PRANCE Delivers Landmark Metal Interior Systems for Tencent's New Shenzhen Towers

PRANCE's products are widely used throughout the interior of the Tencent Building project.
Image: https://www.abnewswire.com/upload/2025/05/6b2a0e1b9a7602d263b6d8b20bb7dacd.jpg

PRANCE Metalwork Building Material Co., Ltd., a leading architectural metal ceiling and wall system provider with 20+ years of industry expertise, announced on January 23, 2025 that it has successfully completed the design, production and installation of customized metal ceiling and wall systems for the Tencent Building Twin Towers project in Shenzhen. This project closely connects China's largest Internet company with one of the country's most experienced metal interior experts, fully demonstrating PRANCE's technical prowess and global project execution capabilities.

Tencent, ranked among the world's top five internet companies, commissioned PRANCE in May 2022 to execute a turnkey interior package spanning 31 floors of open-office zones, conference suites, meeting spaces, and staff break rooms. PRANCE's scope covered G-Plank ceilings, U Baffle and Profile Baffle ceilings, open-cell ceilings, perforated metal panels, decorative columns, and aluminium edge trims-all engineered, fabricated, and installed by PRANCE's in-house teams.

Image: https://www.abnewswire.com/upload/2025/05/91c680939eaf2f6b22d126a18da3d322.jpg

Engineering Project Challenges and Solutions

Delivering nearly every visible metal component across the towers posed formidable logistical and technical demands-made more complex by COVID-19 restrictions that tightened supply chains and on-site protocols. PRANCE assembled an interdisciplinary task force comprising R&D, design, mold fabrication, and operations to maintain schedule integrity and design fidelity.

"Precision is the core requirement of the project," emphasized the PRANCE project leader. "Four senior designers transformed the customer's concept sketches into accurate 3D models and construction drawings. While at the same time, our manufacturing team efficiently coordinated the mold development and production processes to overcome the epidemic restrictions and ensure the smooth progress of on-site installation."

And PRANCE was deeply involved in the entire process from design proposal to final implementation. Its designer team fully understood the design intent, optimized the plan through in-depth communication, made samples to confirm the effect, and finally converted it into each processing drawing. While R&D team, designers, mold workshops and business teams work closely together to ensure that customer needs are fully met and project goals are successfully achieved.

Image: https://www.abnewswire.com/upload/2025/05/b6e2a7d18c94be1472c03c8aaae44616.jpg

Design Solutions that Define Interior Performance

In the Tencent Shenzhen Headquarters project, the perforated metal panels and baffle ceiling system are crucial to the aesthetics and functionality of the space, significantly improving the quality of core areas such as open office areas and conference rooms. Its core advantages are reflected in:

Excellent aesthetic presentation: Perforated metal panels lend a modern look that aligns with Tencent's innovative identity, while the Baffle Ceiling adds architectural interest. The combination of U Baffle Ceiling and G-Plank ceiling further enriches the design.

Optimize natural light and ventilation: Perforated metal panels effectively improve indoor natural lighting and air circulation, reducing the use of artificial lighting and air conditioning, and its sustainable design is crucial to reducing environmental impact and improving user efficiency.

Flexible design adaptability: The material's versatility enables highly customized designs, with detailed elements like decorative columns and aluminum edge trims complementing ceiling types in different functional areas (such as conference rooms and lounges), and together create a spatial experience that combines functionality and aesthetics.

Image: https://www.abnewswire.com/upload/2025/05/6c1443eee3576ea377d9c5e187cef789.jpg

Continued Innovation

The successful delivery of the Tencent project adds another highlight to PRANCE's 20-year track record of landmark projects in Asia, Europe and the Middle East. With in-house R&D and proprietary ceiling products, the company continues to push the boundaries of form, function, and sustainable engineering.

Full project imagery and technical data are available at https://prancebuilding.com/shenzhen-tencent-building-project.html

Watch "PRANCE x Tencent | Inside the Twin Towers of Innovation in Shenzhen" on YouTube: https://www.youtube.com/watch?v=d33ITYKe0Yw

Video: https://www.youtube.com/embed/d33ITYKe0Yw

About PRANCE

Founded in 1996 and headquartered in Foshan, Guangdong, PRANCE Metalwork Building Material Co., Ltd. specializes in architectural metal ceilings, curtain-wall facade, and bespoke hanging systems. The company provides comprehensive building solutions for diverse projects worldwide, including research, production, and technical services.

To learn more, email info@prancebuilding.com. Phone: +86-757-83138155. Fax: +86-757-83139722.

Media Contact
Company Name: PRANCE Metalwork Building Material Co., Ltd.
Email:Send Email [https://www.abnewswire.com/email_contact_us.php?pr=prance-delivers-landmark-metal-interior-systems-for-tencents-new-shenzhen-towers]
City: Foshan
State: Guangdong
Country: China
Website: http://prancebuilding.com

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This release was published on openPR.