Mechanically Separated Poultry Market on Track to Reach US$ 237.6 Mn by 2033 - Persistence Market Research

The global mechanically separated poultry (MSP) market has seen consistent expansion over the last few years, driven by technological innovation and changing consumer eating habits. The market, valued at US$ 151.6 million in 2023, is projected to reach US$ 237.6 million by 2033, expanding at a CAGR of 4.6%. MSP, a product obtained by forcing poultry bones with attached edible meat through a sieve or similar device under high pressure, continues to be an affordable protein source utilized in a variety of processed foods like nuggets, sausages, and pet food.

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One of the key growth drivers of the market is the increasing demand for cost-effective and clean-label meat products. Manufacturers are actively investing in production expansion and innovation to meet the demands of a health-conscious consumer base. The frozen form segment currently dominates the market with a 64% share, thanks to its longer shelf life and convenience factor. Europe leads the global market with major contributions from countries like Germany, France, and the Netherlands, where demand for premium poultry products is rising significantly due to evolving dietary preferences and a robust food processing industry.

Key Highlights from the Report

➤ The market is set to grow from US$ 151.6 million in 2023 to US$ 237.6 million by 2033.
➤ Europe holds the leading share in the global MSP market, with high demand from Germany, France, and the Netherlands.
➤ Frozen MSP products dominate the form segment, making up 64% of the total market.
➤ Technological innovations and health-conscious product developments are shaping market trends.
➤ North America holds a 20% market share, with the U.S. accounting for 89% of regional demand.
➤ Halal-certified poultry products are driving growth in the Middle East and Africa region.

Market Segmentation

The mechanically separated poultry market is primarily segmented based on form, with further categorization by region. The form segment includes frozen and fresh products. Frozen MSP is the dominant segment and is forecasted to maintain its lead through 2033 due to benefits such as extended shelf life, ease of transportation, and lower food waste. These frozen variants are widely used in commercial foodservice applications, especially in quick-service restaurants and ready-to-eat meals.

Meanwhile, fresh MSP products cater to niche markets and are primarily consumed in regions with a preference for daily-fresh meat products. This segment, although smaller in share, is gaining traction due to the rising demand for minimally processed foods in some developed markets.

Regional Insights

Europe is the leading region in the global MSP market. Countries like Germany, France, and the Netherlands contribute significantly due to their mature food processing industries and increasing consumer interest in healthy, clean-label meat products. Regional producers are also responding to dietary preferences by launching customized product lines to cater to specific consumer demands.

North America follows closely, accounting for 20% of the market. The United States dominates this region, driven by a demand for convenience foods, eco-friendly packaging, and sustainably sourced meat. Rising obesity rates and associated health issues are also influencing manufacturers to emphasize transparency in nutrition labeling.

In the Middle East & Africa (MEA), halal-certified MSP products are in high demand. The GCC countries account for a 32% share of the regional market, while South Africa holds a 28% share. Rising urbanization and a young population base are further propelling demand in this region.

Market Drivers

One of the major drivers of the MSP market is the cost-effectiveness of mechanically separated poultry meat. Compared to other meats like beef and pork, chicken farming is more economical, and mechanical separation enhances utilization by extracting maximum edible content. This economic advantage is vital in both developed and developing markets, especially in the HoReCa sector, where cost savings are essential for bulk food preparation.

Another significant driver is the growing demand for processed and convenience foods. With increasingly busy lifestyles, consumers are turning to ready-to-cook and ready-to-eat meals, which often include MSP as a key ingredient. Additionally, the expansion of the global foodservice industry, especially in urban centers, is increasing the usage of mechanically separated poultry.

Further bolstering market growth are technological innovations in food processing. Integrating biotechnology and nanotechnology has enhanced the safety, efficiency, and quality of processed meat. This has enabled producers to use trimmings effectively, reducing waste and improving yield.

Market Restraints

Despite the promising growth, the market is not without challenges. One key restraint is the growing health concern associated with processed meats. MSP often has lower protein quality and reduced sensory appeal compared to minced or whole muscle meat. It contains higher collagen content and fewer myofibrillar proteins, which affects water retention, texture, and emulsification, diminishing the overall eating experience.

Another concern is the microbial safety of high-pressure MSM. Mechanical processing can degrade muscle fibers, increasing the risk of bacterial growth, which raises food safety issues. In fact, mechanically separated beef has been banned for human consumption in some markets due to concerns over bovine spongiform encephalopathy (BSE), underscoring the scrutiny under which MSP operates.

Market Opportunities

Opportunities in the MSP market are expanding with the increasing demand for sustainable and clean-label meat products. Manufacturers who focus on improved sensory characteristics and health benefits are expected to thrive. Additionally, region-specific product development opens avenues for customized offerings that cater to local tastes and dietary needs.

The halal segment, in particular, presents a lucrative opportunity in MEA and Southeast Asian markets, where demand is tied to cultural and religious practices. There's also significant potential in Latin America and Asia-Pacific as urbanization, disposable income, and dietary awareness grow.

Another area ripe for innovation is packaging and shelf-life extension. Developing MSP products that can last longer without preservatives is a strategy that resonates well with both retailers and consumers, especially in export-heavy markets.

Frequently Asked Questions (FAQs)

◆ How Big is the Mechanically Separated Poultry Market in 2023?
◆ What is the Projected Growth Rate of the Mechanically Separated Poultry Market?
◆ Who are the Key Players in the Global Market for Mechanically Separated Poultry?
◆ What is the Market Forecast for Mechanically Separated Poultry for 2033?
◆ Which Region is Estimated to Dominate the Industry through the Forecast Period?

Company Insights

The global MSP market is dominated by both large multinational corporations and smaller regional players. Key companies include:

• Belwood Foods
• Damaco Group
• DL Foods Ltd.
• DTS Meat Processing NV
• Elfering Export GmbH
• FAVID
• J.A. Ter Maten B.V.
• Krak-Tol Meat Deboning Plant
• Polskamp Meat Industrie
• Terranova Foods
• Trinity GmbH
• Valmeat

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