Digital Personalized Nutrition Market Growth Set to Surge Significantly by 2031

InsightAce Analytic Pvt. Ltd. announces the release of a market assessment report on the "Global Digital Personalized Nutrition Market - (By Purchase Model (Subscription, One Time Purchase), By End-users (Direct Consumers, Wellness & Fitness Centers, Hospitals & Clinics, Institutions), By Application (Generic Health & Fitness, Disease Based, Sports Nutrition)), Trends, Industry Competition Analysis, Revenue and Forecast To 2031."

According to the latest research by InsightAce Analytic, the Global Digital Personalized Nutrition Market is valued at US$ 579.50 Million in 2023, and it is expected to reach US$ 1,932.79 Million by 2031, with a CAGR of 16.5% during the forecast period of 2024-2031.

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Digital personalized nutrition involves the use of advanced technologies to create individualized dietary and nutritional plans tailored to the specific needs of each person. The global market for digital personalized nutrition is anticipated to experience substantial growth in the coming years, fueled by technological advancements. Innovations in diagnostic tools such as biomarker analysis, microbiome profiling, and DNA sequencing using samples from saliva, blood, and urine are key factors driving market expansion. Additionally, the growing adoption of wearable health devices, such as smart wristbands and health patches, is further supporting the growth of this market.

Technological progress has enhanced consumer access to critical nutrition-related information, particularly concerning allergies, intolerances, and metabolic disorders, thereby increasing demand for personalized nutrition solutions. Furthermore, rising consumer awareness regarding health and wellness is reinforcing this trend. The growing prevalence of chronic health conditions, where nutrition plays a pivotal role in both prevention and treatment, is also contributing to the widespread adoption of digital personalized nutrition solutions. In addition, the expanding fitness and wellness industry, driven by consumers' increasing willingness to invest in products and services that promote health, is further fueling the development of digital platforms and facilitating overall market growth.

List of Prominent Players in the Digital Personalized Nutrition Market:
• Nutrigenomix
• DayTwo
• CircleDNA
• Ancestry
• Segterra
• Persona
• BiogeniQ
• Baze
• Rootine
• HealthifyMe
• Caligenix
• GenoPalate
• Habit Food
• Personalized
• Levels
• Culina Health
• Sirka
• Lifesum
• Foodvisor
• Nutrium
• 23ANDME
• VIOME
• Noom
• Atlas Biomed
• Other Market Players

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Market Dynamics
Drivers:
The growing adoption of digital personalized nutrition solutions, alongside advancements in technology, is a key driver of market expansion. Increased participation in digital health programs, particularly in emerging markets, is supported by the widespread availability of mobile devices. As disposable incomes rise, consumers are upgrading to smartphones, which facilitates broader access to digital personalized nutrition services, further contributing to market growth. The increasing penetration of smartphones has made it easier for consumers to engage with these services, thus accelerating industry development.

Challenges:
The rapid pace of technological advancements and concerns regarding data privacy are expected to pose significant challenges to market growth. Due to the sensitive nature of personal health information, providers of digital personalized nutrition services face heightened risks associated with data security and privacy. Unauthorized access and potential security breaches on platforms-ranging from connected medical devices to smartphones, tablets, and remote monitoring systems-raise concerns about the reliability and safety of these services. Furthermore, the widespread use of internet-connected wearable medical devices amplifies the risk of data breaches, which may hinder market growth in the coming years.

Regional Trends:
The North American market for digital personalized nutrition is anticipated to capture a significant share of global revenue and is projected to grow at a high compound annual growth rate (CAGR) in the near future. This growth is driven by increasing awareness of health and wellness, along with the expanding availability of health-focused products and services. Consumer demand for enhanced health outcomes, supported by advanced technology, is expected to fuel the growth of digital personalized nutrition solutions in the region. Additionally, Europe holds a considerable market share, supported by changing dietary habits and lifestyles, as well as a growing awareness of the importance of balanced nutrition. This growing recognition is expected to drive the demand for digital personalized nutrition solutions across the region.

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Recent Developments:
• In Nov 2023, Viome Life Sciences recently acquired Naring Health, a digital health and wellness firm that offered personalized clinical and molecular data to enable well-informed decision-making. Viome acquired DiscernDX, a company that provided comprehensive early disease detection, health monitoring, and personalized care for individuals. They also acquired Foodome, a company that analyzed all bioactive compounds in food and utilized network science to explore the relationship between diet, genetic pathways, and diseases. These acquisitions were made under the umbrella of Naring Health.

Segmentation of Digital Personalized Nutrition Market-
By Purchase Model-
• Subscription
• One Time Purchase
By End-users-
• Direct Consumers
• Wellness & Fitness Centers
• Hospitals & Clinics
• Institutions
By Application-
• Generic Health & Fitness
• Disease Based
• Sports Nutrition
By Region-
North America-
• The US
• Canada
• Mexico
Europe-
• Germany
• The UK
• France
• Italy
• Spain
• Rest of Europe
Asia-Pacific-
• China
• Japan
• India
• South Korea
• South East Asia
• Rest of Asia Pacific
Latin America-
• Brazil
• Argentina
• Rest of Latin America
Middle East & Africa-
• GCC Countries
• South Africa
• Rest of Middle East and Africa

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About Us:
InsightAce Analytic is a market research and consulting firm that enables clients to make strategic decisions. Our qualitative and quantitative market intelligence solutions inform the need for market and competitive intelligence to expand businesses. We help clients gain competitive advantage by identifying untapped markets, exploring new and competing technologies, segmenting potential markets and repositioning products. Our expertise is in providing syndicated and custom market intelligence reports with an in-depth analysis with key market insights in a timely and cost-effective manner.

This release was published on openPR.