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Cloud-Based Technology's Surging Adoption Propels Growth In Content Analytics, Discovery, And Cognitive Software Market: Key Factor Driving The Growth In The Content Analytics, Discovery and Cognitive Software Market
Content Analytics, Discovery and Cognitive Software
What Is the Expected Content Analytics, Discovery and Cognitive Software Market Size During the Forecast Period?
The market size for content analytics, discovery, and cognitive software has seen significant growth in recent years. The market projection shows an increase from $6.06 billion in 2024 to $7.15 billion in 2025, with a compound annual growth rate (CAGR) of 18.0%. Factors that led to the increase during the historic period include the surge in content production and consumption, the rising adoption of sophisticated enterprise content management systems, and a high demand for tailor-made content services.
The market for content analytics, discovery, and cognitive software is predicted to witness a significant upsurge in the forthcoming years. By 2029, it is expected to expand to $14.14 billion, with an impressive CAGR of 18.6%. The growth during the projected period can be related to rising demand to synchronize content strategies with business objectives, an escalating volume of data generation, and growing recognition of content intelligence benefits. Other notable trends for the forecasted period encompass the incorporation of AI-powered content recommendation systems, widening of content personalization solutions, amalgamation with marketing automation platforms, emergence of predictive analytics for content strategy, and the establishment of real-time content insights platforms.
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What Are the High-Growth Segments in the Content Analytics, Discovery and Cognitive Software Market?
The content analytics, discovery and cognitive software market covered in this report is segmented -
1) By Type: Test Software, Information Discovery Software, Deep Learning Software, Others
2) By Deployment Type: On-Premises, Cloud
3) By End User: Government And Public Services, Finance, Banking And Insurance Sector, Utilities, Telecommunication Operators, IT And High-Tech ECM Providers, Healthcare And Pharmaceutical Sector, Media And Web Publishing, Retail, Transport, Real Estate
Subsegments:
1) By Test Software: Performance Testing Tools, Security Testing Tools, Functional Testing Tools, Automation Testing Tools
2) By Information Discovery Software: Data Visualization Tools, Text Analytics Tools, Data Mining Tools, Business Intelligence Tools
3) By Deep Learning Software: Frameworks, Neural Network Libraries, Pre-Trained Models, Development Platforms
4) By Others: Natural Language Processing (NLP) Tools, Predictive Analytics Software, Sentiment Analysis Tools, Image And Video Analytics Software
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What Key Drivers Are Expected to Influence Future Content Analytics, Discovery and Cognitive Software Market Growth?
The anticipated surge in the content analytics, discovery, and cognitive software market is linked to the increasing adoption of cloud-based technology. Essentially, cloud-based technology involves the use of computing resources such as storage, computing power, and apps over the internet (the cloud), rather than from local servers or personal devices. Integrating content analytics, discovery tools, and cognitive software with cloud-based technology provides numerous advantages, thereby leading to an intelligent, efficient, and secure cloud environment. As an illustration, the Bureau of Labor Statistics, a government agency in the US, reported an increase in spending on public cloud services from $332.3 billion in 2021 to $397.5 billion in 2022 in November 2022. This reflects a growth rate of 23.1%. Consequently, the escalating use of cloud technologies is anticipated to stimulate the growth of the content analytics, discovery, and cognitive software market.
Which Companies Hold the Largest Share Across Different Content Analytics, Discovery and Cognitive Software Market Segments?
Major companies operating in the content analytics, discovery and cognitive software market report are Google Inc., Microsoft Corporation, Facebook Inc., IBM Inc., Oracle Corporation, SAP SE, Hewlett-Packard Enterprises, Baidu Inc., Adobe Inc., Wipro, OpenText Corporation, Symantec Corporation, SAS Institute Inc., Micro Focus International PLC, Tibco Software Inc., Verint Systems Inc., Coveo Solutions Inc., Lucidworks, Expert System, Basis Technology, Cognitivescale, Attivio, Stratifyd, Mindbreeze, Indico Data Solutions, Squirro, Yseop, Luminoso Technologies, Lexalytics, Smartlogic, Elastic GmbH
What Trends Are Driving Growth in The Content Analytics, Discovery and Cognitive Software Market?
Main players in the field of content analytics, discovery, and cognitive software are investing in and adopting innovative solutions like AI-first core in an attempt to keep up with consumer expectations and solidify their market position. This strategy centers artificial intelligence (AI) in all aspects of a company's operations, from the planning stage to the execution. Case in point, Infosys, a tech giant hailing from India, brought to market Infosys Topaz in May 2023. This AI-first product, which utilizes generative AI technologies, is aimed to fast-track the generation of business value for international enterprises. Infosys Topaz is a comprehensive set of services, solutions, and platforms that utilizes generative AI to enhance human, enterprise, and community potential. This allows for the harnessing of next-gen opportunities and value derived from interconnected ecosystems and pervasive efficiencies. By harnessing the power of Infosys Cobalt's cloud, data analytics, and AI prowess, Infosys Topaz is set to bolster people's ability to create high-value cognitive solutions, ultimately spurring growth and cultivating intuitive experiences.
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What Are the Emerging Geographies for The Content Analytics, Discovery and Cognitive Software Market Growth?
North America was the largest region in the content analytics, discovery and cognitive software market in 2024. The regions covered in the content analytics, discovery and cognitive software market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
Frequently Asked Questions:
1. What Is the Market Size and Growth Rate of the Content Analytics, Discovery and Cognitive Software Market?
2. What is the CAGR expected in the Content Analytics, Discovery and Cognitive Software Market?
3. What Are the Key Innovations Transforming the Content Analytics, Discovery and Cognitive Software Industry?
4. Which Region Is Leading the Content Analytics, Discovery and Cognitive Software Market?
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