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Smartphone Surge Propels Growth Of Artificial Intelligence In Video Games Market: Key Factor Driving The Growth In The Artificial Intelligence (AI) In Video Games Market
The Artificial Intelligence (AI) In Video Games Market Report by The Business Research Company delivers a detailed market assessment, covering size projections from 2025 to 2034. This report explores crucial market trends, major drivers and market segmentation by [key segment categories].What Is the Expected Artificial Intelligence (AI) In Video Games Market Size During the Forecast Period?
The video game industry's use of artificial intelligence (AI) has seen an explosive increase in market size in the past few years. It is projected to rise from $2.24 billion in 2024 to $2.9 billion in 2025, demonstrating a compound annual growth rate (CAGR) of 29.5%. Various factors have contributed to this historic growth, including the development of 3D graphics, advancements in game design, an increased desire for realism and immersion in gaming, progress in machine learning, and the rising popularity of multiplayer gaming.
The market for artificial intelligence (AI) in video games is predicted to dramatically expand in the coming years, expected to reach $8.29 billion in 2029 with a compound annual growth rate (CAGR) of 30.0%. The anticipated growth during this forecast period can be linked to several factors such as the evolution of player analytics, the rise of virtual and augmented reality gaming, the expansion of the mobile gaming market, the proliferation of cloud gaming, and further development of player analytics. Future trends within the stipulated period include personalized experiences powered by AI, the integration of AI into game development tools, the introduction of AI-generated content, the growth of AI-guided virtual assistants, and a heightened level of realism brought about by AI-produced graphics.
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What Are the High-Growth Segments in the Artificial Intelligence (AI) In Video Games Market?
The artificial intelligence (AI) in video games market covered in this report is segmented -
1) By Component: Hardware, Software, Service
2) By Technology: Machine Learning, Natural Language Processing, Computer Vision, Gesture Control, Other Technologies
3) By Genre: Action, Adventure, Puzzle, Simulation, Role Playing, Other Genres
Subsegments:
1) By Hardware: Graphics Processing Units (GPUs), Central Processing Units (CPUs), Game Consoles, Virtual Reality (VR) And Augmented Reality (AR) Devices
2) By Software: Game AI Engines, Machine Learning Frameworks, Natural Language Processing (NLP) Tools, Behavior Simulation Tools
3) By Service: Consulting Services, Game Development Services, Maintenance And Support Services, Cloud Gaming Services
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What Key Drivers Are Expected to Influence Future Artificial Intelligence (AI) In Video Games Market Growth?
The artificial intelligence (AI) in video games market is anticipated to thrive due to heightened smartphone penetration. As sophisticated handheld devices that blend telephony, computing, and internet functionalities, smartphones have notably surged due to their elevated affordability, technological advancement, and the burgeoning demand for networked services and applications. Amplified smartphone use also impels the integration of AI in video games via improved user experiences, tailored content suggestions, and adaptive gameplay factors. This enables game creators to leverage intricate AI algorithms for lifelike characters, dynamic surroundings, and complex gameplay situations. For example, Uswitch Limited, a UK price comparison and switch service firm, reported in February 2023 that the UK had 71.8 million mobile connections, a 3.8% increase amounting to around 2.6 million from 2021. The population of the UK is projected to reach 68.3 million by 2025, with approximately 95% estimated to own smartphones, equating to about 65 million people. Consequently, the surge in smartphone penetration acts as a catalyst for the growth of the AI in video games market.
Which Companies Hold the Largest Share Across Different Artificial Intelligence (AI) In Video Games Market Segments?
Major companies operating in the artificial intelligence (AI) in video games market are Microsoft Corporation, Tencent Holdings Limited, NVIDIA Corporation, Nintendo Co. Ltd., Teleperformance Nordic AB, Bandai Namco Entertainment Inc., Electronic Arts Inc., Square Enix Holdings Co. Ltd., Inworld AI Inc., Ubisoft Entertainment SA, Konami Holdings Corporation, Unity Technologies Inc., Rival Theory Inc., Eidos-Sherbrooke Inc., Google DeepMind Technologies Limited, Rockstar Games Inc., LeewayHertz Technologies Private Limited, SideFX Software Inc., Heroz Inc., Osmo, Leia Inc., Powder AI Inc., Titan AI Inc., Signality Inc., Latitude.io Inc., Markovate Inc., Bungie Inc., PrometheanAI Inc., DefinedCrowd Corporation, Martian Lawyers Club
What Trends Are Driving Growth in The Artificial Intelligence (AI) In Video Games Market?
Leading firms active in the AI in video games sector are leveraging state-of-the-art technologies, including cross-platform AI integration, to enhance customer service with improved features. This integration process uses AI technology to streamline and standardize experiences across diverse gaming platforms; it utilizes AI to fine-tune user interfaces, produce platform-specific code, and enable real-time data broadcasting. This, in turn, allows developers to simultaneously design and uphold applications for several platforms. The adoption of cross-platform AI integration heightens gaming experiences. For example, Yahaha Studios Oy Limited, a gaming creation firm from Finland, unveiled a cross-platform co-creation instrument fueled by AI in June 2023. This tool aids developers in effortlessly constructing no-code titles with advanced AI support. The principal concentration is on effortlessly merging user-generated content (UGC) across various platforms such as mobile, PC, Mac, and others. The platform grants a myriad of cutting-edge features, including user-friendly interface, uncomplicated functionality, stability, and interactivity, boosting the competency of game development and user experience.
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What Are the Emerging Geographies for The Artificial Intelligence (AI) In Video Games Market Growth?
North-America was the largest region in the artificial intelligence (AI) in video games market in 2024. The regions covered in the artificial intelligence (AI) in video games market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
Frequently Asked Questions:
1. What Is the Market Size and Growth Rate of the Artificial Intelligence (AI) In Video Games Market?
2. What is the CAGR expected in the Artificial Intelligence (AI) In Video Games Market?
3. What Are the Key Innovations Transforming the Artificial Intelligence (AI) In Video Games Industry?
4. Which Region Is Leading the Artificial Intelligence (AI) In Video Games Market?
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