Leading Element Driving Change in the Diet And Nutrition Apps Market in 2025: Fitness And Weight Loss Trends Fueling Growth In Diet And Nutrition Apps Market Driver

What industry-specific factors are fueling the growth of the diet and nutrition apps market?
Rising interest in fitness and weight loss is expected to drive the growth of the diet and nutrition apps market. Fitness involves physical health through exercise, while weight loss typically combines calorie control and physical activity. The demand for fitness and weight loss solutions is increasing as more people seek to improve their health and prevent lifestyle-related diseases. Diet and nutrition apps help users manage their fitness goals by tracking food intake, creating personalized meal plans, and offering nutritional guidance. The Outdoor Industry Association reported in June 2024 that outdoor recreation participation reached a record 175.8 million in the U.S., reflecting growing interest in physical activities. This demand for fitness tools is driving the diet and nutrition apps market.

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What Is the projected market size and growth rate for the diet and nutrition apps market?
The diet and nutrition apps market has seen significant growth in recent years. It is projected to increase from $11.8 billion in 2024 to $14.36 billion in 2025, with a compound annual growth rate (CAGR) of 21.6%. This growth is due to a heightened focus on health, an increase in interest for fitness and weight loss, the rise in diseases, and greater public awareness of health and wellness.

The diet and nutrition apps market is projected to grow significantly, reaching $31.12 billion by 2029 with a CAGR of 21.3%. This growth is driven by factors such as increased smartphone and internet use, growing daily active users, government programs, rising obesity rates, and a rise in child endangerment cases. Key trends include advancements in technology, growth in mobile phone accessibility, AI and machine learning integration, and the expansion of remote monitoring and telehealth solutions.

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What new trends are reshaping the diet and nutrition apps market and its opportunities?
Companies in the diet and nutrition apps market are focusing on AI-enabled mobile applications to offer personalized recommendations and enhance the user experience. For instance, in February 2024, the National Institute of Nutrition in collaboration with German institutes launched NutriAIDE, an AI-based mobile app. It helps users track food content, assess carbon footprints, monitor physical activity, and offers environmental impact assessments using AI-powered photo recognition.

What major market segments define the scope and growth of the diet and nutrition apps market?
The diet and nutrition apps market covered in this report is segmented -

1) By Type: Exercise And Weight Loss, Activity Tracking
2) By Service: Paid, Free
3) By Platform: Android, iPhone Operating System (iOS)
4) By Device: Smartphones, Tablets, Wearable Devices

Subsegments:
1) By Exercise And Weight Loss: Calorie Counting, Meal Planning, Workout Routines, Weight Loss Tracking
2) By Activity Tracking: Step Counting, Sleep Tracking, Heart Rate Monitoring, Fitness Goal Setting

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Which region dominates the diet and nutrition apps market?
North America was the largest region in the diet and nutrition apps market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the diet and nutrition apps market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa.

Which key market leaders are driving the diet and nutrition apps industry growth?
Major companies operating in the diet and nutrition apps market are Apple Inc., Adidas AG, Under Armour Inc., Fitbit Inc., Headspace Inc., Noom Inc., Vida Health Inc., Leaf Group Ltd., FitOn Inc., mySugr GmbH, Lifesum AB, Ovia Health, Yummly Inc., Azumio Inc., PlateJoy LLC, SparkPeople Inc., FatSecret, FitNow Inc., MyNetDiary Inc., Wombat Apps LLC, Jawbone Inc., Foodvisor, Spokin Inc., Eat This Much Inc., Jefit Inc.

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What Is Covered In The Diet And Nutrition Apps Global Market Report?

•Market Size Forecast: Examine the diet and nutrition apps market size across key regions, countries, product categories, and applications.
•Segmentation Insights: Identify and classify subsegments within the diet and nutrition apps market for a structured understanding.
•Key Players Overview: Analyze major players in the diet and nutrition apps market, including their market value, share, and competitive positioning.
•Growth Trends Exploration: Assess individual growth patterns and future opportunities in the diet and nutrition apps market.
•Segment Contributions: Evaluate how different segments drive overall growth in the diet and nutrition apps market.
•Growth Factors: Highlight key drivers and opportunities influencing the expansion of the diet and nutrition apps market.
•Industry Challenges: Identify potential risks and obstacles affecting the diet and nutrition apps market.
•Competitive Landscape: Review strategic developments in the diet and nutrition apps market, including expansions, agreements, and new product launches.

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