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Frozen Potato Market Poised for 4.9 % Growth, Set to Hit $85.31 Billion by 2029

03-11-2025 06:28 AM CET | Food & Beverage

Press release from: The Business Research Company

Frozen Potato Market

Frozen Potato Market

How Are the key drivers contributing to the expansion of the frozen potato market?
The escalation in the fast food sector is predicted to spur the expansion of the frozen potato market in the future. The quick-service meal and snack offering industry is what the fast food sector entails. Owing to their simplicity, stability, and longer-lasting compared to raw potatoes, frozen potatoes are widely consumed in this industry and are considered a healthier or less processed choice. Budget Branders, a food and beverage firm based in the US, disclosed in 2023 that approximately $200 billion is spent yearly on fast food, with projections up to $931.7 billion by 2027 in the US. In addition, about 50 million Americans indulge in fast food daily. As a result, the burgeoning fast food sector is fuelling the expansion of the frozen potato market.

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What growth opportunities are expected to drive the frozen potato market's CAGR through 2034?
The size of the frozen potato market has experienced substantial growth in recent years. The transition is seen from $66.32 billion in 2024 to an expected $70.42 billion in 2025, indicating a Compound Annual Growth Rate (CAGR) of 6.2%. Factors driving this historic period growth include shifts in consumer lifestyles, an increase in fast food establishments, the global expansion of the frozen potato industry, the process of urbanization and a heightened demand for convenience foods.

Anticipated to experience a consistent expansion in the coming years, the frozen potato market is set to grow to a value of $85.31 billion by the year 2029, demonstrating a Compound Annual Growth Rate (CAGR) of 4.9%. Factors contributing to this surge during the predicted time span include a rise in urban lifestyle changes, enhanced understanding of the health advantages of farm fresh products, the widespread popularity of fast-food chains and informal dining venues, an increasing demand for easy-to-prepare food and a heightened interest in organic and non-GMO frozen potato items. Prominent trends forecasted for this period encompass healthier and specialized options, plant-based substitutes, and an intensification of sustainable and organic preferences.

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What are the most significant trends transforming the frozen potato market today?
Leading businesses within the frozen potato market are centering their efforts on creating innovative potato-based items such as frozen potato goods to stay current with consumer habits, accommodate for changing consumer needs, and seize novel market potentialities. Frozen potato merchandise includes an array of potato-derived food substances that have been processed, iced, and wrapped for easy storage, shipping, and eating. For instance, in November 2022, Amul, a dairy company based in India, introduced frozen potato goods in India. These encompass French fries, potato wedges, hash browns, and burger patties. The aim of this new product range is to lessen the dependency on dairy and seek novel opportunities within the food sector. Alongside its regular dairy goods, Amul has branched out to other food categories like butter cookies and frozen potatoes, intending to utilize its pre-existing facilities and distribution system to broaden its product range.

Which growth-oriented segments of the frozen potato market are leading the industry's development?
The frozen potato market covered in this report is segmented -

1) By Products: Potato Fried, Potato Wedges, Stuffed Potatoes, Potato Slices, Potato Chunks, Potato Dices, Baked Potato, Other Products
2) By Distribution Channel: Business-To-Business (B2B), Business-To-Consumer (B2C)
3) By End-User: Commercial Use, Residential Use

Subsegments:
1) By Potato Fried: French Fries, Crinkle-Cut Fries, Shoestring Fries, Curly Fries
2) By Potato Wedges: Seasoned Wedges, Plain Wedges
3) By Stuffed Potatoes: Cheese-Stuffed Potatoes, Meat-Stuffed Potatoes, Vegetable-Stuffed Potatoes
4) By Potato Slices: Plain Potato Slices, Seasoned Potato Slices
5) By Potato Chunks: Plain Potato Chunks, Seasoned Potato Chunks
6) By Potato Dices: Hash Browns, Diced Seasoned Potatoes
7) By Baked Potato: Whole Baked Potatoes, Baked Potato Halves, Seasoned Baked Potatoes
8) By Other Products: Mashed Potatoes, Potato Pancakes, Potato Tots, Potato Croquettes

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What regions are leading the charge in the frozen potato market?
Asia-Pacific was the largest region in the frozen potato market in 2024. The regions covered in the frozen potato market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

What companies are at the forefront of innovation in the frozen potato market?
Major companies operating in the frozen potato market report are Mondelez International Inc., The Kraft Heinz Company, General Mills Inc., J.R. Simplot Company, Lamb Weston Holdings Inc., Greenyard Group, Koninklijke Cosun U.A., Cooperative Koninklijke Cosun U.A., The Hain Celestial Group, Inc., McCain Foods Limited, Farm Frites International B.V., Simplot Australia Pty Ltd., Cavendish Farms, Riviana Foods Inc., Alexia Foods, Aviko Holding B.V., Agristo N.V, Kronos Foods Corp, Keybrand Foods Inc., Bart's Potato Company, Himalaya Food International Ltd., AGRARFROST GMBH & CO. KG, Pizzey Ingredients Ltd., 11er Nahrungsmittel GmbH, Bannisters' Farm Ltd., Linwood Crops Ltd., Mainland Frozen Foods Ltd., Joy Wing Mau Agricultural Products Processing Factory

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What Is Covered In The Frozen Potato Global Market Report?

• Market Size Forecast: Examine the frozen potato market size across key regions, countries, product categories, and applications.
• Segmentation Insights: Identify and classify subsegments within the frozen potato market for a structured understanding.
• Key Players Overview: Analyze major players in the frozen potato market, including their market value, share, and competitive positioning.
• Growth Trends Exploration: Assess individual growth patterns and future opportunities in the frozen potato market.
• Segment Contributions: Evaluate how different segments drive overall growth in the frozen potato market.
• Growth Factors: Highlight key drivers and opportunities influencing the expansion of the frozen potato market.
• Industry Challenges: Identify potential risks and obstacles affecting the frozen potato market.
• Competitive Landscape: Review strategic developments in the frozen potato market, including expansions, agreements, and new product launches.

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Learn More About The Business Research Company
With over 15,000+ reports from 27 industries covering 60+ geographies, The Business Research Company has built a reputation for offering comprehensive, data-rich research and insights. Our flagship product, the Global Market Model delivers comprehensive and updated forecasts to support informed decision-making.

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