Global Poultry Diagnostics Market Set to Grow at 11.60% CAGR, Reaching $2.7 Billion by 2033

The latest research report is dubbed as the first document encompassing the latest information about the Poultry Diagnostics market that has been gravely affected by the COVID-19 pandemic. The global health crisis poses significant threats to the future growth of the Poultry Diagnostics industry. The report assesses the profound changes in this business setting caused by the outbreak and considers the prominent market aspects that have been severely disrupted by the pandemic. The report thus expounds on the rapidly changing market scenario in this COVID-19 era, which aims to help businesses involved in this sector overcome the pandemic's gripping effects and formulate new growth strategies to boost the COVID-19 preparedness.

The global poultry diagnostics market is expected to grow significantly, increasing from $1 billion in 2024 to $2.7 billion by 2033, registering a revenue CAGR of 11.60% during the forecast period. This growth is driven by the rising incidence of poultry diseases, increased awareness of food safety, and advancements in diagnostic technology.

Growing Demand for Poultry Diagnostics

The increasing prevalence of poultry diseases such as avian reovirus, infectious bronchitis, avian influenza, colibacillosis, mycoplasmosis, and chicken anaemia is a key driver for market expansion. Poultry diagnostic testing plays a crucial role in disease management and surveillance, ensuring better health outcomes for poultry and safer food supplies for consumers.

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Key Market Competitors Profiled in the Report:

IDEXX Laboratories, Inc.

QIAGEN N.V.

Thermo Fisher Scientific Inc.

Zoetis, Inc.

GD Animal Health

IDvet

AffiniTech, LTD.

AgroBioTek Internacional

BioNote, Inc.

BioChek

Boehringer Ingelheim

MEGACOR Diagnostik GmbH

BioinGentech Biotechnologies, Inc.

The rising global demand for poultry products has led to greater emphasis on poultry health. Government and non-government organizations are actively investing in improving veterinary care to support poultry producers. For instance, in April 2023, the European Commission allocated $29.5 million to Italy's poultry sector to mitigate the impact of highly pathogenic avian influenza. Such investments are expected to boost poultry diagnostics and enhance disease prevention efforts worldwide.

Rising Concerns Over Zoonotic Diseases

Zoonotic diseases, which can transfer from animals to humans, are increasingly recognized as a public health concern. The World Health Organization estimates that zoonotic illnesses account for 60% of newly discovered infectious diseases and have been responsible for over one billion cases of illness annually. With growing awareness, poultry farmers are focusing on biosecurity and collective health management, leading to higher demand for diagnostic tools to monitor and control poultry diseases effectively.

Market Drivers and Restraints

One of the major factors driving the growth of the poultry diagnostics market is the increasing cases of avian diseases. For example, between April and June 2023, the European Centre for Disease Prevention and Control (ECDC) reported 634 cases of avian influenza A (H5N1) in migratory birds and 98 cases in domestic poultry. Market participants are investing in research and development to develop improved diagnostic tools, ensuring early detection and effective management of poultry illnesses.

However, limited awareness and accessibility to veterinary services in developing regions pose challenges to market growth. Many poultry producers lack adequate knowledge of government veterinary services and immunization programs, making disease prevention efforts less effective. Addressing these gaps through education and improved accessibility to diagnostic tools will be essential to overcoming market restraints.

Market Segmentation Insights

Among the different diagnostic methods, the ELISA test segment leads the market, driven by its widespread adoption for detecting poultry diseases. The availability of a variety of ELISA test kits from multiple companies has increased its adoption, contributing to market growth.

Meanwhile, the PCR test segment is expected to grow at the fastest rate. This growth is fueled by its ability to detect diseases at a molecular level with high accuracy and speed. Increased investments in research and development, biosecurity measures, and regulatory compliance efforts for food safety and animal welfare are expected to drive the adoption of PCR tests in poultry diagnostics.

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This market is segmented based on Types, Applications, and Regions. The growth of each segment provides accurate forecasts related to production and sales by Types and Applications, in terms of volume and value for the period between 2020 and 2028. This analysis can help readers looking to expand their business by targeting emerging and niche markets. Market share data is given on both global and regional levels. Regions covered in the report are North America, Europe, Asia Pacific, Latin America, and Middle East & Africa. Research analysts assess the market positions of the leading competitors and provide competitive analysis for each company. For this study, this report segments the global Poultry Diagnostics market on the basis of product, application, and region:

Poultry Diagnostics Market Segmentation

By Product Outlook (Revenue, USD Million; 2020-2033)

By Test Type

ELISA Test

PCR Test

Other Diagnostic Tests

By Disease Type

Avian Salmonellosis

Avian Influenza

Newcastle Disease

Avian Mycoplasmosis

Avian Pasteurellosis

Infectious Bronchitis

Infectious Bursal Disease

Avian Encephalomyelitis

Avian Reovirus

Chicken Anemia

By Service Outlook (Revenue, USD Million; 2020-2033)

Bacteriology

Virology

Parasitology

Regional Analysis of the Poultry Diagnostics Market:

North America (U.S., Canada)

Europe (U.K., Italy, Germany, France, Rest of EU)

Asia Pacific (India, Japan, China, South Korea, Australia, Rest of APAC)

Latin America (Chile, Brazil, Argentina, Rest of Latin America)

Middle East & Africa (Saudi Arabia, U.A.E., South Africa, Rest of MEA)

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Key Objectives of the Report:

Analysis and estimation of the Poultry Diagnostics market size and share for the projected period of 2020-2027

Extensive analysis of the key players of the market by SWOT analysis and Porter's Five Forces analysis to impart a clear understanding of the competitive landscape

Study of current and emerging trends, restraints, drivers, opportunities, challenges, growth prospects, and risks of the global Poultry Diagnostics market

Analysis of the growth prospects for the stakeholders and investors through the study of the promising segments

Strategic recommendations to the established players and new entrants to capitalize on the emerging growth opportunities

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