Press release
Middle East and Africa Embrace Smart TV Revolution Amidst Digital Transformation
India's Smart TV Market Projected to Reach $33.72 Billion by 2030, Driven by Technological Advancements and Consumer DemandThe Indian Smart TV market is experiencing significant growth, with projections indicating an increase from $11.53 billion in 2023 to $33.72 billion by 2030, reflecting a Compound Annual Growth Rate (CAGR) of 16.57% during the forecast period.
This surge is attributed to technological advancements, increased internet penetration, and a growing preference for Over-The-Top (OTT) content consumption.
For full access to the data, request a sample report now : https://www.maximizemarketresearch.com/request-sample/22314/
Competitive Landscape and Regional Demand
The market is dominated by key players such as Xiaomi, Samsung, LG, OnePlus, Vu, and TCL, with Xiaomi leading with an 11% market share.
Notably, the Asia-Pacific region, particularly India, has emerged as a significant market due to increasing disposable incomes and a burgeoning middle-class population.
United States: Smart TV Market Trends and Consolidation
In the United States, the Smart TV market continues to evolve with technological innovations and strategic acquisitions. A notable development is Walmart's acquisition of Vizio for $2.3 billion, aiming to enhance its advertising business through Vizio's Platform Plus.
This move underscores the growing importance of integrated advertising and streaming services in the Smart TV ecosystem.
Asia-Pacific: Smart TV Market Growth and Opportunities
The Asia-Pacific region, with India at the forefront, presents substantial growth opportunities. India's Smart TV shipments grew by 28% year-on-year in 2022, with homegrown brands capturing a 24% market share. The proliferation of affordable Smart TVs and the increasing popularity of OTT platforms have significantly contributed to this growth.
Europe: Smart TV Market Trends and Updation
In Europe, the Smart TV market is witnessing a shift with Chinese manufacturers like Hisense, TCL, and Xiaomi gaining prominence. These companies have surpassed traditional Japanese brands in market share by offering advanced features such as OLED displays and AI integration at competitive prices. This trend indicates a dynamic market landscape with increasing competition and innovation.
Middle East and Africa: Smart TV Market Trends and Growth
The Middle East and Africa regions are experiencing a steady adoption of Smart TVs, driven by urbanization and a growing appetite for digital content. While specific data on mergers and acquisitions in these regions is limited, the global trend of integrating advanced features and affordable pricing is influencing consumer preferences, leading to market growth.
Recent Developments and Strategic Collaborations
The Smart TV industry has seen significant strategic movements, including Walmart's acquisition of Vizio, aiming to bolster its advertising capabilities.
Additionally, analysts have identified Roku as a potential acquisition target due to its extensive user base and integration capabilities, making it attractive to companies like Netflix, Amazon, and Microsoft. These developments highlight the industry's focus on expanding digital advertising reach and enhancing user experiences through technological integration.
For full access to the data, request a sample report now :https://www.maximizemarketresearch.com/request-sample/22314/
India Smart TV Market segmentation :
by Operating System
Android TV
Tizen
WebOS
Others
by Resolution
HDTV
FULL HD TV
4K UHD TV
8K UHD
Others
Over the course of the forecast period, Resolution, which holds the greatest revenue share of over 45% in the HDTV resolution group, is anticipated to witness a notable increase in the India Smart TV Market. With a 35% market share, 4K UHD TV is the second most popular category. Thanks to cost-effectiveness and technological developments, Indian consumers may now purchase 4K HD TVs. Large companies like Samsung Electronics Co. and Sony Corporation have adopted nanotechnology and quantum dot technology to improve the image quality of their goods. In the Indian smart TV market, several factors are driving the segment's growth.
by Technology
QLED
OLED
Nano-cell
HDR
Others
by Screen Type
Flat
Curved
In terms of screen type, the flat screen segment dominated the market in 2023 and is anticipated to expand at a compound annual growth rate (CAGR) of almost 17.0% over the forecast period in the Indian smart TV market. The surge is driven by consumers' choice for flat-screen TVs over more costly options. It's also easier to mount these TVs on walls. The introduction of compact, entry-level smart TV models with flat displays and the elimination of import taxes on LCD panels have also contributed to the growth of the Indian smart TV market.
by Screen Size
Below 32 Inches
32 To 45 Inches
46 To 55 Inches
56 To 65 Inches
Above 65 Inches
In terms of screen size, the 32-45 inch sector topped the market in 2023 with a share of almost 36%. The medium-screen TV market is expanding due to the growing popularity of the Indian smart TV industry, and 4K technology is being integrated into these models. Companies in the Indian smart TV market are also launching low-cost smart TVs with screens that range from 32 to 45 inches or smaller than 32 inches in order to appeal to the middle-class and lower-class people. In 2023, the 46- to 55-inch screen size segment will account for 41% of the Indian smart TV market. Customers are purchasing TVs with bigger screens as a result of reduced product costs and the quick integration of 4K technology with alluring features.
by Prize Range
Online
Offline
Seeking more data? Request a sample report or inquire for detailed insights :https://www.maximizemarketresearch.com/market-report/india-smart-tv-market/22314/
Learn about the top players driving innovation in the India Smart TV Market :
1. Samsung India Electronics Pvt. Ltd.
2. LG Electronics India Pvt. Ltd.
3. Sony
4. Skyworth
5. Panasonic Corporation
6. TCL India
7. Croma
8. Philips
9. JVC
10. Haier India
11. Intex Technologies
12. Vu Televisions
13. Videocon Industries Ltd.
14. Sansui Electric Co. Ltd.
15. Toshiba Corporation
16. Vu Televisions
17. Xiaomi
18. OnePlus
Check out our trending studies to understand industry shifts :
UHF-RFID Inlays Market https://www.maximizemarketresearch.com/market-report/global-uhf-rfid-inlays-market/93554/
Hydrogen Analyzers for Laboratory Market https://www.maximizemarketresearch.com/market-report/global-hydrogen-analyzers-for-laboratory-market/54215/
Wheelbarrows Market https://www.maximizemarketresearch.com/market-report/global-wheelbarrows-market/91657/
Hybrid Heat Pump Market https://www.maximizemarketresearch.com/market-report/hybrid-heat-pump-market/147438/
Reach Out to Maximize Market Research for In-Depth Analysis and Market Insights :
MAXIMIZE MARKET RESEARCH PVT. LTD.
3rd Floor, Navale IT park Phase 2,
Pune Banglore Highway, Narhe
Pune, Maharashtra 411041, India.
sales@maximizemarketresearch.com
www.maximizemarketresearch.com
About Us
Maximize Market Research is one of the fastest-growing market research and business consulting firms serving clients globally. Our revenue impact and focused growth-driven research initiatives make us a proud partner of majority of the Fortune 500 companies. We have a diversified portfolio and serve a variety of industries such as IT & telecom, chemical, food & beverage, aerospace & defense, healthcare and others.
This release was published on openPR.
Permanent link to this press release:
Copy
Please set a link in the press area of your homepage to this press release on openPR. openPR disclaims liability for any content contained in this release.
You can edit or delete your press release Middle East and Africa Embrace Smart TV Revolution Amidst Digital Transformation here
News-ID: 3914036 • Views: …
More Releases from MAXIMIZE MARKET RESEARCH PVT. LTD.

Courier Services Market Set to Surge to USD 712 Billion by 2032 with a 5.8% CAGR
The Courier Services Market size was valued at USD 453.56 Billion in 2024 and the total Courier Services revenue is expected to grow at a CAGR of 5.8% from 2025 to 2032, reaching nearly USD 712.07 Billion.
Courier Services Market Overview
The global Courier Services Market has experienced significant growth, driven by the rising adoption of e-commerce, growing Internet penetration, and changing consumer lifestyles. Courier services provide quick, door-to-door delivery solutions for…

WealthTech Solutions Market Set to Triple by 2030 with a Robust 15.58% CAGR
WealthTech Solutions Market was valued at USD 6.47 Billion in 2023, and it is expected to reach USD 17.83 Billion by 2030, exhibiting a CAGR of 15.58% during the forecast period (2024-2030).
WealthTech Solutions Market Overview
The global WealthTech Solutions Market is undergoing a transformative phase, driven by changing customer preferences, digital innovation, and evolving financial landscapes. WealthTech solutions provide digital tools and platforms that enhance operational efficiency for financial advisors, wealth…

Rapid Test Market Projected to Reach USD 80.07 Billion by 2032 with 8.81% CAGR G …
Global Rapid Test Market size was valued at USD 40.75 Bn. in 2024 and the total Rapid Test Market is expected to grow by 8.81% from 2025 to 2032, reaching nearly USD 80.07 Bn.
Rapid Test Market Overview
The global Rapid Test Market is witnessing significant growth, driven by the increasing demand for fast, accessible diagnostic solutions across healthcare settings and home-care applications. Rapid tests are designed to detect the presence of…

Agarwood Oil Market Set to Approach USD 497 Million by 2032, Driven by 5.42% CAG …
Global Agarwood Oil Market size is expected to reach nearly US$ 496.84 Mn by 2032 with the CAGR of 5.42% during the forecast period.
Agarwood Oil Market Overview
Agarwood Oil, derived from the resinous wood of Aquilaria trees primarily found in Southeast Asia, is highly valued for its aromatic and therapeutic properties. Formed when the wood is infected by yeast, pests, or microbes, the oil possesses antimicrobial, antioxidant, anti-inflammatory making it widely…
More Releases for India
India Smart Air Purifier Market Set to Witness Significant Growth by 2035 | Phil …
India smart air purifier market was valued at $125.8 million in 2024 and is projected to reach $298.7 million by 2035, growing at a CAGR of 8.3% during the forecast period (2025-2035).
India Smart Air Purifier Market Overview
The Indian smart air purifier market is experiencing significant growth, driven by increasing concerns over air pollution and its impact on health. Consumers are increasingly adopting smart air purifiers equipped with advanced features…
Ayurvedic Service Market is Flourishing Like Never Before | Patanjali Ayurved Li …
RnM newly added a research report on the Ayurvedic Service market, which represents a study for the period from 2020 to 2026.
The research study provides a near look at the market scenario and dynamics impacting its growth. This report highlights the crucial developments along with other events happening in the market which are marking on the growth and opening doors for future growth in the coming years. Additionally, the…
Pasta Market Report 2018 Companies included Bambino (India), Nestle (USA), Field …
We have recently published this report and it is available for immediate purchase. For inquiry Email us on: jasonsmith@marketreportscompany.com
This market study includes data about consumer perspective, comprehensive analysis, statistics, market share, company performances (Stocks), historical analysis 2012 to 2017, market forecast 2018 to 2025 in terms of volume, revenue, YOY growth rate, and CAGR for the year 2018 to 2025, etc. The report also provides detailed segmentation on the…
Interior Designers India, Designers and Architects India, Interior Design Consul …
Synergy Corporate Interiors Pvt. Ltd. are offer Designers and Architects India Our architects, designers are working an national and international client base. The final design output is then integrated with the various technical and engineering aspects and taken into production. The expression is also individualistic, based on the communication of the correct corporate identity. Our designers, engineers and architects perform any plan successfully combine handy knowledge with creative ideas into…
Domain Registration India, Web Hosting India, VPS Hosting India , SSL Certificat …
All the Domain Registration services are at affordable price and assure you for the 100% quality.
India Internet offers cheap domain name registration for many domain extensions available. We are a full-service web site solutions provider. We offer a full range of web services including domain registration India, Web Hosting India, Web design, SEO marketing and etc.
We offer different standard and different Windows .NET low-cost, full-featured, all-inclusive web hosting and domain…
Domain Registration India, Web Hosting India, Payment Gateway India
Indiainternet.in is a Quality Web Hosting Company India, provide all web related support and Web hosting services like linux web hosting, windows web hosting, web hosting packages, domain registration in india, Corporate email solution, business email hosting, payment gateway integration, SSL with supports like free php, cgi, asp, free msaccess, free cdonts, free webmail, web based control panel, unlimited ftp access, unlimited data transfer.
During the domain registration process, you will…