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Rising Demand For Convenience Foods Boosts Growth In The Frozen Bakery Market: An Emerging Driver Transforming The Frozen Bakery Market Landscape
The Frozen Bakery Market Report by The Business Research Company delivers a detailed market assessment, covering size projections from 2025 to 2034. This report explores crucial market trends, major drivers and market segmentation by [key segment categories].What Is the Projected Growth of the Frozen Bakery Market?
The market size for frozen bakery products has seen a substantial growth in recent years. There's an expected climb from $45.32 billion in 2024 to $47.86 billion in 2025, indicating a compound annual growth rate (CAGR) of 5.6%. The historical growth can be tied back to factors such as urbanization and the fast-paced lifestyle of many consumers, increased demand for ready-to-eat meals, expansion in retail and supermarket chains, and enhancements in cold chain infrastructure.
Expectations for the frozen bakery market size to experience substantial growth in the coming years are high. It is projected to reach $60.94 billion by 2029, with a compound annual growth rate (CAGR) of 6.2%. Factors contributing to this growth during the projected period include the increasing adoption of clean labels and health-conscious mentalities, the expansion of online retailing for frozen bakery goods, automated production within the frozen bakery sector, customization of products to suit dietary preferences, and the growth of plant-based and vegan options within the frozen bakery market. The forecast period also predicts notable trends such as the progression of quick-freezing technology, the creation of pioneering frozen bakery goods, technological advancement in frozen dough production, and a focus on sustainable packaging. Additionally, the application of unique ingredients and flavours, along with the adoption of intelligent packaging for better trackability were also put forward.
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What Are the Different Frozen Bakery Market Segments?
The frozen bakery market covered in this report is segmented -
1) By Product: Ready-To-Prove, Ready-To-Bake, Ready-To-Eat
2) By Recipe: Bread, Viennoiserie, Patisserie, Savory Snacks
3) By Category: Gluten Free, Conventional
4) By End-User: Convenience Stores, Hyper markets And Super markets, Artisans Bakers, Hotels, Restaurants And Catering (HORECA), Bakery Chains, Online Channels
Subsegments:
1) By Ready-To-Prove: Frozen Dough, Frozen Croissants, Frozen Bread Rolls
2) By Ready-To-Bake: Frozen Cookies, Frozen Muffins, Frozen Pastries, Frozen Pizzas
3) By Ready-To-Eat: Frozen Cakes, Frozen Brownies, Frozen Desserts
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What Are the Primary Drivers Shaping the Frozen Bakery Market?
The rising demand for convenience foods is likely to propel the expansion of the frozen bakery market. The term convenience food refers to products that have been frozen, dried, or canned, and can be readily warmed and prepared. Due to their pre-prepared nature, frozen bakery items serve as easy meal substitutions, simplifying the baking or reheating process, thus offering consumers the pleasure of freshly baked items with minimal effort and time. For instance, as per the July 2023 report of Food and Drinks Malaysia by SAIL Group, a renowned food and beverage exhibition in Malaysia, the convenience food sector saw a 3.0% rise in volume in 2023, and it's anticipated to hit 7,829.2 kg by 2027. In addition, in Malaysia, convenience food revenue reached US$31.84 billion in 2022 and is projected to grow by 5.49% from 2022-2027. Hence, the growing popularity of convenience foods is contributing to the development of the frozen bakery market.
Which Companies Are Leading in the Frozen Bakery Market?
Major companies operating in the frozen bakery market include Nestlé SA, Grupo Bimbo S.A.B. de C.V., Associated British Foods PLC, General Mills Inc., Kellogg Company, Dr. Oetker UK Ltd., ConAgra Foods Inc., Barilla Group, Flowers Foods Inc., Hillshire Brands Company, Rich Products Corporation, Lantmännen Unibake International, Aryzta AG, Vandemoortele Inc., Froneri International Limited., Alpha Baking Company Inc., Pepperidge Farm Incorporated, Europastry SA, Bridgford Foods Corporation, H&S Bakery Inc., Tasty Baking Company, Gonnella Baking Co., Aunt Bessie's Limited, Cole's Quality Foods Inc., Custom Foods Inc.
What Are the Major Trends Shaping the Frozen Bakery Market?
The latest trend that is making waves in the frozen bakery market is the advent of product innovations. To fortify their standing in the market, leading companies functioning in the frozen bakery market are coming up with unique product ideas. For instance, in the month of February 2022, a launch of new frozen vegan toaster waffles was announced by Griddle, a company that specializes in frozen baked goods, based in the UK. The distinguishing characteristics of these frozen vegan toaster waffles are that they meet HFSS compliance standards, contain 40% less sugar compared to standard waffles, are made from ingredients that are 100% natural, and steer clear of any artificial colors, flavors, or preservatives.
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What Are the Top Revenue-Generating Geographies in the Frozen Bakery Market?
North America was the largest region in the frozen bakery market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the frozen bakery market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa
Frequently Asked Questions:
1. What Is the Market Size and Growth Rate of the Frozen Bakery Market?
2. What is the CAGR expected in the Frozen Bakery Market?
3. What Are the Key Innovations Transforming the Frozen Bakery Industry?
4. Which Region Is Leading the Frozen Bakery Market?
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