Press release
Manuka Honey Market Segmentation: UMF Grades, Organic vs Conventional, and Applications
Manuka Honey Market
The Manuka Honey is estimated to reach over USD 842.0 Mn by the year 2034, exhibiting a CAGR of 5.4% during the forecast period.
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Manuka honey, derived from the nectar of the manuka tree (Leptospermum scoparium) and primarily produced by European honeybees (Apis mellifera) in New Zealand and Australia, is classified as a monofloral honey due to its predominant source from a single plant species. This honey is utilized across diverse industries, including food, cosmetics, and personal care products. Shifts in consumer lifestyles and dietary preferences, driven by increasing awareness of obesity and cardiovascular diseases-especially among children and adolescents-have heightened demand for health-promoting food products.
The market growth for manuka honey is supported by its recognized health benefits, such as respiratory system enhancement, prevention of oral infections, and immune system support. These attributes have contributed to rising global demand across various sectors, including food and beverage, home care, cosmetics, and personal care.
Nonetheless, certain adverse effects associated with manuka honey-such as photosensitivity, mild topical burning sensations, and potential allergic reactions to strong fragrances-may prompt some consumers to seek alternative products, which could temper market growth to some extent.
List of Prominent Players in the Manuka Honey Market:
• Manukora Limited
• Comvita Limited
• Arataki Honey Ltd.
• Egmont Honey
• Manuka Pharm
• Manuka Doctor
• Airbone Honey Ltd.
• Wedderspoon Organic.
• Steens Honey
• Happy Valley Honey
• WildCape Manuka Honey.
• Midlands Apiaries Ltd.
• New Zealand Honey Co.
• Three Peaks Manuka Honey.
• Manuka Lab
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Market Dynamics:
Drivers:
Manuka honey is highly valued for its scientifically proven antimicrobial properties. It supports metabolic functions, soothes sore throats, aids in wound healing, and promotes skin health. Numerous studies have demonstrated its ability to accelerate tissue regeneration, enhance recovery in burn patients, and reduce associated pain. Additionally, manuka honey contributes to oral health by combating harmful bacteria responsible for plaque, gum disease, and tooth decay. Its potent antibacterial effects make it less likely to cause cavities or dental caries. Furthermore, the anti-inflammatory properties of manuka honey are believed to help reduce inflammation related to acne. Growing consumer awareness of these health benefits is a key factor driving the market's expansion.
Challenges:
A significant challenge confronting the manuka honey market is the widening gap between demand and supply, particularly in developing regions, which may impede market growth. High production costs associated with local manuka honey cultivation also constrain global market expansion. Although increasing demand is gradually overcoming regional production barriers, the industry must attract larger players across various geographies to meet rising consumer expectations for high-quality products. Furthermore, rising labor costs and the prioritization of pollination services over honey production are reducing the economic viability of large-scale honey farming. These factors contribute to the elevated market prices, potentially limiting broader accessibility. Consequently, the imbalance between supply and demand is expected to pose a considerable risk to market growth during the forecast period.
Regional Trends:
The Asia-Pacific manuka honey market is projected to capture a substantial share of revenue and demonstrate significant growth in the near term. Expanding middle-class populations, accelerating urbanization, and increased health consciousness in both developed and emerging countries are key growth drivers in the region. The rising demand for nutrient-rich food products, coupled with shifts in dietary habits due to fast-paced lifestyles and heightened health awareness, is further propelling market development in the Asia-Pacific.
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Recent Developments:
• In March 2021, Comvita released its limited-edition Special Reserve UMF 25+ Manuka Honey. The rarest honey in the world gives individuals a moment of delectable delight while also bringing them closer to nature.
Segmentation of Manuka Honey Market-
By Type-
• UMF 5+
• UMF 10+
• UMF 15+
• UMF 20+
By Nature-
• Organic/Natural
• Conventional
By Application-
• Nutraceutical
• Pharmaceutical
• Cosmetic and personal care
• Others
• Food and beverages
o Beverages
o Dairy products
o Bakery and Confectionary
o Others
By Region-
North America-
• The US
• Canada
• Mexico
Europe-
• Germany
• The UK
• France
• Italy
• Spain
• Rest of Europe
Asia-Pacific-
• China
• Japan
• India
• South Korea
• Southeast Asia
• Rest of Asia Pacific
Latin America-
• Brazil
• Argentina
• Rest of Latin America
Middle East & Africa-
• GCC Countries
• South Africa
• Rest of the Middle East and Africa
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About Us:
InsightAce Analytic is a market research and consulting firm that enables clients to make strategic decisions. Our qualitative and quantitative market intelligence solutions inform the need for market and competitive intelligence to expand businesses. We help clients gain competitive advantage by identifying untapped markets, exploring new and competing technologies, segmenting potential markets and repositioning products. Our expertise is in providing syndicated and custom market intelligence reports with an in-depth analysis with key market insights in a timely and cost-effective manner.
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InsightAce Analytic Pvt. Ltd.
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