Threat Hunting Market Report Latest Trends and Future Opportunities Analysis

InsightAce Analytic Pvt. Ltd. announces the release of a market assessment report on the "Global Threat Hunting Market - (By Offering (Tools (EDR, SEIM, NDR, Threat Intelligence platform, Others), Services (Professional Services, Managed Services)), By Threat Type (Advanced Persistent Threats (APTs), Malware and Ransomware, Insider Threats, Phishing and Social Engineering, Others (DDoS, Zero-Day Exploits)), By Deployment Mode (Cloud, On-Premises), By Organization Size (Large Enterprises, SMEs), By Vertical (BFSI, IT and ITeS, Government, Energy and Utilities, Manufacturing, Healthcare, Retail, Others)), Trends, Industry Competition Analysis, Revenue and Forecast To 2031."

According to the latest research by InsightAce Analytic, the Global Threat Hunting Market is valued at US$ 3.1 Bn in 2023, and it is expected to reach US$ 8.5 Bn by 2031, with a CAGR of 13.7% during the forecast period of 2024-2031.

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Threat hunting is a proactive cybersecurity approach where professionals actively search for indicators of malicious activity or security vulnerabilities within a network. The growing demand for proactive risk identification is driving the expansion of the threat-hunting market, particularly due to the rise in sophisticated and persistent threats.

The increasing adoption of stringent data security regulations is also fueling the need for threat hunting capabilities. Furthermore, the shift toward cloud computing and the advancements in generative artificial intelligence (AI) technologies are significant transformative forces shaping the threat-hunting landscape. The escalating frequency and severity of global cyberattacks have further propelled the market's growth. Within this market, AI-powered threat-hunting tools are gaining significant traction, offering considerable potential by enhancing cybersecurity teams' ability to detect and respond to threats using machine learning, AI, and advanced analytics.

List of Prominent Players in the Threat Hunting Market:
• IBM
• Kaspersky
• Capgemini
• CrowdStrike
• Trustwave
• Verizon
• SecureWorks
• Sangfor
• Eviden
• Rapid 7
• VMware
• Solidworks
• Trend Micro
• Cynet
• Palo Alto Networks
• Cipher
• Talatek
• SOC Prime
• RSI Security
• Protected Harbour
• Mindpoint Group
• Exponential- E
• Redscan
• Iron Net Cybersecurity
• LiveAction

Market Dynamics:
Drivers-
The growing demand for threat hunting is primarily driven by the increasing complexity of cyber threats that traditional security systems are unable to detect. As businesses face more sophisticated and persistent cyberattacks, preventive cybersecurity solutions have become essential to identify and neutralize threats before they cause significant damage. Additionally, the expansion of data protection regulations and the heightened emphasis on safeguarding sensitive information are key factors advancing threat-hunting techniques. Organizations are also investing in cutting-edge tools and skilled professionals to enhance their detection and response capabilities.

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Challenges:
The market for threat hunting faces several challenges that hinder its growth. One of the primary obstacles is the shortage of qualified cybersecurity professionals, which limits the availability of skilled personnel for effective threat-hunting. For smaller organizations, the high cost of integrating advanced threat-hunting tools and technologies presents a significant barrier. Moreover, the difficulty of integrating threat-hunting practices into existing security infrastructures can impede market expansion.

Regional Trends:
The North American threat-hunting market is expected to capture a substantial share of revenue, with strong growth projected in the near future. This growth is attributed to a well-established cybersecurity ecosystem, stringent regulatory requirements, a high concentration of businesses vulnerable to cyber threats, significant investments in cybersecurity infrastructure, and the presence of major market players. In the Asia-Pacific region, the market holds a notable share due to the prominence of financial and healthcare industries, which are prime targets for cyberattacks. The strict data protection laws in these sectors further contribute to the growing demand for threat-hunting solutions. Additionally, Europe's market expansion is driven by increasing public awareness of cybersecurity risks and government initiatives aimed at strengthening digital security defenses.

Recent Developments:
• In July 2024, Cloudflare and CrowdStrike deepened their strategic alliance, integrating their platforms to halt massive breaches, speed up the transformation of security operations centres, and improve device-to-network security.
• In June 2024, CrowdStrike and Google Cloud announced that they were reinforcing their strategic alliance. Through this long-term collaboration, Mandiant can offer Incident Response (IR) & Managed Detection and Response (MDR) services that leverage the CrowdStrike Falcon and Google Cloud Security Operations platforms. The relationship also centres on CrowdStrike's EDR, ITDR, and Exposure Management products, which are among the best in the Industry.

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Segmentation of Threat Hunting Market-
By Offering-
• Tools
o EDR
o SEIM
o NDR
o Threat Intelligence platform
o Others
• Services
o Professional Services
o Managed Services
By Threat Type-
• Advanced Persistent Threats (APTs)
• Malware and Ransomware
• Insider Threats
• Phishing and Social Engineering
• Others (DDoS, Zero-Day Exploits)
By Deployment Mode-
• Cloud
• On-Premises
By Organization Size-
• Large Enterprises
• SMEs
By Vertical
• BFSI
• IT and ITeS
• Government
• Energy and Utilities
• Manufacturing
• Healthcare
• Retail
• Others
By Region-
North America-
• The US
• Canada
• Mexico
Europe-
• Germany
• The UK
• France
• Italy
• Spain
• Rest of Europe
Asia-Pacific-
• China
• Japan
• India
• South Korea
• South East Asia
• Rest of Asia Pacific
Latin America-
• Brazil
• Argentina
• Rest of Latin America
Middle East & Africa-
• GCC Countries
• South Africa
• Rest of the Middle East and Africa

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