Key Trends Influencing the Growth of the Event Management Software Market in 2025: New Event Platforms To Enhance Attendee Engagement

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What Is the Expected CAGR for the Event Management Software Market Through 2025?
The size of the event management software market has experienced swift growth over the recent years. This market, estimated to be worth $8.07 billion in 2024, is expected to increase to $9.09 billion in 2025, displaying a compound annual growth rate (CAGR) of 12.7%. The growth observed in the historic period is due to a rising demand for automation and efficiency, focus on data security and compliance, acceptance across different industries, customization and branding, and the emergence of event registration platforms.

What's the Projected Size of the Global Event Management Software Market by 2029?
The market for event management software is projected to experience swift expansion in the upcoming years. It is set to escalate to $15.03 billion by 2029, with a compound annual growth rate (CAGR) of 13.4%. This anticipated progression during the forecast period is credited to factors like the ability for personalization, prominence on sustainability and green activities, attention to accessibility and inclusivity, changing compliance standards, and the integration of crowdsourcing and participant contributions. Key trends predicted for the period include solutions for hybrid and virtual events, consolidated event platforms, mobile applications for events, contactless solutions for events, heightened security measures, and the use of blockchain technology for ticketing and security.

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Top Growth Drivers in the Event Management Software Industry: What's Accelerating the Market?
The growth of the event management software market is being significantly supported by the rising favorability for conducting virtual events. These events, held and managed entirely online, have the capacity to allow participants worldwide to watch or engage from any location, with a structure of single or multiple-track presentations or team sessions. The sessions are broadcasted online via means like virtual conferences, webinars, internal and external hybrid events. For example, Event Academy, a London-based event management training organization, conducted a survey in October 2024 that monitored the engagement levels of 7,424,640 individuals globally on social media platforms for a year ended on 19th September 2024 to analyze the existing state of event marketing. The study showed that virtual events were the primary focus for 62% of the participants. In 2023, the worldwide virtual events market was a whopping $171.4 billion, predicted to surge to $889 billion by 2032. Events marketers also identified workshops (14.9%), networking events (14.6%), virtual conferences (13.4%), live Q&A sessions (11.3%) as other event formats. However, Charity events did not perform well with only a 6.7% engagement rate, while online courses and product launches trailed at 6.6% and 5.1% engagement rate respectively. Thus, the increasing inclination towards virtual events is propelling the expansion of the event management software market.

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What Trends Will Shape the Event Management Software Market Through 2029 and Beyond?
Leading businesses in the event management software market are debuting new event technologies to boost participant involvement at events. These digital solutions, known as event management software platforms, are created to simplify and assist with the planning, organization, and running of various events like meetings, conferences, and social get-togethers. For example, Captello, an American event platform, unveiled its GOALS system in February 2022. This system is built to line up different event tasks with aims and reward attendees who hit or surpass interaction benchmarks set by event planners. The platform integrates event activations, monitors development, presents participants with points for engagement, and provides progress summaries and leaderboards. The aim here is to enhance attendee involvement, data accuracy, and networking possibilities, as well as to create new sources of sponsorship income for event planners. This solution improves the event experience and fosters further participant involvement.

What Are the Main Segments in the Event Management Software Market?
The event management software market covered in this report is segmented -

1) By Component: Software, Services
2) By Deployment Type: On-premise, Cloud
3) By Organization Size: Small, Medium, Large
4) By End-User: Corporate, Government, Third-Party Planners, Education, Other End-Users

Subsegments:
1) By Software: Event Registration Software, Event Planning Software, Event Ticketing Software, Event marketing Software, Attendee Engagement Software, Event Analytics Software
2) By Services: Consulting Services, Implementation Services, Support And Maintenance Services, Training Services

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Which Top Companies are Driving Growth in the Event Management Software Market?
Major companies operating in the event management software market include Active Network,Arlo Technologies , Attendify, Aventri, Bizzabo, Certain Inc., Cvent Inc., EMS Software LLC, Eventbrite, EventMobi, Gather Technologies,Ungerboeck,webMOBI, RainFocus, Regpack, SignUpGenius,XING Events, Eventzilla, Meeting Evolution, EventBooking, Bitrix24, Tripleseat, Accelevents, Glue Up, Event Espresso, Hubb LLC., Hubilo Inc., event geek

Which Regions Will Dominate the Event Management Software Market Through 2029?
North America was the largest region in the event management software market in 2024.Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the event management software market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa

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