Increased Print Advertising Spending And Its Effect On The Solvent-Based Inks Market: A Significant Driver Propelling The Solvent-Based Inks Market In 2025

The Solvent-Based Inks Market Report by The Business Research Company delivers a detailed market assessment, covering size projections from 2025 to 2034. This report explores crucial market trends, major drivers and market segmentation by [key segment categories].

What Is the Solvent-Based Inks Market Size and Projected Growth Rate?
In recent times, there has been considerable expansion in the solvent-based inks market. The sector is projected to surge from $8.9 billion in 2024 to $9.41 billion in 2025, with a compound annual growth rate (CAGR) of 5.7%. The historic period witnessed this escalated growth due to the expansion of the digital printing sector, the lamination industry's growth, the boom in the transportation sector, and increased investments in the usage of solvent-based inks.

In the coming years, the solvent-based inks market is expected to witness robust growth, with a forecasted size of $11.57 billion in 2029 and a compound annual growth rate (CAGR) of 5.3%. This predicted growth during the forecast period can be ascribed to factors such as the prevalent use of packaged materials in food and consumer packaging applications, the growing popularity of bio-based solvents, a surge in personalized ad spending, outdoor advertising and packaging promotions, and an increased demand for printed materials. Key trends for the forecast period include the demand for high-quality prints, a shift towards high-quality prints, customization options, durable coatings, emphasis on ongoing research and development, integrated solutions, and the rapid advancement in ink.

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What Are the Major Segments in the Solvent-Based Inks Market?
The solvent-based inks market covered in this report is segmented -

1) By Product Type: Vinyl Inks, Vinyl-Acrylic Inks, Epoxy Inks, Polyurethane Inks, Cellulose Inks
2) By Printing Technology: Lithographic, Gravure, Flexographic, Screen-Printing, Letterpress, Digital
3) By Application: Label And Packaging, Commercial Printing, Publication, Other Applications

Subsegments:
1) By Vinyl Inks: Rigid Vinyl Inks, Flexible Vinyl Inks, Vinyl-Acrylic Inks
2) By Vinyl-Acrylic Inks: Solvent-Based Vinyl-Acrylic Inks, Water-Based Vinyl-Acrylic Inks
3) By Epoxy Inks: Solvent-Based Epoxy Inks, Water-Based Epoxy Inks
4) By Polyurethane Inks: Solvent-Based Polyurethane Inks, Water-Based Polyurethane Inks
5) By Cellulose Inks: Solvent-Based Cellulose Inks, Water-Based Cellulose Inks

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What Are The Driving Solvent-Based Inks Market Evolution?
The solvent-based inks market is expected to thrive, propelled by the escalating expenditure on print advertising. This area represents the financial outlay on promotions in local and national newspapers, magazines and trade publications. The growth in print advertising spend is because it presents advertisers with the luxury of accurately targeting specific demographics and specific audience sectors. It plays a key role in reinforcing brand awareness and reputation by regularly showcasing consumers to a brand's messaging over prolonged periods. Solvent-based inks possess excellent longevity and defy fading and gradual wear and tear, assuring print advertisements of sustained visual allure and legibility over extensive periods. These inks are compatible with high-speed printing machines, aiding advertisers to efficiently and economically manufacture sizable quantities of printed content. For example, in June 2024, print advertising reportedly generated a profit of $7.95 (£6.36) for every pound spent, according to Thinkbox, a UK marketing body, outstripping the output of both linear TV and audio in 2023. Despite print constituting only 3.3% of the total advertising expenditure, it contributes 4.8% of the comprehensive profit. Therefore, the escalating expenditure in print advertising promotes the growth of the solvent-based inks market.

Which Firms Dominate The Solvent-Based Inks Market Segments?
Major companies operating in the solvent-based inks market are BASF SE, Honeywell International Inc., Mitsubishi Chemical Holdings Corp., 3M Company, Henkel AG & Co. KGaA, Covestro AG, DuPont de Nemours Inc., Arkema SA, Avery Dennison Corporation, Sun Chemical Corporation, Huntsman Corporation, Clariant AG, H.B. Fuller, Altana AG, Flint Group, Ashland Inc., Sakata INX Corporation, Siegwerk Druckfarben AG & Co. KGaA, Toyo Ink SC Holdings Co. Ltd., Dainichiseika Color and Chemicals Mfg. Co. Ltd., Huber Group Holding SE, SICPA Holding SA, Zeller+Gmelin GmbH & Co. KG, Tokyo Printing Ink Mfg. Co. Ltd., Wikoff Color Corporation, Lawter Inc., Heubach GmbH, FUJIFILM Europe GmbH, Eptanova S.R.L.

What Trends Are Driving Growth in The Solvent-Based Inks Market?
Main players in the solvent-based inks market are focusing on creating cutting-edge formulations, like low-odor solvent inkjet inks, to transition inks effortlessly whilst preserving stable color output and print quality. These specialized inks utilize solvent-based concoctions with minimized volatile organic compounds (VOCs), leading to decreased smell during use but still maintaining vibrant hues and durability on different materials. As an example, in October 2022, Nazdar Ink Technologies, a company based in the US, introduced its Nazdar 2131 Series Solvent Inkjet Inks, designed expressly to provide high-efficiency printing for Mutoh ValueJet digital devices. Boasting a low-smell blend, these inks are perfect for a variety of surroundings. They can be smoothly substituted for Mutoh Eco-Ultra or MS31 ink sets without needing purging or specialized profiles, considerably reducing any pause in operations during changes. Moreover, these inks exhibit outstanding resilience to outdoor conditions, resisting color degradation and chemical harm resulting from UV radiation and environmental impurities.

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Which Is The Largest Region In The Solvent-Based Inks Market?
Asia-Pacific was the largest region in the solvent-based inks market in 2024. It is expected to be the fastest growing region in the market. The regions covered in the solvent-based inks market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

Frequently Asked Questions:
1. What Is the Market Size and Growth Rate of the Solvent-Based Inks Market?
2. What is the CAGR expected in the Solvent-Based Inks Market?
3. What Are the Key Innovations Transforming the Solvent-Based Inks Industry?
4. Which Region Is Leading the Solvent-Based Inks Market?

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