Press release
Nail Salon Market to Reach $25.92 Bn by 2032 at 8.1% CAGR
Nail Salon Market Experiences Robust GrowthThe global nail salon market is witnessing significant expansion, driven by rising consumer interest in personal grooming and wellness. In 2024, the market size was valued at USD 13.90 billion, with projections indicating a compound annual growth rate (CAGR) of 8.1% from 2025 to 2032, aiming to reach approximately USD 25.92 billion.
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Competitive Landscape and Regional Demand
The nail salon industry is characterized by a diverse range of players, from small independent establishments to large chains. Key companies include Regis Corporation, Sally Beauty Holdings, Inc., and OPI Products, Inc. Regionally, North America leads the market, driven by high consumer spending on beauty services and a strong focus on personal grooming. Europe follows, with increasing demand for innovative nail treatments and nail art. The Asia-Pacific region is experiencing rapid growth due to urbanization and rising disposable incomes.
United States: Growth Opportunities in the Nail Salon Market
In the United States, the nail salon market is experiencing steady growth, attributed to high consumer spending and a strong inclination towards personal grooming. The presence of key players such as Regis Corporation and Sally Beauty Holdings, Inc. reinforces the market's competitiveness. Recent trends indicate a surge in demand for innovative nail treatments and nail art, with consumers seeking unique and personalized nail designs. Additionally, the influence of social media platforms like Instagram and Pinterest has amplified interest in nail aesthetics, driving more clients to professional nail salons.
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Asia-Pacific: Trends and Market Expansion
The Asia-Pacific region is emerging as a lucrative market for nail salons, with countries like China and Japan leading the expansion. Rapid urbanization, increasing disposable incomes, and a growing middle class are contributing to the rising demand for nail services. Salons such as Hana Nail in China and LOTUS NAILBAR & SPA in Japan are capitalizing on this trend by offering a wide array of services, from traditional manicures and pedicures to intricate nail art and spa treatments. The region's youthful population and the influence of K-beauty trends further bolster the market's growth prospects.
Middle East and Africa: Consolidation and Market Dynamics
The Middle East and Africa (MEA) region present unique opportunities in the nail salon industry. A rising beauty consciousness, coupled with expanding salon services, is driving market growth. However, challenges such as regulatory issues and competition from at-home nail care products could impact growth. Overall, the trend is positive, with increasing demand for nail salon services.
Europe: Market Trends and Recent Developments
Europe's nail salon market is experiencing growth, driven by increasing demand for innovative nail treatments and nail art. The region is characterized by a diverse range of players, from small independent establishments to large chains. Key companies include LVMH Moët Hennessy Louis Vuitton SE and NAILS INC. The influence of social media platforms and fashion trends heavily influence nail salon culture, as individuals share and seek inspiration for unique nail designs and styles.
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Market Segmentation: In-Depth Analysis:
by Age Group
Below 18 Year
19 to 26 Year
27 to 40 Year
Above 40 years
With a 48% market share in 2024, the 19-20 year old age group held the greatest share of the nail salon market and is anticipated to hold onto that position throughout the forecast period. Customers in this age range can be seen at social gatherings, weddings, parties, and other occasions. Customers can choose from a variety of services at the nail salon, including manicures, pedicures, and nail extensions. It is anticipated that all of these variables will propel market segment expansion. Younger clients, for instance, are more drawn to bright colors and innovative nail art. However, traditional and understated nail designs are preferred by senior clients. It is anticipated that targeting particular age groups with services and marketing initiatives will have an impact on market expansion.
by Service
Manicure
Pedicure
Nail Extensions
Nail Art
The global nail salon market share in 2024 was dominated by the manicure service sector, according to service. Customers are drawn to manicures and pedicures because they pamper the hands and feet and provide a refreshing treatment for the head and body. Numerous people are taking pleasure in the pampering experience, and the growing demand for manicure services among people is anticipated to support market segment expansion. Basic nail care, nail art, customisation, nail enhancements, spa, and wellness are among the services offered in this category.
by End User
Women
Men
Women accounted for the greatest proportion of the nail salon market in 2024, and this segment is anticipated to increase at a compound annual growth rate (CAGR) throughout the course of the forecast period. In addition to offering manicure services, women frequently attend nail salons for a more comprehensive experience that emphasizes self-care and relaxation. Traditionally dominated by women, nail salon services are becoming more and more popular among men, which has led to the creation of specialty services tailored to their requirements.
by Location Type
Standalone Salons
Salon Chains
Spa and Wellness Centres
For deeper market insights, peruse the summary of the research report:https://www.maximizemarketresearch.com/market-report/nail-salon-market/195476/
Learn about the top players driving innovation in the Market :
North America:
1. Regis Corporation (USA)
2. Sally Beauty Holdings, Inc. (Texas, USA)
3. OPI Products, Inc. (California, USA)
4. Essie (New York, USA)
5. Estée Lauder Companies Inc. (USA)
6. CND (Creative Nail Design) (California, USA)
7. Nail Alliance:
8. Nailaholics:
9. Bio Sculpture Gel
Europe:
1. LVMH Moët Hennessy Louis Vuitton SE (Paris, France)
2. NAILS INC. - Headquarters (United Kingdom)
3. Alluring Nails & Tanning (UK)
4. Soho Beauty & Nail Boutique (Colombia)
5. Jin Soon Choi (UK)
6. Venús Nails (Spain)
7. Milano Nail Spa The Height (Italy)
Asia Pacific:
1. Hana Nail (China)
2. LOTUS NAILBAR & SPA (Japan)
3. ZAZAZOO Nail Salon (China)
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