Gift Cards Industry Report 2025-2034: Market Dynamics, Trends, And Forecasts

The Gift Cards Market Report by The Business Research Company delivers a detailed market assessment, covering size projections from 2025 to 2034. This report explores crucial market trends, major drivers and market segmentation by [key segment categories].

What Is the Expected Gift Cards Market Size During the Forecast Period?
The gift cards market has experienced rapid growth in recent years. It will expand from $1296.06 billion in 2024 to $1542.41 billion in 2025, showing a compound annual growth rate (CAGR) of 19.0%. This growth is driven by the rise in e-commerce, increased consumer disposable income, greater adoption of mobile payments, a growing demand for personalized gift options, and the surge in demand for contactless payments.

The gift cards market is expected to experience rapid growth, reaching $3,053.92 billion by 2029, with a CAGR of 18.6%. The growth is attributed to the increasing use of digital wallets, a rise in mobile commerce, growth in corporate rewards programs, the surge in e-gifting trends, and the growing penetration of smartphones and the internet. Key trends include the integration of blockchain technology, AI-driven personalization, a focus on sustainability and eco-friendly gift card options, collaborations between retailers and fintech companies, and the use of social media for promoting gift cards.

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What Are the High-Growth Segments in the Gift Cards Market?
The gift cards market covered in this report is segmented -

1) By Type: Universal Accepted Open Loop, Sports Gift Card, E-Gifting, Restaurant Closed Loop, Retail Closed Loop, Miscellaneous Closed Loop
2) By Price Range: Low (0-200 US$), Medium (200-400 US$), High (Above 400 US$)
3) By Application: Personal Finance, Marketing And Promotions, Hospitality And Travel, Education, Non-Profit And Charity, Other Applications
4) By End User: Retail Establishment, Corporate Institutions

Subsegments
1) By Universal Accepted Open Loop: Bank-Issued Gift Cards, Prepaid Credit Cards
2) By Sports Gift Card: Team Merchandise Gift Cards, Sports Event Gift Cards
3) By E-Gifting: Digital Gift Codes, Virtual Gift Cards
4) By Restaurant Closed Loop: Fast Food Gift Cards, Fine Dining Gift Cards, Coffee Shop Gift Cards
5) By Retail Closed Loop: Apparel Gift Cards, Electronics Gift Cards, Grocery Store Gift Cards
6) By Miscellaneous Closed Loop: Entertainment Gift Cards, Spa and Wellness Gift Cards, Travel Gift Cards

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What Key Drivers Are Expected to Influence Future Gift Cards Market Growth?
Growth in the food service industry is likely to propel the gift cards market. As dining establishments expand due to shifting consumer habits, gift cards are becoming a valuable tool for attracting new customers and building loyalty. The U.S. Census Bureau reported in June 2024 that U.S. retail and food service sales reached $704.3 billion, a 2.3% increase over the previous year. Hence, the expanding food service sector is contributing to the rise of the gift cards market.

Which Companies Hold the Largest Share Across Different Gift Cards Market Segments?
Major companies operating in the gift cards market are Amazon.com Inc., Apple Inc., Target Corporation, American Express, Best Buy Co. Inc., Starbucks Coffee Company, PayPal Inc., Fiserv Inc., Block Inc., Worldpay Inc., Corpay Inc., Blackhawk Network, InComm Payments, QwikCilver Solutions Pvt. Ltd., Pine Labs Pvt Ltd, Givex Corp., Paytronix Systems Inc., Plastek Card Solutions Inc., Tendercrop Farms, National Gift Card Corp, Card USA Inc., Tele-Pak Inc., Yiftee Inc., JIFITI, Village Roadshow Ltd., TransGate Solutions, Duracard Plastic Cards, Kindcard Inc.

What Gift Cards Market Trends Are Gaining Traction Across Different Segments?
Top players in the gift cards market, such as Givex Corp., are honing in on the development of imaginative solutions like customizable and animated e-gift cards, in an attempt to enrich the digital gifting experience and meet changing consumer expectations. These digital gift cards, capable of being personalized with unique messages, pictures, and vibrant visual components, enhance the gifting experience by adding a distinctive touch. For example, in October 2023, the Canada-based fintech company, Givex Corp., introduced its customizable and animated e-gift cards, giving customers an opportunity to inject personalization into their e-gift card deliveries. This includes allowing customers to incorporate personalized images, video messages, and themed designs into their e-gifts, turning them into treasured keepsakes. Furthermore, these e-gift cards can now be animated, creating an unexpected delight when the recipient opens their inbox. Givex's introduction of this innovative feature confirms its dedication to continuous innovation and equipping merchants with the latest technology to improve customer experiences.

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What Are the Emerging Geographies for The Gift Cards Market Growth?
North America was the largest region in the gift cards market in 2023. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the gift cards market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

Frequently Asked Questions:
1. What Is the Market Size and Growth Rate of the Gift Cards Market?
2. What is the CAGR expected in the Gift Cards Market?
3. What Are the Key Innovations Transforming the Gift Cards Industry?
4. Which Region Is Leading the Gift Cards Market?

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