India Nail Care Market Size Worth USD 1,450.91 Million by 2033 | CAGR: 7.16%

Nail Care Market in India 2025:

How Big is the India Nail Care Industry?

The India nail care market size reached USD 740.12 Million in 2024. Looking forward, IMARC Group expects the market to reach USD 1,450.91 Million by 2033, exhibiting a growth rate (CAGR) of 7.16% during 2025-2033.

Base Year: 2024
Historical Years: 2019-2024
Forecast Years: 2025-2033
Market Size in 2024: USD 740.12 Million
Market Size in 2033: USD 1,450.91 Million
Market Growth Rate (CAGR) 2025-2033: 7.16%

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India Nail Care Market Trends and Drivers:

The India nail care market is growth-strong, fueled by heightened beauty awareness, growing disposable incomes, and the emerging power of social media and celebrity-led fashion trends. Essentially, urban consumers, especially women and youth, are focusing on personal grooming and physical attractiveness, which is considerably driving the demand for nail polishes, nail extensions, and manicure-pedicure treatments. Along with this, the proliferating beauty salon market and expansion of organized retail formats are opening up nail care products and services across cities and towns.

Furthermore, the spillover of global beauty trends and visibility of international brands on online platforms are motivating consumers to try out bright nail art, gel nails, and durable nail finishes. Also, growing availability of DIY nail care kits and online tutorials is driving the at-home nail care segment, particularly among Gen Z and millennials. In addition, penetration of domestic as well as international brands with premium as well as affordable ranges of nail care is broadening choices for consumers from all income groups.

Apart from this, increasing concern for nail hygiene and health is promoting the consumption of cuticle oils, nail strengtheners, and antifungal solutions, which is expanding the functional nail care segment. E-commerce websites and beauty-focused online stores are also driving growth by providing greater product diversity, doorstep delivery, discounts, and convenient payment options. Furthermore, increasing engagement of men in grooming activities is slowly making way for male-centric nail care services. In addition, product innovation-i.e., chemical-free, vegan, quick-dry, and long-wear nail polishes-is increasingly drawing health-oriented buyers.

Further, festival periods, weddings, and special events are adding greatly to spikes during urban and semi-urban markets. The growth of nail care training schools and professional certification programs is also driving the skilled manpower behind nail salons and freelance technicians. Moreover, influencer marketing, celebrity endorsements, and partnerships with fashion events are making the segment culturally relevant and aspirational. As a whole, the convergence of beauty lifestyle development, enhanced accessibility, product innovation, and online visibility is driving the growth of India's nail care market and turning it into one of the fastest-growing categories in the beauty and personal care sector.

India Nail Care Market Report Segmentation:

The report has segmented the market into the following categories:

Product Type Insights:

• Nail Polish
• Nail Accessories
• Nail Strengthener
• Nail Polish Remover
• Others

Distribution Channel Insights:

• Supermarkets/Hypermarkets
• Specialty Stores
• Online
• Others

Regional Insights:

• North India
• South India
• East India
• West India

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Top Players Analysis:
The report provides a detailed analysis of the competitive environment. It covers various aspects such as market structure, positioning of key players, top strategies for success, a competitive dashboard, and a company evaluation quadrant. Furthermore, the report includes comprehensive profiles of all major companies.

Other Key Points Covered in the Report:

• COVID-19 Impact on the Market
• Porter's Five Forces Analysis
• Strategic Recommendations
• Market Dynamics
• Historical, Current and Future Market Trends
• Market Drivers and Success Factors
• SWOT Analysis
• Value Chain Analysis
• Comprehensive Mapping of the Competitive Landscape
• Top Winning Strategies
• Recent Industry News
• Key Technological Trends & Development

Note: If you need specific information that is not currently within the scope of the report, we will provide it to you as a part of the customization.

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IMARC Group is a global management consulting firm that helps the world's most ambitious changemakers to create a lasting impact. The company provide a comprehensive suite of market entry and expansion services.

IMARC offerings include thorough market assessment, feasibility studies, company incorporation assistance, factory setup support, regulatory approvals and licensing navigation, branding, marketing and sales strategies, competitive landscape and benchmarking analyses, pricing and cost research, and procurement research.

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