Press release
FemTech Market Size to Expand at 16% CAGR by 2030 Amid Rising Demand for Women's Health Solutions
FemTech, short for Female Technology, refers to a category of technology-driven products, software, and services designed to address women's health needs. This includes areas such as reproductive health, fertility tracking, maternal care, menstrual health, menopause management, and gynecological disorders among others. Additionally, FemTech encompasses digital health solutions like mobile apps, wearable devices, telemedicine, and AI-driven diagnostics tailored for women's well-being. The market is driven by increasing awareness, advancements in healthcare technology, and growing investments in women's health. As the sector expands, it plays a crucial role in bridging healthcare gaps and promoting personalized, accessible, and data-driven solutions for women worldwide.
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Growing awareness of women's health issues to propel market demand
Growing awareness of women's health issues is a major driver of the FemTech market, as more women seek solutions for menstrual health, fertility, pregnancy, menopause, and overall wellness. Increased education, social media advocacy, and destigmatization efforts have empowered women to prioritize their health. This has led to a surge in demand for digital tools, wearables, and telemedicine platforms that offer personalized healthcare management. Governments and organizations are also investing in women's health initiatives, further fueling the adoption of FemTech solutions. As awareness continues to rise, the market is expected to expand, driving innovation and accessibility in women's healthcare.
Advancements in digital health technologies is driving the market growth
Advancements in digital health technologies are transforming the FemTech market by enabling more accurate, data-driven, and personalized healthcare solutions for women. Innovations in AI, IoT, Big Data, and wearable technology have led to smart menstrual trackers, AI-powered fertility apps, and real-time hormone monitoring. These technologies provide predictive insights, remote diagnostics, and personalized health recommendations, improving women's access to quality care. Wearable devices for ovulation tracking, pregnancy monitoring, and menopause symptom management are becoming mainstream. As digital health continues to evolve, the integration of advanced analytics and telemedicine is further expanding the reach and effectiveness of FemTech solutions.
FemTech Market: Competitive Landscape Analysis
The global FemTech market is marked by the presence of established and emerging market players such as Allara Health, Aspivix SA, Bloomlife, Chiaro Technology Ltd., Flo Health Inc., HeraMED, Natural Cycles USA Corp, NUVO Inc., Progyny, Inc., and Pulsenmore Ltd.; among others. Some of the key strategies adopted by market players include new product development, strategic partnerships and collaborations, and geographic expansion.
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Global FemTech Market Segmentation
This report by Medi-Tech Insights provides the size of the global FemTech market at the regional- and country-level from 2023 to 2030. The report further segments the market based on offering, application, buyer type.
Market Size & Forecast (2023-2030), By Offering, USD Million
Software
Services
Devices
Consumer Products
Market Size & Forecast (2023-2030), By Application, USD Million
Menstrual Health & Period Tracking
Fertility & Ovulation Monitoring
Pregnancy & Postpartum Care
Menopause Management
Reproductive Health & Contraception
Chronic & Hormonal Disorder Management
Sexual Wellness & Pelvic Health
Mental Health and Wellness
Others
Market Size & Forecast (2023-2030), By Buyer Type, USD Million
Individual Consumers (B2C Buyer)
Healthcare Providers & Institutions
Employers & Corporate Wellness Programs
Healthcare Payers
Pharmaceutical & Biotechnology Companies
Others
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Contact:
Ruta Halde
Associate, Medi-Tech Insights
Phone: +32 498 86 80 79
Email: info@meditechinsights.com
Website: https://meditechinsights.com/
About Medi-Tech Insights
Medi-Tech Insights is a healthcare-focused business research & insights firm. Our clients include Fortune 500 companies, blue-chip investors & hyper-growth start-ups. We have completed 100+ projects in Digital Health, Healthcare IT, Medical Technology, Medical Devices & Pharma Services in the areas of market assessments, due diligence, competitive intelligence, market sizing and forecasting, pricing analysis & go-to-market strategy. Our methodology includes rigorous secondary research combined with deep-dive interviews with industry-leading CXO, VPs, and key demand/supply side decision-makers.
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Femtech Market is expected to register a CAGR of 12.8% from 2025 to 2031. Femtech (short for female technology) refers to a category of software, products, services, and digital platforms that leverage technology to address women's health needs. The term, coined in 2016, has grown into a global movement empowering women through innovation in healthcare.
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