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Surging Smartphone Penetration Fuels Growth In Women's Digital Health: An Emerging Driver Transforming The Women's Digital Health Market Landscape

05-09-2025 09:10 AM CET | Health & Medicine

Press release from: The Business Research Company

Women's Digital Health

Women's Digital Health

The Women's Digital Health Market Report by The Business Research Company delivers a detailed market assessment, covering size projections from 2025 to 2034. This report explores crucial market trends, major drivers and market segmentation by [key segment categories].

What Is the Projected Growth of the Women's Digital Health Market?
There has been a significant expansion in the size of the women's digital health market over the past few years. The projections suggest that this market will surge from $3.65 billion in 2024 to a staggering $4.38 billion in 2025, with a compound annual growth rate (CAGR) of 20.1%. This notable growth during the historical phase can be credited to robust economic advancements in developing markets, amplified penetration of smartphones, augmented expenditure on healthcare, and a surged demand for pregnancy and fertility tracking.

The market size of women's digital health is predicted to experience substantial growth in the coming years, reaching $9.5 billion in 2029 with a compound annual growth rate (CAGR) of 21.3%. The projected growth during this period can be linked to the growing usage of digital health solutions, the rise in chronic diseases affecting women, the surge in preventive healthcare strategies, and swift urbanisation. Crucial trends to note within this forecast period involve the emphasis on artificial intelligence for dependable client services and market consolidation, the launch of new women's healthcare initiatives to digitally serve the market, the introduction of new health mobile apps for reliable client service delivery, and the focus on boosting their investments to broaden their product range and escalate revenues.

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https://www.thebusinessresearchcompany.com/purchaseoptions.aspx?id=10402

What Are the Different Women's Digital Health Market Segments?
The women's digital health market covered in this report is segmented -

1) By Type: Mobile Apps, Wearable Devices, Diagnostic Tools, Other Types Consumable, Instruments, Services
2) By Component: Software, Services, Hardware
3) By Application: Reproductive Health, General Healthcare, Wellness, Pregnancy, Nursing Care, Pelvic Care

Subsegments:
1) By Mobile Apps: Health and Fitness Apps, Menstrual Tracking Apps, Mental Health Apps, Pregnancy And Parenting Apps
2) By Wearable Devices: Fitness Trackers, Smartwatches, Health Monitoring Devices
3) By Diagnostic Tools: At-home Testing Kits, Telehealth Platforms for Diagnostics, Remote Monitoring Tools
4) By Other Types Consumable: Health Supplements, Wellness Products, Personal Care Products
5) By Instruments: Health Monitoring Devices, Diagnostic Tools
6) Services: Telemedicine Services, Health Coaching Platforms, Educational Services

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What Are the Primary Drivers Shaping the Women's Digital Health Market?
The surge in smartphone use is forecasted to fuel women's digital health expansion in the future. Smartphone penetration pertains to the proportion of the population that owns and utilises these devices. Apps have become a prevalent resource for women's health needs, offering a variety of health-related data, ranging from menstrual cycle monitoring to managing pregnancy and fertility. With the growing proliferation of mobile devices, women now have easy access to health data and resources, resulting in a more proactive stance towards health management. For instance, the March 2022 article by the social-led creative agency based in the U.S, We Are Social, indicated that there are about 5.22 billion mobile users worldwide, equating to 66% of the global population. Moreover, in April 2022, Australian mobile plan provider, Catch Connect, reported that 79.60% of Australia's total population are smartphone users. It is currently estimated that by 2022, the number of smartphone users will hit 2.8 million. Thus, the increasing penetration of smartphones is fueling the progression of women's digital health.

Which Companies Are Leading in the Women's Digital Health Market?
Major companies operating in the women's digital health market include Flo Health Inc, Garmin Ltd, Natural Cycles, Nuvo, Elvie,Advantia Health, Bellabeat, Clue by Biowink, MobileODT Ltd., Glow, Pristyn Care, Celes Care, Veera Health, curara, Beijing Amcare Medical Management Co Ltd, Ping An Good Doctor, Jianke, Biowink GmbH, Ava AG, Babylon Health, Hims & Hers Health, Inc, The Women's Wellness Centre, Elara Health, myGynaeDoc, Maven Clinic, Kindbody, Allara Health, Tia, BioMilq, Oula, Elvie, 1DOC3, doc-doc, Hera Med Ltd, Vezeeta, Altibbi, Okadoc, Health at Hand, DabaDoc, Meddy, Healthigo, Flying Doctors, bimaAFYA

What Are the Major Trends Shaping the Women's Digital Health Market?
Leading corporations in the women's digital health market are placing emphasis on supplying solutions that are technologically superior, such as the digital health passport initiative which increases accessibility to individualized healthcare. The initiative revolves around a digital platform that permits individuals to securely and efficiently manage and distribute their personal health information. For instance, the Self-Employed Women's Association (SEWA) and Algorand, a foundation based in Singapore, launched a Digital Health Passport initiative in July 2024 with the aim of improving healthcare availability for women involved in the informal economy. This initiative, a part of Algorand's AlgoBharat effort in India, employs blockchain technology to produce women's health records that are secure and resistant to alteration. Through SEWA Shakti Kendras, women have the ability to access their digital health passports and acquire assistance in maneuvering through health services and participating in programs such as Ayushman Bharat.

Get the full report for exclusive industry analysis:
https://www.thebusinessresearchcompany.com/report/womens-digital-health-global-market-report

What Are the Top Revenue-Generating Geographies in the Women's Digital Health Market?
North America was the largest region in the women's digital health market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the women's digital health market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

Frequently Asked Questions:
1. What Is the Market Size and Growth Rate of the Women's Digital Health Market?
2. What is the CAGR expected in the Women's Digital Health Market?
3. What Are the Key Innovations Transforming the Women's Digital Health Industry?
4. Which Region Is Leading the Women's Digital Health Market?

Why This Report Matters:

Competitive overview: This report analyzes the competitive landscape of the 3D imaging software market, evaluating key players on market share, revenue, and growth factors.

Informed Decisions: Understand key strategies related to products, segmentation, and industry trends.

Efficient Research: Quickly identify market growth, leading players, and major segments.

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Learn More About The Business Research Company
With over 15,000+ reports from 27 industries covering 60+ geographies, The Business Research Company has built a reputation for offering comprehensive, data-rich research and insights. Our flagship product, the Global Market Model delivers comprehensive and updated forecasts to support informed decision-making.

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