Press release
Global Digital Education Market to Reach $119.74 Billion by 2029, Growing at 33.2% CAGR
What combination of drivers is leading to accelerated growth in the digital education market?The ongoing rise in internet usage is anticipated to push forward the expansion of the digital education market. The concept of internet penetration pertains to the proportion of people in a certain location or demographic who have internet access. Factors such as increased cost-effectiveness of internet services, broader infrastructure, advancements in technology facilitating easier access (e.g., mobile devices), government-led campaigns to encourage connectivity, and a higher demand for online services and information have all contributed to this growth. Internet penetration's influence on digital education can directly alter the accessibility and efficiency of online learning resources and platforms. A higher level of internet penetration results in more people being able to access study materials, enroll in online classes, and interact in virtual learning environments. For example, as per a report by the International Telecommunication Union (ITU), a Swiss agency focusing on information and communication technologies (ICTs), in October 2023, 67% of the global population is using the internet today, marking an increase from the 3.5% growth witnessed between 2021 and 2022 to a 4.7% growth since 2022. Consequently, the surge in internet penetration is fueling the expansion of the digital education market.
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What is the projected compound annual growth rate (CAGR) of the digital education market from 2025 to 2034, and what factors influence it?
The expansion of the digital education market over recent years has been significant. It's projected that this market will increase from $28.48 billion in 2024 to $38.02 billion in 2025, reflecting a compound annual growth rate (CAGR) of 33.5%. The historical growth in this sector can be traced back to factors such as a surge in internet connectivity, greater usage of smartphones and tablets, policy initiatives encouraging digital learning, widespread availability of internet-equipped digital devices, and heightened demand for personalized learning.
Expectations are high for the digital education market size to witness a significant surge in the coming years. It's projected to escalate to a value of $119.74 billion in 2029, with a compound annual growth rate (CAGR) of 33.2%. This anticipated growth over the forecast period is due to several factors, such as the efforts to increase learner engagement, the emergence of mobile learning, escalating costs of conventional education, proliferation of online learning, the necessity for continuous learning, and the popularity of microlearning. Forecasted trends for this period include the utilisation of AI for tutoring and mentoring, the curating and aggregating of content, the rise of social learning forums, incorporation of interactive content, the use of gamification, as well as innovative developments in the realm of educational technology.
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What new trends are reshaping the digital education market and its opportunities?
Prominent businesses in the digital education industry are concentrating on creating groundbreaking solutions like advanced learning applications to boost accessibility, flexibility and interactivity in the educational process. Advanced learning apps are software applications specifically designed to offer educational experiences that go beyond simple content delivery. These apps include innovative tools, technologies and methods developed to improve educational results and cater for a multitude of learning requirements. For instance, in January 2023, Creative Galileo, an Indian ed-tech startup, unveiled the Toondemy educational app for children aged between 3 to 10 years, aligning the learning experiences with CBSE, NEP, and NCERT syllabi. The app delivers well-rounded journeys, which are designed to strengthen foundational concepts, cognitive abilities, phonics understanding, and significant skills. The app delivers learning modules focused on results through animated videos and interactive games, featuring popular children's characters from India and around the world.
What are the major segments of the digital education market and their role in driving growth?
The digital education market covered in this report is segmented -
1) By Course Type: Science And Technology Courses, Entrepreneurship And Business Management Courses, Other Courses
2) By Learning Type: Self-Paced Online Education, Instructor-Led Online Education
3) By End User: Individual Learners And Academic Institutions, Enterprises, Government Organizations, Other End Users
Subsegments:
1) By Science And Technology Courses: Computer Science And Programming, Engineering And Robotics, Data Science And AI, Biotechnology And Life Sciences
2) By Entrepreneurship And Business Management Courses: Business Strategy And Management, marketing And Sales, Financial Management And Accounting, Leadership And Organizational Behavior
3) By Other Courses: Arts And Humanities, Social Sciences, Language Learning, Personal Development And Soft Skills
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Which regions are key players in the growth of the digital education market?
North America was the largest region in the digital education market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the digital education market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
Who are the key firms paving the way for growth in the digital education market?
Major companies operating in the digital education market report are International Business Machines Corporation; Adobe Inc.; Pearson Education; Graham Holdings Co.; New Oriental Education and Technology Group Inc.; McGraw-Hill Education Inc.; Aptara Inc.; Cengage Learning Holdings II Inc.; TAL Education Group; 2U Inc.; Udemy Inc.; Skillsoft Corp.; Coursera Inc.; Think & Learn Pvt. Ltd.; Duolingo Inc.; Saba Software; D2L Inc.; Vedantu Innovations Pvt. Ltd.; Udacity Inc.; Edutech; Articulate Global Inc.; MPS Limited; City and Guilds Group; Discovery Education Inc; Totara Learning Solutions Ltd.; Allen Interactions Inc.; Trivantis Corporation; Echo360 Inc.; N2N Services Inc.; Educomp Solutions Ltd.
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What Is Covered In The Digital Education Global Market Report?
• Market Size Forecast: Examine the digital education market size across key regions, countries, product categories, and applications.
• Segmentation Insights: Identify and classify subsegments within the digital education market for a structured understanding.
• Key Players Overview: Analyze major players in the digital education market, including their market value, share, and competitive positioning.
• Growth Trends Exploration: Assess individual growth patterns and future opportunities in the digital education market.
• Segment Contributions: Evaluate how different segments drive overall growth in the digital education market.
• Growth Factors: Highlight key drivers and opportunities influencing the expansion of the digital education market.
• Industry Challenges: Identify potential risks and obstacles affecting the digital education market.
• Competitive Landscape: Review strategic developments in the digital education market, including expansions, agreements, and new product launches.
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