Press release
Top Factor Driving Sourdough Market Growth in 2025: Elevated Health Consciousness Driving Growth In The Sourdough Market
What market dynamics are playing a key role in accelerating the growth of the sourdough market?The surge in health consciousness among consumers is anticipated to fuel the expansion of the sourdough market in the future. This refers to the heightened awareness and focus on maintaining and enhancing personal health and wellness. As a fermented product, sourdough bread is commonly regarded as a healthier choice compared to traditional bread because of its potential digestive advantages and reduced glycemic index. For example, in a May 2022 survey conducted by the US-based non-profit International Food Information Council (IFIC), which delivers scientifically grounded information on food safety, nutrition, and health, it was revealed that out of 1,005 American participants, 52% adhered to a certain diet or eating pattern in 2022 - a significant surge from the 39% in 2021. The increase was mainly seen in individuals below 50 years old, with popular diet trends encompassing clean eating (16%), mindful eating (14%), calorie tracking (13%), and plant-based diets (12%). Hence, the escalating health consciousness among consumers is driving the growth of the sourdough market.
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How will the growth rate of the sourdough market shape industry trends by 2034?
The market for sourdough has experienced robust growth in the past few years. Its size is predicted to rise from $2.93 billion in 2024 to $3.13 billion in 2025, demonstrating a compound annual growth rate (CAGR) of 6.7%. Factors contributing to the growth in the historic phase include increasing consumer interest in artisanal and specialty food items, the rise in awareness of gluten sensitivity, endorsements from popular chefs and TV programs, emphasis on the slow food movement, and a growing focus on sourcing ingredients locally. Moreover, the blending of international culinary traditions has also influenced this growth.
The size of the sourdough market is predicted to significantly increase in the upcoming years, swelling to $4.04 billion by 2029 with a compound annual growth rate (CAGR) of 6.6%. Factors contributing to this predicted increase during the forecast period include the rising health and wellness movement, the popularity of home baking, the impact of food bloggers and influencers, the increased value of baked goods, and the promotion of snack culture. Notable trends during this same period will consist of creative packaging and enticing presentations, eco-friendly sourdough practices, gluten-free sourdough options, online sourdough workshops and communities, and novel flavor introductions.
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What trends are poised to drive the future success of the sourdough market?
Leading enterprises in the sourdough market are emphasizing on the production of eco-friendly products like sourdough bulkie rolls, in order to cater to the rising consumer demand for healthier, green alternatives. Sourdough Bulkie Rolls are a type of bread roll that are made from sourdough, and are known for their chewy consistency and mildly sour taste which is a result of the fermentation process. For example, in April 2024, the US-based Calise & Sons Bakery, Inc introduced their version of Sourdough Bulkie Rolls. They provide a unique mix of softness, chewiness, and delightful sourdough flavor, making them a versatile choice for burgers, sandwiches, and toasting. Crafted with top-quality ingredients and devoid of common allergens, they offer a tasty, budget-friendly option to enhance meals.
Which primary segments of the sourdough market are driving growth and industry transformations?
The sourdough market covered in this report is segmented -
1) By Type: Type 1, Type2, Type 3
2) By Ingredients: Wheat, Barley, Oats
3) By Application: Breads And Buns, Cakes And Pastries, Cookies, Pizza, Other Applications
Subsegments:
1) By Type 1: White Sourdough Bread, Sourdough Baguettes
2) By Type 2: Whole Wheat Sourdough Bread, Multigrain Sourdough
3) By Type 3: Gluten-Free Sourdough, Specialty Sourdough
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Europe was the largest region in the sourdough market in 2024. Asia Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the sourdough market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
Who are the influential players reshaping the sourdough market landscape?
Major companies operating in the sourdough market report are Lesaffre, Puratos, Lallemand Inc., IREKS GmbH, Alpha Baking Co., Boudin Bakery, La Brea Bakery, Macrina Bakery, Gold Coast Baking Company, Tartine Manufactory, GoodMills Group GmbH, King Arthur Baking Company Inc., Grandaisy Bakery, Ernst Böcker GmbH & Co. KG, Swiss Bake Ingredients Pvt. Ltd., Truckee Sourdough Company, Grand Central Bakery, The Essential Baking Company, Brolite Products Inc., Bread SRSLY, Cultures for Health Inc., Philibert Savours, Italmill SpA, German Bakehouse Group, Madison Sourdough, Dr. Otto Suwelack Nachf. GmbH & Co., Kampffmeyer Food Innovation GmbH, Fornax Bread Company
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What Is Covered In The Sourdough Global Market Report?
•Market Size Forecast: Examine the sourdough market size across key regions, countries, product categories, and applications.
•Segmentation Insights: Identify and classify subsegments within the sourdough market for a structured understanding.
•Key Players Overview: Analyze major players in the sourdough market, including their market value, share, and competitive positioning.
•Growth Trends Exploration: Assess individual growth patterns and future opportunities in the sourdough market.
•Segment Contributions: Evaluate how different segments drive overall growth in the sourdough market.
•Growth Factors: Highlight key drivers and opportunities influencing the expansion of the sourdough market.
•Industry Challenges: Identify potential risks and obstacles affecting the sourdough market.
•Competitive Landscape: Review strategic developments in the sourdough market, including expansions, agreements, and new product launches.
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