversation with health practitioners. MyChart is a widely accepted patient portal, specifically crafted to offer patients an overview of their health-related information and manage their health-related activities. For instance, in March 2022, Epic Systems Corporation, an American healthcare software firm, premiered Cheers, a CRM platform dedicated exclusively to the healthcare sector. This ground-breaking platform is designed to enhance patient involvement and streamline connections by deeply integrating with current electronic health record (EHR) systems. Through trusted channels like MyChart, the platform empowers health organizations to entice patients, augmenting the possibility of patient communication compared to standard outreach methods.
Which Segments in the Healthcare CRM Market Offer the Most Profit Potential?
The healthcare CRM market covered in this report is segmented -
1) By Component: Software, Services
2) By Technology: Predictive, Mobile, Social, Collaborative, Other Technologies
3) By Deployment Model: On-Premise Model, Web or Cloud-based Model
4) By Application: Community Outreach, Community Health Education, Service Outreach or Promotion, Financial Donor Management, Case Coordination, Patient Information Management, Pre-Authorizations or Eligibility, Other Applications
5) By End-Users: Providers, Payers, Life Science Industry
Subsegments:
1) By Software: Patient Relationship Management Software, marketing Automation Software, Analytics And Reporting Tools, Appointment Scheduling Software
2) By Services: Consulting Services, Implementation Services, Training And Support Services, Maintenance Services
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Which Firms Dominate the Healthcare CRM Market by Market Share and Revenue in 2025?
Major companies operating in the healthcare CRM market include accenture* plc, Allscripts Healthcare LLC, Amdocs, Alvaria Inc., Cerner Corporation, Healthgrades Marketplace LLC, IBM Corporation, Infor Inc., Keona Health, Microsoft Corporation, NICE Systems Inc., Oracle Corporation, Pegasystems Inc., R1 RCM Inc., SAP SE, SugarCRM Inc., Veeva Systems Inc., Verint Systems Inc., Zoho Corporation Pvt. Ltd., Athenahealth, Brightree LLC, ChARM Health Pty Ltd., CureMD Inc., DocPlanner Group, DrChrono, eClinicalWorks, Epic Systems Corp., Evariant Co., Greenway Health, HubSpot Inc., Insightly Inc., Kareo Inc.
Which Regions Offer the Highest Growth Potential in the Healthcare CRM Market?
North America was the largest region in the healthcare CRM market in 2024. The regions covered in the healthcare CRM market report include Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa.
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