Popl Rebrands as the All-in-One Platform for In-Person Lead Capture and Engagement

LOS ANGELES, CA - Popl, trusted by over 60% of Fortune 500 companies, has officially rebranded and expanded its offerings. Once known primarily as a digital business card [https://popl.co/pages/digital-business-card] provider, Popl now delivers a complete lead capture and management platform. Popl helps teams connect, capture, and convert from the conference floor to field sales visits in a smarter and faster way than ever.

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Beyond Business Cards: A Complete In-Person Marketing Platform

Popl now combines three major tools: lead capture, AI-powered contact enrichment, and digital business cards. This unified approach eliminates the need for separate tools, reduces marketing costs, and ensures every in-person interaction is an opportunity to turn a potential lead into a customer.

Teams can now focus less on manual work and more on building real relationships.

Smart, Seamless Lead Capture Anywhere

Popl's Universal Lead Scanner [https://popl.co/pages/badge-scanner] works with any contact source - from conference badges, business cards, LinkedIn QR codes, to digital business cards from other providers. With built-in offline mode, leads are always captured, even when the internet connection is poor, and synced with your CRM automatically once online.

No need for expensive badge API kits (though they're supported). Just scan, capture, and go.

AI-Powered Lead Enrichment

Contact info is auto-filled in seconds using Popl AI and its proprietary data engine. Popl enriches contacts with emails, titles, phone numbers, LinkedIn profiles, and company insights. With a 90% enrichment success rate, reps get the full details of a lead without the guesswork.

This data gives sales teams the context to personalize outreach and improve conversions.

Campaigns: Lead Management for the Real World

Popl Campaigns act as a central dashboard for in-person marketing efforts. Users can set campaign goals, tag leads, build custom questions, and automate follow-up emails-all within one tool.

It's a simple way to turn handshakes into a qualified pipeline of leads, thanks to Popl's new advanced features that are cut for the modern business world.

Bryce Alsten, VP of Marketing at Popl, said, "Popl is stepping up as the leading voice for the In-Person Marketing category. We're calling out the inefficiencies that have gone unsolved for years, and we're building hyper-focused tools to solve the challenges that have plagued GTM teams for far too long."

Designed for Teams and Branding

Popl makes it easy to unify branding across your team. Every touchpoint is polished and professional, from digital business cards to email signatures and virtual backgrounds.

And with real-time CRM and Outlook integrations [https://popl.co/pages/crm-integrations?srsltid=AfmBOor2PgHy7NBbck0E4hLK3kd40ZYyNuBFnWGhkAW9H0I60CHIV_aN], leads are synced instantly - no more spreadsheets or delays.

Smarter Targeting, Faster Sales

With built-in lead qualification tools, reps can prioritize top leads and filter out poor fits. That means shorter sales cycles and better use of time.

Popl even supports on-floor customer service during events, so you're never stuck without help when it matters most.

Built for All Events, Big or Small

The Popl event lead capture [https://popl.co/pages/event-lead-capture] feature works at conferences, trade shows, field meetings, and more. It's flexible, reliable, and built to capture leads at any event.

Whether scanning a LinkedIn QR code or a badge scan, Popl ensures no opportunity is missed.

About Popl

Popl [https://popl.co/] is the leading in-person lead capture and enrichment platform, powering smarter networking for modern teams. With digital business cards, campaign tools, and AI-powered contact enrichment, Popl transforms the way companies engage at events and in meetings.
Media Contact
Company Name: Popl.co
Contact Person: Bryce Alsten
Email: Send Email [http://www.universalpressrelease.com/?pr=popl-rebrands-as-the-allinone-platform-for-inperson-lead-capture-and-engagement]
Country: United States
Website: https://popl.co

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