Assetlink positioned in Visionaries quadrant for Marketing Resource Management 2008
Pleasanton, CA, March 17 – Assetlink, a leader in Marketing Operations Management (MOM) today announced that it has been positioned in the "Visionaries" quadrant in Gartner's “Magic Quadrant for Marketing Resource Management, 1Q08” report, released March 03, 2008.
In March this year Assetlink acquired the MRM division of Citat AB, a company that has been positioned in the “Visionaries” by Gartner in its “Magic Quadrant for Marketing Resource Management, 2007.”
As a result of the merger, Assetlink, now has, one of the biggest European operations among all MRM vendors with presence in London, Zurich/Basel, Copenhagen, Gothenburg and Stockholm.
“We are honored to be positioned in the visionaries quadrant in the Gartner MRM magic quadrant,” said Chetan Saiya, President and CEO of Assetlink. “We believe our placement in the visionaries quadrant in combination with recent strategic moves including a strategic OEM relationship with Teradata and the acquisition of Citat positions Assetlink to become the leading MRM vendor in the marketplace.”
The Magic Quadrant is copyrighted 2007 and 2008 by Gartner, Inc. and is reused with permission. The Magic Quadrant is a graphical representation of a marketplace at and for a specific time period. It depicts Gartner's analysis of how certain vendors measure against criteria for that marketplace, as defined by Gartner. Gartner does not endorse any vendor, product or service depicted in the Magic Quadrant, and does not advise technology users to select only those vendors placed in the "Leaders" quadrant. The Magic Quadrant is intended solely as a research tool, and is not meant to be a specific guide to action. Gartner disclaims all warranties, express or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.
6700 Koll Center Pkwy
Phone: +1-925-461 9490 x205
Fax: +1-925- 461 0925
Director, Corporate Communications
Assetlink Corporation offers a powerful marketing operations management (MOM) solution that serves Global 2000 companies worldwide. Its comprehensive software offering, Assetlink MOM, enables companies to improve their marketing efficiencies with process automation, achieve marketing effectiveness via rigorous marketing planning tools, measure and improve ROI through integrated marketing budget and procurement management, and communicate business impact of marketing by tightly integrating with ERP and CRM systems. Assetlink Corporation is headquartered in Pleasanton, CA with offices in UK, Sweden, Switzerland and Denmark, with a software development center in Pune, India. For further information, visit www.assetlink.com or e-mail email@example.com.
This release was published on openPR.
Permanent link to this press release:
Please set a link in the press area of your homepage to this press release on openPR. openPR disclaims liability for any content contained in this release.
You can edit or delete your press release Assetlink positioned in Visionaries quadrant for Marketing Resource Management 2008 here
News-ID: 39934 • Views: 955
More Releases from Assetlink Corporation
ASSETLINK SIGNS STRATEGIC PARTNERSHIP WITH SALESMANAGER HELLAS, GREECE
SalesManager Hellas to market Assetlink’s MOM solution in South Eastern Europe Basel (Switzerland), - July 15, 2008 – Assetlink AG, a leading provider of integrated Marketing Operations Management (MOM) solutions, today announced a strategic partnership with SalesManager Hellas for South Eastern Europe. SalesManager is a global software company specializing in the Customer Relationship and Service Management solutions. This partnership will enable SalesManager Hellas to provide its customers with Marketing Operation Management
Leading marketers to come together at Assetlink User Conference 2008
Pleasanton, California – Feb 6, 2008 – Assetlink Corporation, a leader in Marketing Operations Management (MOM) solutions, today announced that leading marketers across the globe would be sharing their vision/experiences with MOM and exploring ideas on improving marketing planning at its user conference to be held in Pleasanton, California on February 7 & 8, 2008. Keynote presentations at the conference include: \'Delivering marketing effectiveness\', jointly presented by Royal Bank of Canada and
South Africa’s largest bank – Absa - deploys Assetlink Marketing Operations …
Assetlink to enable Absa streamline their marketing operations Basel, Switzerland, November 21 2007 – Assetlink Corporation announced that it has deployed its Marketing Operations Management (MOM) solution at Absa, a member of the Barclays Group, to help streamline their marketing operations. The Absa Group Limited is South Africa’s largest financial services organization, serving personal, commercial and corporate customers in South Africa. Absa deployed the Assetlink MOM solution to enhance their
ASSETLINK SIGNS STRATEGIC PARTNERSHIP WITH TERADATA
Assetlink to power Teradata’s branded solution for Marketing Operations Management Pleasanton CA, - October 4, 2007 – ASSETLINK, a leading provider of integrated Marketing Operations Management (MOM) solutions, today announced a strategic partnership with Teradata Corporation (NYSE: TDC), the global leader in enterprise data warehousing. This partnership will enable Teradata to provide its customers with Marketing Resource Management capabilities, in addition to its current Customer Management Solutions (CM) portfolio. The
More Releases for Gartner
Gartner recognizes Interfacing as a Digital Twin Leader
Interfacing Technologies is pleased to announce that it has been recognized by Gartner as a Digital Twin leader. A Digital Twin of an Organization (DTO) is a dynamic software model that organizations rely on for operational understanding of how the organization leverages its business model, connects with its current state, responds to changes, deploys resources, and delivers expected customer value. The goal of DTOs is to digitize the business environment
Avolution at Gartner Enterprise Architecture Summit 2016
Attendees at the Gartner Enterprise Architecture Summit will learn how to maximize the value and minimize the risks of investments in cloud, big data, analytics and mobility, says Gartner. Avolution is to sponsor and exhibit at the Gartner Enterprise Architecture Summit “Leading Digital Business Innovation and Transformation”, this year taking place on May 11-12 at the Gaylord National Resort & Convention Center, National Harbor, MD Avolution’s Vice President of American Operations Grant
DataVard cited in recent Gartner report
Heidelberg (Germany), October 16, 2014 –Software and consulting company DataVard is one of the leading suppliers for usage analysis of SAP systems in the Gartner report „Evaluate Proven Software Tools to Measure the Effectiveness of Your SAP Systems”. The study evaluates DataVard’s software tools for SAP systems, DataVard BW and ERP Fitness Test. These tools are implemented by SAP corporate users to analyse and optimize their SAP landscape and compare
Seclore named “Cool Vendor”, 2012 by Gartner
Cool Vendors are “interesting, new and innovative vendors” which “organizations cannot afford to ignore”. Mumbai, India, May 22nd 2012 – Seclore, the provider of the most integration friendly Information Rights Management (IRM) system in the world, today announced that it has been named a “Cool Vendor” in multiple Cool Vendor reports for 2012 from Gartner. The report highlights innovative vendors across geographies and segments which organizations just cannot afford to
arcplan Scores High in Four Gartner Reports
Langenfeld (Germany) and Berwyn (Pennsylvania), February 16, 2010 – arcplan, an inde-pendent Business Intelligence (BI) provider, today announced that since December, four Gartner Research reports gave arcplan Enterprise software high marks. The SAP NetWeaver Business Warehouse Customer Survey: Using SAP NetWeaver BW With Non-SAP BI Platforms, and Critical Capabilities for Business Intelligence Platform Integration, both published in December, 2009, addressed platform capability and integration. Two Magic Quadrant reports,
“Strong” MetraTech Shines in Gartner BSS Report
MetraTech Corp., the innovative charging, billing, settlement and customer care product provider, has been awarded a “strong” rating by leading technology research and advisory company Gartner in its Dataquest Insight: Business Support System Market Overview and Strategic Scorecard for Vendors, 2009 report. This is the second year running that the Microsoft billing specialist has earned acclaim in the Gartner BSS report. The accolade is based upon an extensive survey of telecom