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Adventure Motorcycle Market Statistics, Size Will Hit $64.5 Billion By 2032 | Growth With Recent Trends & Demand

05-22-2025 11:29 AM CET | Business, Economy, Finances, Banking & Insurance

Press release from: Allied Market Research

/ PR Agency: Allied Market Research
Adventure Motorcycle Market

Adventure Motorcycle Market

The global Adventure Motorcycle Market size was valued at $31.8 billion in 2022, and is projected to reach $64.5 billion by 2032, growing at a CAGR of 7.5% from 2023 to 2032. Growth of adventure tourism industry, and rise in disposable income drive the growth of the global adventure motorcycle market. However, low cost and advancement in commuter motorcycles and High cost of adventure motorcycle restricts the market growth. Moreover, integration of digital technologies, and demand for light weight & agile designs in the adventure motorcycle market presents new opportunities in the coming years.

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An adventure motorcycle is a versatile motorbike that can handle both off-road and on-road conditions. The motorcycle boasts extended travel suspension for off-road terrain and large fuel tanks for long distance riding. To improve its touring capabilities, adventure bikes frequently include accessories such as baggage racks, crash bars, and windscreens. They also have larger wheels and tires for improved traction on a variety of surfaces. Riders that enjoy exploring remote regions and commencing on difficult excursions prefer these motorcycles.

Based on engine capacity, the 500-1000cc segment held the highest market share in 2022, accounting more than two-fifth of the global adventure motorcycle market revenue, and is estimated to maintain its leadership status throughout the forecast period. This segment is projected to manifest the highest CAGR of 7.8% from 2023 to 2032, owing to the power and maneuverability offered by the engine between 500-1000cc with a reasonable price.

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These motorcycles are appreciated in the off-road motorcycle industry because they have all of the components to tackle rocky and difficult terrain and have more comfortable riding seats than off-road motorcycles. Riders who love to travel on the road choose adventure bikes since they have rider assistance and the capability and large wheelbase to carry a pillion with luggage. The versatility and capacity to handle a variety of terrain with ease make adventure motorcycles grown popular all around the globe. Motorcycles give riders the flexibility to explore and experience new adventures, whether it's a long-distance road trip or an off-road expedition with riding aids that provide the rider with confidence and safety.

Based on application, the on-road segment held the highest market share in 2022, accounting nearly two third of the global adventure motorcycle market revenue, and is estimated to maintain its leadership status throughout the forecast period. This segment is projected to manifest the highest CAGR of 7.7% from 2023 to 2032, owing to ability of adventure motorcycle to travel long distances with luggage and pillion.

The key players profiled in this report include

KTM AG
Ducati Motor Holding S.p.A.
TRIUMPH MOTORCYCLES
BMW AG
Yamaha Motor Co., Ltd.
Honda Motor Co., Ltd.
Harley-Davidson
Kawasaki Heavy Industries, Ltd.
Suzuki Motor Corporation
Eicher Motors Ltd.

The report provides a detailed analysis of these key players in the global adventure motorcycle market. These players have adopted different strategies such as new product launches, collaborations, expansion, joint ventures, agreements, and others to increase their market share and maintain dominant position in different regions. The report is valuable in highlighting business performance, operating segments, product portfolio, and strategic moves of market players to showcase the competitive scenario.

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Motorcycle is also equipped with Dynamic Brake Control (DBC) which is an active safety system developed by BMW that enhances brake effectiveness during emergency braking situations. When the rider applies the brake pedal quickly and forcefully, DBC automatically increases brake pressure to help reduce stopping distances. This system ensures that the brakes respond promptly and effectively, even in critical situations, improving overall safety.

Another feature Engine Drag Torque Control (MSR) is integrated into the traction control system of the motorcycles. It monitors and regulates the drag torque applied to the rear wheel to maintain stability and prevent wheel lock-up during rapid deceleration or throttle changes, enhancing safety and control in challenging driving conditions such as in off-road terrains. The BMW R GS 1300 also comes with a host of convenience features that includes a keyless ride system, enabling riders to start and stop the bike without fumbling for keys.

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Growing adventure tourism industry and rise in disposable income supplement the growth of the adventure motorcycle market. However, low cost and advancement in commuter motorcycles and high cost of adventure motorcycle are expected to hamper the growth of the market. In addition, integration of digital technologies and demand for light weight and agile designs are expected to create ample opportunities for the key players operating in the market.

Regional Analysis:

Based on region, Asia-Pacific held the highest market share in terms of revenue in 2022, accounting nearly two-fifths of the global adventure motorcycle market revenue, however North America is expected to dominate the market during the forecast period. The Asia-Pacific region is dominating due to the presence of the major manufacturer and the growing adventure tourism in the region. However, the North America region is expected to witness the fastest CAGR of 8.9% from 2023 to 2032, owing to rise in disposable income and growth of the adventure tourism in the region.

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About Us

Allied Market Research (AMR) is a full-service market research and business-consulting wing of Allied Analytics LLP based in Portland, Oregon. Allied Market Research provides global enterprises as well as medium and small businesses with unmatched quality of "Market Research Reports" and "Business Intelligence Solutions." AMR has a targeted view to provide business insights and consulting to assist its clients to make strategic business decisions and achieve sustainable growth in their respective market domain.

Pawan Kumar, the CEO of Allied Market Research, is leading the organization toward providing high-quality data and insights. We are in professional corporate relations with various companies and this helps us in digging out market data that helps us generate accurate research data tables and confirms utmost accuracy in our market forecasting. Each and every data presented in the reports published by us is extracted through primary interviews with top officials from leading companies of domain concerned. Our secondary data procurement methodology includes deep online and offline research and discussion with knowledgeable professionals and analysts in the industry.

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