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Malted Milk Food: Critical Driver Shaping the Flavored Milk's Rising Popularity Driving Growth In The Malted Milk Food Market Market in 2025
Stay ahead with our updated market reports featuring the latest on tariffs, trade flows, and supply chain transformations.Malted Milk Food Market Size Valuation Forecast: What Will the Market Be Worth by 2025?
Over the past few years, the malted milk food market has seen robust expansion. The market, worth $6.98 billion in 2024, is projected to increase to $7.54 billion in 2025, reflecting a compound annual growth rate (CAGR) of 8.0%. Factors that have contributed to the market's expansion during the historic period include the traditional usage of malted milk in beverages and sweets, the rich nutrient content and health benefits of malted milk, the growing consumer preference for healthier and natural ingredients, the development of the dairy and dairy product industry, the utilization of malted milk in bakery goods and breakfast cereals, and the growth of the food processing and beverage industries.
Malted Milk Food Market Size Forecast: What's the Projected Valuation by 2029?
In the upcoming years, the market for malted milk food is predicted to undergo significant growth, reaching a value of $10.07 billion in 2029 with a CAGR of 7.5%. This growth during the projected period can be linked to the increasing demand for wholesome and enhanced foods, heightened consumer understanding of nutritional advantages, growth of the health and wellness sector, increasing inclination for plant-based malted milk substitutes, expansion in emergent markets, and shifts in consumer tastes. Some of the key trends anticipated for this period consist of the use of malted milk in functional and sports nutrition items, flavored and niche malted milk types, the application of malted milk in ice creams and frozen desserts, incorporation of malted milk into baked products and snacks, and transparent labelling and non-GMO assertions for malted milk products.
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What Are the Drivers Transforming the Malted Milk Food Market?
There is an anticipated significant increase in the malted milk food market due to the growing appetite for flavored milk. Flavored milk is a sweetened dairy beverage combined with milk, sugar, food colorings, and flavorings. It's popularity is due to its higher nutritional content and lower sugar levels compared to juices and sports drinks. This preference has in turn increased the demand for malted milk foods, which are rich in nutrients and flavored with malt liquids. For instance, Dairy Australia, a representative body for the dairy industry, reported in July 2023 that sales of flavored milk climbed to 235 million liters, a rise from its previous 232 million liters in 2022. Thus, the uptick in flavored milk demand will fuel the growth of the malted milk food market.
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What Long-Term Trends Will Define the Future of the Malted Milk Food Market?
The increasing focus of manufacturers on introducing natural ingredients in their products is fast becoming a prevalent trend in the malted milk food market. Major market players are now emphasizing on integrating natural elements into their products to amplify the nutritional value and enhance their market stance. These natural ingredients, derived from plant, animal, microbial, or mineral sources, not only offer numerous health advantages but also pack the products with essential nutrients. For example, Nestle S.A., a Swiss-based malted milk food company, launched a plant-based Milo chocolate malt drink in February 2022. This product, which is a vegan and dairy-free variant of the famous Milo brand, caters to those who adhere to plant-based diets, are lactose intolerant, or simply prefer non-dairy alternatives. The company anticipates that this new addition will support the rising trend of plant-based substitutes.
Which Segments in the Malted Milk Food Market Offer the Most Profit Potential?
The malted milk food market covered in this report is segmented -
1) By Source: Wheat, Barley, Other Sources
2) By Product Type: Milk, Powder
3) By Packaging: Tins, Jars, Carton Packs, Other Packaging
4) By Distribution Channel: Hyper market/Super market, Convenience Stores, Online Retailers, Other Distribution Channels
Subsegments:
1) By Wheat: Wheat Malt Extract, Whole Wheat Malt Powder
2) By Barley: Barley Malt Extract, Whole Barley Malt Powder
3) By Other Sources: Rye, Oats, Other Grains
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Which Firms Dominate the Malted Milk Food Market by Market Share and Revenue in 2025?
Major companies operating in the malted milk food market include Nestle SA, GlaxoSmithKline plc, Briess Malt & Ingredients Inc., Imperial Malts Ltd., SSP Pvt Ltd., Abbott Laboratories, Danone S.A., Mead Johnson Nutrition Company, Kraft Heinz Company, Hain Celestial Group Inc., Honest Company Inc., Nature's One Inc., HiPP GmbH & Co. Vertrieb KG, Ausnutria Dairy Corporation Ltd., Synutra International Inc., Beingmate Baby & Child Food Co. Ltd., Inner Mongolia Yili Industrial Group Company Limited, Feihe International Inc., Biostime International Holdings Limited, Wissun International Group Co. Ltd., Otsuka Holdings Co. Ltd., Morinaga Milk Industry Co. Ltd., Yakult Honsha Co. Ltd., FrieslandCampina NV, Meiji Holdings Co. Ltd., Arla Foods amba, Fonterra Co-operative Group Limited, Royal FrieslandCampina N.V., Hero Group, Bellamy's Organic Ltd.
Which Regions Offer the Highest Growth Potential in the Malted Milk Food Market?
Asia-Pacific was the largest region in the malted milk foods market share in 2024. The regions covered in the malted milk food market report include Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa.
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