Manuka Honey Market Sales and Revenues of Manufacturers Forecast till 2025-2032

Manuka Honey Market Size was valued at USD 480 Mn in 2024, and it is projected to reach USD 820 Mn in 2032. The Market CAGR is expected to be around 6.9% during the forecast period (2025-2032)

Stellar Market Research has released a report "Manuka Honey Market and Forecast (2025-2032)." The report is a detailed analysis of the global market share, size, growth, trends, and forecast of Manuka Honey Market. It also includes competitor and regional analysis and focuses on the recent trend in the market.

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Drivers of the Manuka Honey Market
Growing Demand for Natural Health and Wellness Products to Drive Market Growth

The increasing demand in Natural Health and Wellness Products is one of the primary drivers for Manuka Honey Market. People are opting natural medicines over a manufactured medicine due to its antibacterial, immune-strengthening, and healing capabilities. Its status as a functional superfood and natural immunity booster sits well with increasing health-aware lifestyles, driving its global market expansion.

Manuka Honey Market Segmentation
Based on Application

Manuka Honey Market is divided into food and beverages, pharmaceuticals, cosmetics and personal care. Food and Beverages Dominates the market, as Manuka Honey is commonly used as a natural sweetener and health supplement for its antibacterial and immune-boosting properties. In Pharmaceuticals Manuka Honey is used for wound care and digestive health, while the cosmetics and personal care is rapidly increasing due to its skin-healing and moisturizing properties.

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Based on Distribution Channel
Manuka Honey Market is divided by distribution channel into supermarkets/hypermarkets, health food stores, pharmacies, and online retail. Out of these, Online retail leads the market due to the convenience, more product variety, and increasing consumer preference for e-commerce shopping. Supermarkets and hypermarkets also have a significant share by providing easy access to consumers.

Manuka Honey Market Regional Analysis

Australia & New Zealand
Australia & New Zealand are the leading regions. New Zealand is the chief and most natural producer of Manuka honey, with Australia becoming a competitive follower. The regions have favorable climatic conditions and native Leptospermum plants, which are the source of Manuka nectar.

Asia Pacific
The Asia-Pacific is exhibiting huge growth potential, particularly in China, Japan, South Korea, and India. Manuka honey in China is a prestige health item and very highly demanded by consumers in urban areas due to its medicinal benefits. Growing disposable incomes, the aging population, and rising health consciousness are the major drivers of the growth. Online platforms and cross-border trade platforms are also helping to bridge the gap in supply in nations where it is not locally produced.

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Manuka Honey Market Competitive Landscape
Wedderspoon: In February 2024, Wedderspoon stepped into the skincare world. They rolled out a new product line that uses Manuka honey. This move taps into the honey's germ-fighting and skin-softening qualities. It also meets the rising need for natural skin care options.

Comvita Limited (New Zealand): In July 2023, Comvita Limited, a company leading the global Manuka honey market, bought HoneyWorld Singapore, the biggest Manuka honey seller in the country, for SGD 8.5 million (about NZD 10.36 million). This smart purchase gives Comvita direct control of HoneyWorld's 18 stores right away, which grows its presence in Southeast Asia.

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Recent Development:
In 2024: Manuka Health diversified its range of products during 2024 with the introduction of its very first skincare range, using the antibacterial and moisturizing qualities of Manuka honey to attract the expanding natural skincare market.

In 2023: The True Honey Co. (New Zealand) unveiled a record-breaking Manuka honey in October 2023, with a never-before-seen MGO 2050+ and UMF 34 rating. Launching on Tmall Global with 1,000 jars, the product reached new heights of quality in the industry.

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About Stellar Market Research:
Stellar Market Research is a global leader in market research and consulting services, specializing in a wide range of industries, including healthcare, technology, automobiles, electronics, and more. With a team of experts, Stellar Market Research provides data-driven market insights, strategic analysis, and competition evaluation to help businesses make informed decisions and achieve success in their respective industries.

This release was published on openPR.