Press release
RealThing AI Launches RealSAM Pocket Plus on Global Accessibility Awareness Day.
Your Key to The RealSAM Community- Speak. Connect. Live independently.[London, UK - 15 May 2024] - Today, on Global Accessibility Awareness Day (GAAD), RealThing AI announces the launch of Pocket Plus, a voice-operated device designed to support people with vision loss to exercise independence in their everyday lives. Pocket Plus simplifies access to tools many vision impaired people rely on every day: calling, texting, navigating, reading, identifying objects, and more.
Global Accessibility Awareness Day is a moment to focus not just on raising awareness-but on making meaningful progress. It asks us to consider how technology can include, support, and empower. The launch of Pocket Plus is RealThing AI's response to that call: a device created to be genuinely usable, useful, and available to those who are often left out of the digital world.
Pocket Plus isn't about complexity or flashy tech features. It's about simplicity with a real purpose-removing barriers to connection, navigation, and information. The device groups its functionality into five easy-to-understand Community Features, each supporting a different aspect of everyday life:
Connect - Make calls, send texts, trigger an SOS, or message through WhatsApp, all hands-free.
Companion - Get spoken navigation, read signs and objects, and receive real-world support with your camera.
Book Club - Access a huge library of audiobooks, newspapers, and podcasts-by voice, without screens.
Assistant - Set reminders, ask questions, check the time or weather-all using natural, conversational language.
Wrap-Around Care - From setup to ongoing use, get real human support from a UK-based team who understand your needs.
Pocket Plus is not a smartphone. It's a device designed from the ground up to work with your voice-no apps to download, no screens to swipe, no technical knowledge required. Just switch it on and speak.
"Pocket Plus isn't the kind of device that was handed down from big tech-it was built from the ground up by a small team who've spent years collaborating with the blind and low vision community. Every feature is there for a reason, shaped by real conversations with people who live with sight loss. To me, Pocket Plus is about creating something people with accessibility needs can actually use, every day, with confidence and ease."
- Nick Howden, CEO, RealThing Ai
By launching on GAAD, RealThing AI reaffirms its commitment to accessibility not just in theory, but in action. Pocket Plus is designed for real people-and reflects the belief that technology should be built to fit into real lives, not the other way around.
Pocket Plus is now available in the UK. Plans start from £53.76 per month or £1,499 outright. Launch offers now available
To learn more, visit https://realsam.co.uk/realsam-pocket-plus/
RealSAM Ltd, Office 1.19 Trinity Court, Trinity Street, Peterborough PE1 1DA
Louise Humphreys, UK Country Manager
+ 44 333 772 2708
RealSAM is the Assistive Technology (AT) brand of RealThing Ai.
Our mission is to deliver friendly and easy to use voice-operated products that enable independence and improve the quality of life for people who are blind or have a visual impairment.
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