Baby Drinks Market Size, Industry Analysis, Growth Drivers, Opportunities and Leading Players

The global baby drinks industry generated $30.96 billion in 2021, is projected to reach $67.10 billion by 2031, manifesting a CAGR of 7.9% from 2022 to 2031.

Increase in the number of working professionals, rise high nutrition content in baby drinks, change in lifestyle, and increase in disposable income of people in the emerging economies drive the growth of the global baby drinks market. Asia-Pacific held the highest share in 2021, contributing to around half of the total share, and is estimated to continue its dominant share in terms of revenue by 2031. The demand for baby drinks has been reduced during the pandemic to avoid infection.

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Increase in participation of the working women population has led to a rise in the number of women professionals who prefer ready-to-eat nutritious products for their babies. This trend is expected to boost the baby drinks market growth in the near future.

Baby drinks comprise infant formula, baby juice, and baby electrolyte, which are consumed by infants and toddlers. The infant formula segment accounts for the highest share in the baby drinks market. Infant formula products contain the necessary nutrients and vitamins, which are necessary for the growth and development of the baby. Physicians recommend the use of infant formula as an alternative to breastmilk. Babies can be fed at convenience, which makes it easier for working mothers.

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The baby drinks market segments are on the basis of product type, application, distribution channel, and region. On the basis of product type, the market is segmented into infant formula, baby juice, and baby electrolyte. By application, the market is segmented into 36 months. By distribution channel, the industry are broadly classified into hypermarkets/supermarkets, pharmacy/medical stores, convenience stores, online channel, and others. Region wise, the market is analyzed across North America (the U.S., Canada, and Mexico), Europe (Germany, UK, France, Italy, Spain, and rest of Europe), Asia-Pacific (China, India, Japan, South Korea, Australia, and rest of Asia-Pacific), and LAMEA (Brazil, Argentina, Saudi Arabia, South Africa, and rest of LAMEA).

Based on region, Asia-Pacific held the highest share in 2021, contributing to around half of the total share, and is estimated to continue its dominant share in terms of revenue by 2031. However, the Europe region is expected to portray the fastest CAGR of 9.5% during the forecast period.

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Leading players of the global baby drinks market analyzed in the research include Arla Foods amba, Verwaltung Hipp GmbH & Co. Vertrieb KG (Hipp), Bobbie, The Hain Celestial Group, Inc., The Kraft Heinz Company, Abbott Laboratories, Danone S.A., Nestle S.A., Mead Johnson & Company, LLC, and Holle Baby Food GmBH.

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