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Growth Of Smart TV Market Is Fueled By Video-On-Demand Services: Key Factor Driving The Growth In The Smart TV Market
The Smart TV Market Report by The Business Research Company delivers a detailed market assessment, covering size projections from 2025 to 2034. This report explores crucial market trends, major drivers and market segmentation by [key segment categories].What Is the Projected Growth of the Smart TV Market?
The smart TV market has grown significantly in recent years. It will rise from $214.4 billion in 2024 to $229.62 billion in 2025, reflecting a CAGR of 7.1%. The growth is due to technological advancements, content streaming services, user-friendly interfaces, high-quality displays, and increased internet accessibility.
The smart TV market will expand to $299.83 billion in 2029 at a CAGR of 6.9%, supported by 5G, content services, smart home linkage, and gaming advancements. Leading trends include AI integration, voice control, OLED/QLED display tech, and seamless home automation.
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What Are the Different Smart TV Market Segments?
The smart tv market covered in this report is segmented -
1) By Product Type: 4K UHD TV, Full HD TV, HDTV, 8K TV
2) By Panel Type: LCD, LED, OLED, QLED
3) By End User: Home, Offices, Education Institutions, Other End-Users
Subsegments:
1) By 4K UHD TV: LED 4K UHD TV, OLED 4K UHD TV, QLED 4K UHD TV
2) By Full HD TV: LED Full HD TV, LCD Full HD TV, OLED Full HD TV
3) By HDTV: LED HDTV, LCD HDTV, Plasma HDTV
4) By 8K TV: LED 8K TV, OLED 8K TV, QLED 8K TV
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What Are the Primary Drivers Shaping the Smart TV Market?
The growing popularity of video-on-demand services is contributing significantly to the smart TV market's expansion. VoD, a feature offered by IPTV, allows users to choose from a wide variety of videos streamed via the Real-Time Streaming Protocol. This feature has gained immense popularity, resulting in increased smart TV adoption. For example, Netflix reported that its paid memberships grew from 221.8 million in 2021 to 230.7 million in 2022. This ongoing rise in VoD usage is expected to further boost the smart TV market.
Which Companies Are Leading in the Smart TV Market?
Major companies operating in the smart tv market include Sony Corporation, LG Corporation, TCL Corporation, Koninklijke Philips NV, Haier Electronics Group Co. Ltd., Panasonic Corporation, Samsung Electronics Co. Ltd., Apple Inc., Toshiba Corporation, Insignia Systems Inc., Intex Technologies Ltd., Vizio Inc., Intel Corporation, Sharp Corporation, Sichuan Changhong Electric Co. Ltd, Funai Electric Co. Ltd., JVC Kenwood Holdings Inc., Loewe Technology GmbH, Mitsubishi Electric Corporation, NEC Corporation, Onida Electronics, Sanyo Electric Co. Ltd., Seiki Digital, Skyworth Group Ltd., Vestel Elektronik Sanayi ve Ticaret AS, Xiaomi Inc., Grundig Intermedia GmbH, Hisense Kelon Electrical Holdings Co. Ltd.
What Trends Are Driving Growth in The Smart TV Market?
The taxation of smart TVs is a significant factor hindering the growth of the smart TV market. For example, in India, smart TVs are taxed at the highest GST rate of 28%, which increases the cost for consumers and could limit the market's growth potential.
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What Are the Top Revenue-Generating Geographies in the Smart TV Market?
The countries covered in the smart tv market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Italy, Spain, Canada
Frequently Asked Questions:
1. What Is the Market Size and Growth Rate of the Smart TV Market?
2. What is the CAGR expected in the Smart TV Market?
3. What Are the Key Innovations Transforming the Smart TV Industry?
4. Which Region Is Leading the Smart TV Market?
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