Addressing Water Scarcity Is Driving The Water Purifier Market: A Significant Driver Propelling The Water Purifiers Market In 2025

The Water Purifiers Market Report by The Business Research Company delivers a detailed market assessment, covering size projections from 2025 to 2034. This report explores crucial market trends, major drivers and market segmentation by [key segment categories].

What Is the Water Purifiers Market Size and Projected Growth Rate?
In recent times, the market size for water purifiers has experienced robust growth. With a compound annual growth rate (CAGR) of 6.5%, it is projected to expand from $34.25 billion in 2024 to $36.49 billion in 2025. The growth during the historical period can be linked to factors such as the growing awareness about health, advances in water purifier technology, emerging market economic growth, increased disposable income, population growth, rising urbanization, and government efforts towards clean water.

The market for water purifiers is predicted to experience a robust increase in size in the coming years. It is projected to reach a value of $50.1 billion by 2029, growing at a compound annual growth rate (CAGR) of 8.2%. The predicted surge during this forecast period can be linked to the increasing scarcity of safe drinking water, heightened awareness around diseases transmitted through water, and escalating levels of water pollution. Noteworthy trends throughout the forecast period encompass investments in developing Internet of Things (IoT) enabled water purifiers to leverage evolving consumer behaviors and maximize revenue. This also includes designing solar-powered water purifiers to mitigate the product's environmental impact, producing adaptable water purifiers to meet the burgeoning popularity of these devices and enhance profits. Further strategies include creating partnerships or alliances with other companies to offer innovative products or after-sale services, and pursuing mergers and acquisitions (M&A) to broaden their customer reach and geographic market presence.

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What Are the Major Segments in the Water Purifiers Market?
The water purifiers market covered in this report is segmented -

1) By Technology Type: RO Water Purifier, UV Water Purifier, Gravity-Based Water Purifier
2) By Portability: Portable, Non-Portable
3) By Device Type: Wall Mounted, Countertop And Tabletop, Faucet-mounted, Under-The-Sink (UTS)
4) By Distribution Channel: Retail Stores, Direct Sales, Online
5) By End-User: Industrial, Commercial, Household

Subsegments:
1) By RO Water Purifier: Standard RO Purifiers, RO + UV Purifiers, RO + UF (Ultrafiltration) Purifiers
2) By UV Water Purifier: UV Only Purifiers, UV + UF Purifiers, UV + RO Purifiers
3) By Gravity-Based Water Purifier: Ceramic Filter Purifiers, Activated Carbon Filter Purifiers, Multi-Stage Gravity Purifiers

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What Are The Driving Water Purifiers Market Evolution?
The limited availability of potable water has a role in propelling the water purifier market's progress. As per the United States National Ocean Service, it's estimated that 97.0% of the planet's water is saline, with the residual 3.0% present as ice, vapor, groundwater, and freshwater. The rise in industrialization, sprawling urban landscapes, and population bulge are leading to water sources being infected with harmful substances. These contaminants may include disinfection by-products, solvents and pesticides, arsenic, among others. Additionally, the dwindling water sources are intensifying the global clean water crisis. Prior to consumption, water must be treated or purified, a task carried out by water purifiers. For example, in a horrifying data point from March 2023 collected by the United Nations Educational, Scientific and Cultural Organization (UNESCO), a France-based UN agency, it was reported that 2 billion people worldwide, or 26% of the global population, lack access to clean drinking water. Meanwhile, 3.6 billion people (46%) have no access to safely managed sanitation. Moreover, it's estimated that between two and three billion people battle water shortages for at least a month annually. By the middle of this century, it is anticipated that water scarcity in urban regions will affect twice as many people as it does currently, totaling between 1.7 and 2.4 billion people. Hence, the increasing scarcity of potable water is projected to fuel the demand for water purifiers in the years to come.

Which Firms Dominate The Water Purifiers Market Segments?
Major companies operating in the water purifiers market include LG Electronics Inc., Panasonic Corporation, Pentair PLC, DuPont, Coway Co. Ltd., Unilever N.V., Whirlpool Corporation, The 3M Company, Brita, Culligan International Company, Kent RO, Xiaomi, Livpure, Midea Group, Shenzhen Angel Drinking Water Equipment Co. Ltd, Litree Purifying Technology Co. Ltd., Origin Water, Veolia UK, Suez Water Purification Systems Ltd, Luberon Water Technologies, Pure Aqua Inc, Carbo Tech, Aquaphor, Ecosoft, Barrier Water Filters, Petros Water, Ekodar, EuroClean, Kinetico Water Systems, Aquatech, A.O. Smith Corporation, GE Appliances, Salher, Genesis Water Technologies, Aqua Care, Aquaguard

What Trends Are Expected to Dominate the Water Purifiers Market in the Next 5 Years?
The rising adoption of Internet of Things (IoT) powered water purifiers is a budding trend in the water purifiers industry. The IoT, a network made up of interconnected physical elements that can be accessed via the internet for data collection and exchange, is utilized in water purifiers to provide data on water quality, filter lifespan, total dissolved solids levels, and maintenance support. To illustrate, MI (Xiaomi), a notable Chinese smartphone producer, recently introduced the Mi Smart Purifier, an app-enabled device that can be synced to the Xiaomi Home app. This application provides users with data about total dissolved solids (TDS) and the remaining lifespan of the filter. Given the current high concentration of IoT-enabled products on the market, this trend is anticipated to continue in the water purifiers sector.

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Which Is The Largest Region In The Water Purifiers Market?
Asia-Pacific was the largest region in the water purifiers market in 2024. North America was the second-largest region in the global water purifiers market share. The regions covered in the water purifiers market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa

Frequently Asked Questions:
1. What Is the Market Size and Growth Rate of the Water Purifiers Market?
2. What is the CAGR expected in the Water Purifiers Market?
3. What Are the Key Innovations Transforming the Water Purifiers Industry?
4. Which Region Is Leading the Water Purifiers Market?

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