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Leading Growth Driver in the Emotion Analytics Market in 2025: IoT Integration Fuels Growth In The Emotion Analytics Market Driver's Influence
Emotion Analytics Market Size
The expansion of the emotion analytics market is anticipated to be fueled by the increasing uptake of the Internet of Things (IoT). IoT, which is a network of interlinked physical devices, vehicles, appliances, and other items equipped with sensors, actuators, software, and network connectivity, is becoming more popular due to its potential to facilitate smarter connectivity, bolster efficiency, and offer real-time insights in diverse sectors like healthcare, manufacturing, and transport. The combination of emotion analytics with IoT gadgets could lead to more personalized, adjustable, and instinctive experiences across a variety of domains, thereby enhancing the value and effectiveness of IoT applications. For example, data from the GSM Association, a non-profit industry organization based in the UK, suggested in January 2022, that there would be a significant surge in worldwide IoT connections from the 15.1 billion connections seen in 2021 to 23.3 billion by 2025. Consequently, the rising uptake of IoT is stimulating the growth of the emotion analytics market.
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What is the future CAGR of the emotion analytics market, and how will it impact industry expansion?
The market size for emotion analytics has experienced swift expansion in recent years. It's projected to surge from $4.15 billion in 2024 to $4.81 billion in 2025, experiencing a compound annual growth rate (CAGR) of 15.8%. Historical growth trends can be linked to the heightened integration of AI technology, increasing needs for personalization, the high demand for improved customer service, the growing necessity for socially intelligent artificial objects, and its amplified use in the healthcare sector.
The market size of emotion analytics is forecasted to experience accelerated expansion in the upcoming years, reaching $8.65 billion in 2029 with a compound annual growth rate (CAGR) of 15.8%. The predicted growth during the forecast period is due to the heightened integration with IoT devices, a surge in human-robot interaction, broader uptake in human resource departments, and an increase in edge computing. The impending trend during this forecast period incorporates emotionally intelligent chatbots and virtual assistants, emotional AI incorporated in remote work and cooperative tools, collaboration across varied industries for standardization and emotionally responsive marketing campaigns.
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What trends are poised to drive the future success of the emotion analytics market?
Leading businesses in the emotion analytics industry are enhancing their customer service by implementing innovative technologies, particularly those related to emotion AI attention metric technologies. Emotion AI, also referred to as affective AI or affective computing, falls under the umbrella of artificial intelligence. It is specially designed to assess, respond to, and imitate human emotions. For instance, in September 2023, Affectiva, an American software enterprise, introduced its new cloud-based Emotion AI feature with an attention metric. This metric utilizes the advanced automotive safety-grade eye tracking technology from Smart Eye and offers enhanced viewer attention evaluation for marketers, advertisers, entertainment firms, and market researchers. This unique, comprehensive evaluation yields unparalleled precision and insights by examining the head position and gaze direction of the viewer.
Which key market segments comprise the emotion analytics market and drive its revenue growth?
The emotion analytics market covered in this report is segmented -
1) By Type: Text Analytics, Facial Analytics, Speech Analytics, Video Analytics
2) By Deployment Mode: On-premise, Cloud
3) By Enterprise Size: Large Enterprise, SME's
4) By Application: Customer Experience Management, Sales And marketing Management, Competitive Intelligence, Public Safety And Law Enforcement, Workforce Management
5) By End User: Retail, IT And Telecom, BFSI, Government, Defense And Security, Others End User
Subsegments:
1) By Text Analytics: Sentiment Analysis, Emotion Detection, Topic Modeling
2) By Facial Analytics: Facial Expression Recognition, Emotion Recognition From Images, Real-Time Facial Tracking
3) By Speech Analytics: Voice Emotion Recognition, Speech-To-Text Analysis, Tone And Pitch Analysis
4) By Video Analytics: Emotion Recognition In Videos, Behavioral Analysis, Scene Context Analysis
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What regions are at the forefront of emotion analytics market expansion?
North America was the largest region in the emotion analytics market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the emotion analytics market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
Who are the leading players fueling growth in the emotion analytics market?
Major companies operating in the emotion analytics market report are Apple Inc., Google LLC, Microsoft Corporation, Deloitte Touche Tohmatsu Ltd., IBM Corporation, Hexagon AB, Tobii AB, NVISO, Gorilla Technology Group, Cogito Corporation, Kairos AR Inc., Noldus Information Technology, Humanyze, Sensum Co., Clarifai Inc., Emotiv Inc., Lexalytics Inc., Affectiva Inc., Beyond Verbal, NuraLogix Corp., iMotions A/S, Empath Inc., Audeering GmbH, Nemesysco Ltd., Adoreboard, Emotion Research Lab, Neuromore, Sentiance NV
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What Is Covered In The Emotion Analytics Global Market Report?
• Market Size Forecast: Examine the emotion analytics market size across key regions, countries, product categories, and applications.
• Segmentation Insights: Identify and classify subsegments within the emotion analytics market for a structured understanding.
• Key Players Overview: Analyze major players in the emotion analytics market, including their market value, share, and competitive positioning.
• Growth Trends Exploration: Assess individual growth patterns and future opportunities in the emotion analytics market.
• Segment Contributions: Evaluate how different segments drive overall growth in the emotion analytics market.
• Growth Factors: Highlight key drivers and opportunities influencing the expansion of the emotion analytics market.
• Industry Challenges: Identify potential risks and obstacles affecting the emotion analytics market.
• Competitive Landscape: Review strategic developments in the emotion analytics market, including expansions, agreements, and new product launches.
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