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Key Trends Shaping the Future Sexual Wellness Market From 2025-2034: Setu Nutrition's Innovative Approach To Sexual Wellness

03-25-2025 12:16 PM CET | Health & Medicine

Press release from: The Business Research Company

Sexual Wellness

Sexual Wellness

What combination of drivers is leading to accelerated growth in the sexual wellness market?
The rising prevalence of sexually transmitted diseases (STDs) is expected to drive the growth of the sexual wellness market. STDs are infections transmitted through sexual contact, caused by bacteria, viruses, or parasites. The rising prevalence of STDs is linked to high-risk sexual behaviors and insufficient awareness of transmission and prevention. The sexual wellness market encourages a proactive approach to sexual health, empowering individuals to make informed decisions and reduce STD risks. For example, in June 2024, the UK government reported 401,800 new cases of sexually transmitted infections in 2023, a 4.7% increase from 2022. Therefore, the growing prevalence of STDs is driving the growth of the sexual wellness market.

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What is the projected compound annual growth rate (CAGR) of the sexual wellness market from 2025 to 2034, and what factors influence it?
The sexual wellness market has seen strong growth in recent years. It is projected to grow from $47.27 billion in 2024 to $51.56 billion in 2025, reflecting a CAGR of 9.1%. This growth is fueled by changing societal attitudes toward sex and sexual health, increased focus on overall well-being, improved sexual education, and greater acceptance of sexual wellness products and practices.

The sexual wellness market is expected to reach $72.32 billion by 2029 at a CAGR of 8.8%. This growth is driven by the rising prevalence of STDs, increased openness and discussions about sexuality, expanding product variety, increased online shopping, and improved marketing strategies. Key trends include the integration of IoT technology, the rise of smart Sex Toys*, VR technology for immersive sexual experiences, and AI-powered Sex Toys*.

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How are the latest trends influencing the growth of the sexual wellness market?
In the sexual wellness market, companies are developing innovative products like desire-boost gummie*s to meet growing consumer demand. In November 2023, Setu Nutrition Private Limited, an India-based supplement company, launched Desire Boost gummie*s in collaboration with MyMuse, an India-based wellness brand. These gummie*s are formulated with plant-derived ingredients like Ashwagandha, Gokshura, and Korean Ginseng, and are designed to improve sexual health and vitality, offering a natural, convenient alternative to traditional supplements.

What are the major segments of the sexual wellness market and their role in driving growth?
The sexual wellness market covered in this report is segmented -

1) By Product: Antifungal Agents, Sex Toys* Or vibrators*, Condoms And Female Contraceptives, Personal Lubricants, Erotic Lingerie, Pregnancy Testing Products, Other Sexual Wellness Products
2) By Packaging Type: Blister Packs, Bottles And Dispensers, Clamshell Packaging, Tubes, Cardboard Boxes, Jars, Sachets, Pump Bottles
3) By Consumer Orientation: Men, Women
4) By Distribution Channel: Modern Trade, Convenience Stores, Departmental Stores, Specialty Stores, Mono Brand Stores, Online Retailers, Drug Stores

Subsegments:
1) By Antifungal Agents: Topical Antifungal Creams, Oral Antifungal Medications
2) By Sex Toys* Or vibrators*: vibrators*, dildos*, Couples' Toys, Wearable Sex Toys*
3) By Condoms and Female Contraceptives: Male Condoms, Female Condoms, Contraceptive Sponges, Contraceptive Films
4) By Personal Lubricants: Water-Based Lubricants, Silicone-Based Lubricants, Oil-Based Lubricants
5) By Erotic Lingerie: Bodysuits, Teddies, Babydolls and Chemises, Corsets and Bustiers
6) By Pregnancy Testing Products: Home Pregnancy Test Kits, Digital Pregnancy Tests, Ovulation Test Kits
7) By Other Sexual Wellness Products: Intimate Wash Products, libido* Enhancers, Delay Sprays Or Gels, Fertility Supplements

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Which regions are key players in the growth of the sexual wellness market?
North America was the largest region in the sexual wellness market in 2023. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the sexual wellness market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

Who are the key firms paving the way for growth in the sexual wellness market?
Major companies operating in the sexual wellness market are Reckitt Benckiser Group plc, Okamoto Industries Inc., LELO, Mankind Pharma, Doc Johnson Enterprises, Karex Berhad, Tenga Co. Ltd., California Exoti*c Novelties LLC, Veru Inc., Blush Novelties Inc., OhMiBod LLC, LifeStyles Healthcare Pte. Ltd., AdvaCare Pharma, BioFilm Inc., Pjur Group Luxembourg S.A., Wicked Sensual Care, HLL Lifecare Limited (HLL), Church & Dwight*, Bijoux Indiscrets SL, CC Wellness, Hot Octopuss, Satisfyer (EIS GmbH), Womanizer Group Management GmbH, Humanwell Group

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What Is Covered In The Sexual Wellness Global Market Report?

•Market Size Forecast: Examine the sexual wellness market size across key regions, countries, product categories, and applications.
•Segmentation Insights: Identify and classify subsegments within the sexual wellness market for a structured understanding.
•Key Players Overview: Analyze major players in the sexual wellness market, including their market value, share, and competitive positioning.
•Growth Trends Exploration: Assess individual growth patterns and future opportunities in the sexual wellness market.
•Segment Contributions: Evaluate how different segments drive overall growth in the sexual wellness market.
•Growth Factors: Highlight key drivers and opportunities influencing the expansion of the sexual wellness market.
•Industry Challenges: Identify potential risks and obstacles affecting the sexual wellness market.
•Competitive Landscape: Review strategic developments in the sexual wellness market, including expansions, agreements, and new product launches.

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With over 15,000+ reports from 27 industries covering 60+ geographies, The Business Research Company has built a reputation for offering comprehensive, data-rich research and insights. Our flagship product, the Global Market Model delivers comprehensive and updated forecasts to support informed decision-making.

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