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Rising Smartphone Adoption Fuels Growth In Connected Living Room Market: A Key Driver Powering Connected Living Room Market Growth In 2025
Connected Living Room
What Is the Projected Growth of the Connected Living Room Market?
In recent times, there has been a significant increase in the market size of the connected living room. The growth is forecasted to continue from $60.78 billion in 2024 to about $66 billion in the following year, at an estimated compound annual growth rate (CAGR) of 8.6%. The growth in the past years can be linked to the rise in internet connectivity, increased consumer demand for content, the widespread of smart devices, advancing home automation awareness and the incorporation of artificial intelligence (AI) and voice command.
The market for connected living rooms is predicted to experience substantial growth in the upcoming years, expanding to a worth of $93.08 billion in 2029 with a compound annual growth rate (CAGR) of 9.0%. The spurt during the forecast period can be credited to the advent of virtual and augmented reality (VR/AR), heightened attention to cybersecurity, advancement of smart home networks, the trend of customization and personalization, and concerns about environmental sustainability. Key trends predicted for the forecast period include the adoption of 5G technology, collaborations and strategic partnerships, swift technology progression, 5G technology integration, and a focus on personalization and customization.
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What Are the Different Connected Living Room Market Segments?
The connected living room market covered in this report is segmented -
1) By Product Type: Smart Televisions (TV), Gaming Consoles, Computer And Laptops, Smart Speakers, Smartphones And Tablets, Security Systems, Lighting Systems
2) By Component: Sensors, Thermostats, Cameras, Communication Device, Other Components
3) By Application: Video Streaming, Audio Streaming, Gaming, Security
Subsegments:
1) By Smart Televisions (TV): OLED TVs, QLED TVs, LED Or LCD TVs, Smart TVs with AI Integration, 4K And 8K Ultra HD TVs
2) By Gaming Consoles: PlayStation, Xbox, Nintendo Switch, Streaming Game Consoles, Cloud Gaming Devices
3) By Computers And Laptops: Desktop Computers, Laptops, All-in-One PCs, Hybrid Or Convertible Devices, Gaming PCs Or Laptops
4) By Smart Speakers: Amazon Echo, Google Nest, Apple HomePod, Sonos Speakers, Smart Soundbars
5) By Smartphones And Tablets: Smartphones (Android, iOS), Tablets (iOS, Android, Windows), Phablets, Foldable Devices
6) By Security Systems: Smart Cameras, Smart Doorbells, Motion Detectors, Smart Locks, Home Alarm Systems
7) By Lighting Systems: Smart Bulbs, Smart Light Switches, Smart Light Panels, LED Strip Lights, Smart Ceiling Lights
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What Are the Primary Drivers Shaping the Connected Living Room Market?
The burgeoning of smartphones and tablets usage is anticipated to drive the expansion of the connected living room market in the future. Smartphones, inherently versatile mobile gadgets encompassing telecommunication abilities along with features such as internet connectivity, applications, and a touchscreen interface, are growing in number due to increased consumer demand for connectivity and multifaceted features. These smart devices have become integral components in creating interconnected and interactive entertainment environments in living spaces. Connected living rooms employ the use of smartphones for integrating and managing a variety of smart devices and entertainment systems. Smartphones act as the central hub, enabling users to remotely control smart TVs, streaming devices, smart speakers, lighting systems, thermostats, among other smart devices in the living room. For instance, in February 2023, as per Uswitch Limited, a UK-based financial conduct authority, there was a rise of 3.8% (around 2.6 million) from 2021, making it 71.8 million mobile connections in the UK in 2022. An estimated 65 million people, equating to 95% of the projected population of 68.3 million in the UK by 2025, will possess a smartphone. Accordingly, the uptick in smartphone usage will contribute to the enlargement of the connected living room market.
Which Companies Are Leading in the Connected Living Room Market?
Major companies operating in the connected living room market are Amazon.com Inc., Apple Inc., Google LLC, Samsung Electronics Co. Ltd., Hitachi Ltd., Siemens AG, General Electric, Sony Corporation, Panasonic Corporation, Schneider Electric SE, Honeywell International Inc., Toshiba Corporation, Toshiba Corp., Pioneer Corporation, Eaton Corporation, LG Corporation, Koninklijke Philips N.V., Emerson Electric Co., Signify Holding, Rockwell Automation Inc., Osram GmbH, Roku Inc., Visionox Company, Ritek Corporation, Raystar Optronics Inc
What Are the Major Trends Shaping the Connected Living Room Market?
Leading corporations in the connected living room sector are concentrating on creating state-of-the-art products and services, including smart home solutions, to heighten convenience, connectivity, and entertainment for consumers. These solutions incorporate technology to streamline and maximize household management, safety, amusement, and energy effectiveness for superior living experiences. For example, Samsung Electronics Co. Ltd., a company based in South Korea, introduced SmartThings Home Life in June 2022. This comprehensive smart home solution offers consumers smart things cooking, energy, clothing care, pet care, air care, and home care. Through collaboration with 270 global partners and the compatibility with thousands of devices, SmartThings Home Life amplifies home connectivity and gives users the power to control their homes from their smartphones. Furthermore, Samsung's updated Family Hub incorporates new artificial intelligence features to ease daily routines.
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What Are the Top Revenue-Generating Geographies in the Connected Living Room Market?
Asia-Pacific was the largest region in the connected living room market in 2024. The regions covered in the connected living room market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
Frequently Asked Questions:
1. What Is the Market Size and Growth Rate of the Connected Living Room Market?
2. What is the CAGR expected in the Connected Living Room Market?
3. What Are the Key Innovations Transforming the Connected Living Room Industry?
4. Which Region Is Leading the Connected Living Room Market?
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