2025 Application Security Industry Trends Report: Long-Term Outlook Through 2034

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How Large Will the Application Security Market Size By 2025?
The size of the application security market has seen a pronounced increase in recent years. The market, which was valued at $13.62 billion in 2024, is projected to scale up to $16.61 billion in 2025, with a compound annual growth rate (CAGR) of 21.9%. Factors contributing to this growth over the historic period include enhanced consciousness and training regarding security, the escalating landscape of cybersecurity threats, a higher rate and intricacy of attacks, and internal threats coupled with privilege misuse.

How Big Is the Application Security Market Size Expected to Grow by 2029?
In the coming years, the application security market is anticipated to experience significant expansion. The market is predicted to reach $41.8 billion in 2029, with a compound annual growth rate (CAGR) of 26.0%. The escalation during the forecast period can be associated with factors such as supply chain security, improved multi-factor authentication, regular security testing, emphasis on averting an insider threat, and consolidated security platforms. The forecast period is likely to witness some major trends such as shift left security, incorporation of DevSecOps, runtime application self-protection, automated security testing, supply chain security, and focus on user and data-centric security.

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Which Key Market Drivers Powering Application Security Market Expansion and Growth?
The surge in the application security market can be traced back to an increase in security violations at the business application level. This form of security enhances the safety of web and mobile applications which can diminish some of these violations. For example, Cyber Security Hub, a US-based community of cyber and IT security experts, stated in December 2022 that approximately 4,100 data breaches have been reported, equating to nearly 22 billion compromised pieces of information. Therefore, the growing number of security breaches at the business application level is propelling the market for application security.

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Which Fast-Growing Trends Are Poised to Disrupt the Application Security Market?
Increasingly, artificial intelligence (AI) and machine learning (ML) are being leveraged to thwart cyberattacks on internet or mobile applications. Compared to traditional software-driven methods, AI enables quicker and more effective automation for detecting threats and responding to them. An AI-based solution for cybersecurity continually trains itself by gathering data from across a business's information systems. Through analyzing and correlating patterns across billions of signals relevant to cyberattacks, it resolves the issue effectively. For example, Legit Security, an American SaaS-based firm, unveiled the Legit AI Security Command Center in August 2024. The center offers a comprehensive dashboard that empowers application and product security teams to efficiently oversee and control AI attack surfaces. It facilitates proactive risk assessments of AI models throughout the software development process. Notably, it can integrate AI security into pre-existing workflows, enabling businesses to create and launch secure apps while accelerating AI integration, thereby reducing the potential risks posed by malicious and vulnerable AI applications.

What Are the Emerging Segments in the Application Security Market?
The application security market covered in this report is segmented -

1) By Solution: Web Application Security, Mobile Application Security
2) By Testing Type: Static Application Security Testing, Dynamic Application Security Testing, Interactive Application Security Testing
3) By End-User: BFSI, IT And Telecommunication, Government And Defense, HealTH*Care, Retail, Education, Other End Users

Subsegments:
1) By Web Application Security: Web Application Firewalls (WAF), Security Testing Tools (Static, Dynamic, Interactive), Vulnerability Management Solutions, API Security Solutions
2) By Mobile Application Security: Mobile Application Testing Tools, Mobile Device Management (MDM), Mobile Threat Defense Solutions, Code Obfuscation And Encryption Tools

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Who Are the Global Leaders in the Application Security Market?
Major companies operating in the application security market include International Business Machines Corporation, Synopsys Inc., Checkmarx Ltd., Veracode Inc., Micro Focus International plc, WhiteHat Security Inc., Rapid7 Inc., Contrast Security Inc., Qualys Inc., Trustwave Holdings Inc., Acunetix Limited, HCL Technologies Limited, Cisco Systems Inc., Capgemini SE, Onapsis Inc., GitLab Inc., CAST, VMware Inc., OneSpan Inc., Imperva Inc., F5 Networks Inc., NowSecure Inc., Pradeo Security Systems, Lookout Inc., Data Theorem Inc., Zimperium Inc., Kryptowire LLC, Appthority Inc., NSFocus Information Technology Co. Ltd., N-Stalker Inc., Oracle Corporation, SiteLock LLC, Fasoo. com Inc., Apriorit Inc., UnderDefense LLC, Exodata S. A. S, Palo Alto Networks Inc., McAfee LLC, Microsoft Corporation, CrowdStrike Inc., OneTrust Inc., Fortinet Inc., WhiteSource Software Ltd., SecureLink Inc., Appknox

Which are the Top Profitable Regional Markets for the Application Security Industry?
North America was the largest region in the application security market in 2024. The regions covered in the application security market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa

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