Press release
Key Influencer in the Processing Strawberry Market 2025: Growing Demand For Processed Foods Fuels Processing Strawberry Market Growth Driver
"What industry-specific factors are fueling the growth of the processing strawberry market?The surge in the consumption of prepared foods is anticipated to stimulate the expansion of the processing strawberry industry. Prepared foods encompass any food products that have been altered from their organic state, with changes occurring via cooking, freezing, canning, or packaging. The increasing preference for these prepared foods is primarily influenced by factors such as ease of use, lifestyle shifts, and accelerated urbanization. Turning strawberries into processed foods is crucial in producing a broad range of products that not only provide the consumer with convenience, adaptability, and enhanced taste but also contribute to the strawberry industry's sustainability and profitability. For example, Agriculture and Agri-Food Canada (AAFC), a governmental department, declared in October 2023 that the export value of processed food and beverages peaked at $54.3 billion in 2022, showing a 14.1% increase compared to the prior year, and accounting for 34.7% of the total production value. As such, the escalating demand for prepared foods is the primary driver behind the growth of the processing strawberry industry.
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What Is the projected market size and growth rate for the processing strawberry market?
The market size of processed strawberries has seen a swift expansion in the recent past. The scale is projected to surge from $95.02 billion in 2024 to $105.27 billion in 2025, with a sizeable compound annual growth rate (CAGR) of 10.8%. Factors that can explain the growth during the historical period include heightened awareness related to health benefits, a rise in demand for organic and locally grown strawberries, an emphasis on sustainable agricultural practices, an upsurge in consumer demand for fresh strawberries, and enlarged shelf space dedicated to fresh produce.
Predictions suggest a swift expansion in the processing strawberry market size in the upcoming years, anticipated to reach $156.76 billion by 2029, with a compound annual growth rate (CAGR) of 10.5%. Factors contributing to this growth during the projected period include a surge in demand for processed strawberry goods, an escalation in indoor and vertical farming, increased appetite for organic strawberries, and growth in the food industry. Significant trends expected during the forecast period encompass precision farming, harvesting automation, utilization of drone technology, data analytics, developments in packaging and preservation technologies, irrigation systems, greenhouse cultivation, and approaches to pest control.
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What new trends are reshaping the processing strawberry market and its opportunities?
Leading enterprises in the Strawberry processing market are progressively aligning towards ecologically sound farming strategies such as vertical farming. This addresses primary concerns like the scarcity of farmland, water shortages, and environmental effects. Vertical farming cultivates crops in overlapping layers, diminishing land consumption and promoting resource productivity. For example, in June 2024, Oishii, an American indoor vertical strawberry farming firm, unveiled Amatelas Farm, a vertical strawberry establishment spanning 237,500-square-feet. This technologically advanced farm employs close to 50 AI-empowered robots to fine-tune growing conditions and primarily runs on power generated from a 50-acre solar field. The facility outperforms traditional farms by producing 20 times more berries, utilizing 95% less water, and abolishing the need for pesticides. The farm's perpetual production ensures a consistent supply, irrespective of external weather conditions, tackling both environmental preservation and supply chain obstacles.
What major market segments define the scope and growth of the processing strawberry market?
The processing strawberry market covered in this report is segmented -
1) By Type: Dried Strawberry, Strawberry Tart, Freeze-Dried Strawberry, Canned Strawberry, Strawberry Jam, Strawberry Puree, Other Types
2) By Application: Online Sales, Offline Sales, Food Service, Food Processing Industry
3) By Distribution Channel: Super markets Or Hyper markets, Specialty Stores, Convenience Stores, Online Retail
Subsegments:
1) By Dried Strawberry: Whole Dried Strawberries, Sliced Dried Strawberries
2) By Strawberry Tart: Frozen Strawberry Tarts, Fresh Strawberry Tarts
3) By Freeze-Dried Strawberry: Whole Freeze-Dried Strawberries, Sliced Freeze-Dried Strawberries
4) By Canned Strawberry: Whole Canned Strawberries, Sliced Canned Strawberries
5) By Strawberry Jam: Sugar-Based Strawberry Jam, Sugar-Free Strawberry Jam
6) By Strawberry Puree: Fresh Strawberry Puree, Frozen Strawberry Puree
7) By Other Types: Strawberry Concentrate, Strawberry Paste, Strawberry Syrup
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Which region dominates the processing strawberry market?
North America was the largest region in the processing Strawberry market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the processing strawberry market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
Which key market leaders are driving the processing strawberry industry growth?
Major companies operating in the processing strawberry market report are J.R. Simplot Company; Dole plc; Greenyard NV; Fresh Del Monte Produce Inc.; Ardo; Keelings; Hortifrut S.A.; T&G Global Limited; Wish Farms Inc.; Goknur Gida; Driscoll's Inc.; Mirak Group; Red Sun Farms; Rainier Fruit Company; Scenic Fruit Company; California Giant Berry Farms; Sun Belle Inc.; Albaugh LLC; Red Blossom Strawberry Nursery; Bobalu Berries; Well Pict Berries Inc.; Fresgarrido
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What Is Covered In The Processing Strawberry Global Market Report?
•Market Size Forecast: Examine the processing strawberry market size across key regions, countries, product categories, and applications.
•Segmentation Insights: Identify and classify subsegments within the processing strawberry market for a structured understanding.
•Key Players Overview: Analyze major players in the processing strawberry market, including their market value, share, and competitive positioning.
•Growth Trends Exploration: Assess individual growth patterns and future opportunities in the processing strawberry market.
•Segment Contributions: Evaluate how different segments drive overall growth in the processing strawberry market.
•Growth Factors: Highlight key drivers and opportunities influencing the expansion of the processing strawberry market.
•Industry Challenges: Identify potential risks and obstacles affecting the processing strawberry market.
•Competitive Landscape: Review strategic developments in the processing strawberry market, including expansions, agreements, and new product launches.
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