Press release
Increased Sports And Fitness Activities Drive Market Growth For Mineral Supplements: A Key Driver Powering Mineral Supplements Market Growth In 2025
Mineral Supplements
What Is the Current Mineral Supplements Market Size and Its Estimated Growth Rate?
The mineral supplements market size has experienced solid growth in recent years. It is expected to increase from $16.58 billion in 2024 to $17.93 billion in 2025 at a CAGR of 8.1%. Growth has been driven by greater health awareness, rising rates of mineral deficiencies, aging demographics, a shift toward preventive care, and evolving dietary trends.
The mineral supplements market is expected to experience strong growth, projected to reach $24.15 billion by 2029, at a compound annual growth rate (CAGR) of 7.7%. Growth is driven by trends in personalized nutrition, rising consumer demand for natural and organic products, increasing disposable incomes in emerging markets, greater focus on transparent labeling, and growing interest in sustainability and ethical sourcing. Key trends include the rise of plant-based mineral supplements, targeted mineral formulations for specific demographics, new delivery formats like gumm*ies and dissolvable tablets, the growth of personalized solutions, and an emphasis on evidence-based ingredients and research.
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How Are Emerging Segments Shaping the Mineral Supplements Market Landscape?
The mineral supplements market covered in this report is segmented -
1) By Product: Calcium, Magnesium, Iron, Potassium, Zinc, Chromium, Selenium, Other Products
2) By Formulation: Capsule, Tablet, Powder, Liquid Or Gel, Other Formulations
3) By Sales Channel: Pharmacies And Drug Stores, Supermarkets And Hypermarkets, Online Channels
4) By Application: General Health, Bone And Joint Health, Gastrointestinal Health, Immunity, Other Applications
5) By End Use: Adults, Geriatric, Pregnant Women, Children, Infants
Subsegments:
1) By Calcium: Calcium Carbonate, Calcium Citrate, Calcium Gluconate, Calcium Lactate
2) By Magnesium: Magnesium Citrate, Magnesium Oxide, Magnesium Glycinate, Magnesium Sulfate
3) By Iron: Ferrous Sulfate, Ferrous Fumarate, Ferrous Gluconate, Iron Polysaccharide Complex
4) By Potassium: Potassium Chloride, Potassium Citrate, Potassium Gluconate
5) By Zinc: Zinc Gluconate, Zinc Sulfate, Zinc Picolinate, Zinc Acetate
6) By Chromium: Chromium Picolinate, Chromium Chloride, Chromium Nicotinate
7) By Selenium: Selenium Methionine, Sodium Selenite, Selenomethionine
8) By Other Products: Manganese Supplements, Copper Supplements, Iodine Supplements, Phosphorus Supplements
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Which Growth Factors Are Influencing Mineral Supplements Market Expansion?
Increased sports and fitness activities are expected to drive the mineral supplement market going forward. Sports and fitness activities encompass a range of physical pursuits aimed at improving health, physical condition, and athletic performance. The factors contributing to increased sports and fitness activities include growing awareness of health benefits, accessibility to healthy facilities, and societal emphasis on well-being. Mineral supplements complement a balanced diet and support the increased mineral needs of athletes and fitness enthusiasts engaged in intense or prolonged physical activity. For instance, in February 2023, according to the Sports and Fitness Industry Association (SFIA), a US-based non-profit organization, 77.6% of all Americans, or 236.9 million people, participated in at least one sports activity in the 2022 calendar year, which showed a 1.9% increase from 2021. Moreover, Pickleball has seen a significant rise in popularity. It remains the fastest-growing sport in America, with participation nearly doubling in 2022, increasing by 85.7% year-over-year and by an astonishing 158.6% over three years. Therefore, increased sports and fitness activities are driving the mineral supplements market.
Who Are the Dominant Players Across Different Mineral Supplements Market Segments?
Major companies operating in the mineral supplements market are Cargill Incorporated, Nestlé S.A., Archer Daniels Midland Company, Pfizer Inc., BASF SE, Bayer AG, Sanofi SA, Abbott Laboratories, GlaxoSmithKline PLC, Otsuka Holdings Co. Ltd., DSM (Koninklijke DSM NV), Amway Corp., Glanbia plc., Orkla, Herbalife International of America Inc., GNC Holdings Inc., Kirkland Signature, Nature's Way Products LLC, Atrium Innovations Inc., Omega Protein Corporation, NOW Health Group Inc., Ricola, Himalaya Wellness Company, Blackmores Limited, Vitabiotics Ltd., MegaFood, Bio Botanica Inc., Pharmavite LLC
What Are the Latest Developing Trends in the Mineral Supplements Market?
Firms in the mineral supplement domain are prioritizing the advancement of inventive oral nutrition supplements (ONS) to accommodate changing consumer needs and preferences. Oral nutritional supplements, also known as oral liquid supplements, are dietary items crafted to provide extra nutrients, energy, and calories to those struggling to fulfill their nutritional demands. For example, in May 2023, Arla Foods Ingredients, a Denmark-based provider of ingredients for baby food, medical uses, and sports nutrition, launched a juice-style oral nutrition supplement (ONS). By introducing a unique solution for enhancing protein content in medical nutrition, the aim was to provide a unique dietary beverage that has 7% more protein without compromising on taste or texture. The ONS juice-style drink incorporated Lacprodan BLG-100, which is a pure beta-lactoglobulin with a superior nutritional profile. Furthermore, being fat-free, it lets the inclusion of BLG-100 offer very low viscosity and stability for the product throughout its life on the shelf. It also provides a more enjoyable taste and texture than the conventional ONS juice-style products, promoting adherence to medical nutrition advice.
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Which Geographic Regions Are Expected to Dominate the Mineral Supplements Market in the Coming Years?
North America was the largest region in the mineral supplements market in 2024. The regions covered in the mineral supplements market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
Frequently Asked Questions:
1. What Is the Market Size and Growth Rate of the Mineral Supplements Market?
2. What is the CAGR expected in the Mineral Supplements Market?
3. What Are the Key Innovations Transforming the Mineral Supplements Industry?
4. Which Region Is Leading the Mineral Supplements Market?
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